In each episode Ian introduces the guest before discussing their awareness of the BBC Human Values. We will talk about the human values workshops that BBC R&D has been running in conjunction with DesignSwarm, and in some cases the collaborative work we have done together. We will finish with thoughts about how they will be taking the knowledge forward in their work.  
We hope you enjoy the conversation. If you would like to know more about our work you can find it on the project website at humanvalues.io 
Please note that the conversations were recorded during the pandemic when audio equipment was limited, so please expect variable quality from the typical BBC standard and quality. And  the views shared by our guests do not reflect the views of the BBC or BBC R&D.
Series 2 Episode 2: Jane Leach
An award winning architect, Jane helps eco-conscious homeowners who want more space and a home that makes their heart sing.

Human Values Podcast Series 2

Ian Forrester Interviews Jane Leach

Billions of people are using chat apps. Can brand owners and broadcasters make themselves part of these private conversations? And should they?

The BBC World Service, the Weather Company USA and youth-led creative network Livity have been exploring ways to engage with these hard-to-reach audiences.

This podcast explores how organisations are using short animated images such as gifs as well as chatbots - computer programmes which simulate conversations with humans - to become part of the conversation in private spaces.

Communications on these text, email or instant messaging apps is referred to as 'dark social' because, unlike a Facebook share or a retweet, it’s harder for brands and broadcasters to see what’s going on ‘in the dark’.

In this podcast you'll learn:

• how big-name brands are using ‘dark social’ to promote themselves

• what the Weather Channel learnt from audience interactions with its chatbot

• about the insight the BBC World Service gained from its first attempt to deliver original journalism via a chat app

This podcast is presented by Charles Miller, editor of the BBC Academy blog. He's joined by BBC World Service assistant editor Vladimir Hernandez, series-producer of Young, Angry and Connected, a story of political activism in Africa and the BBC's first WhatsApp journalism project.

Also on the panel are Alan Bryant, a planner and strategist at Livity, which helps organisations reach young people, and Domenic Venuto, general manager of consumer products at the Weather Company in the US.

Find out more about BBC Academy:
Website – www.bbc.co.uk/academy 
Facebook – www.facebook.com/bbcacademy 
Twitter – www.twitter.com/bbcacademy

Following your audience on 'dark social'

The Tripping Forecast by Longwave

It's 1989 and you've taken a pill in a club; it gets too much & you wander into the chill out room & the DJ is playing a super mellow set of Radio 4 classics.

Longwave is mostly Rob Manuel. With thanks to David Ault & Chris Barker. Sample list on Google docs: https://bit.ly/Longwavesamples

If you want to download it - Soundcloud have limited downloads to 100 - boo - but we've uploaded it to the Internet Archive - so use that to make CDs or fill up one side of a C90 for your Walkman.
https://archive.org/details/the_tripping_forecast

The Tripping Forecast

Exploring BBC Technology and Product Groups

Ian Forrester Interviews Jane Leach

2LO rebooted

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