Pricing is hard! Lessons from the Zillow iBuyer debacle and how we approach pricing

Pricing is hard! Lessons from the Zillow iBuyer debacle and how we approach pricing

Insights by Accent Realty - Brookline, MA

Zillow exits the iBuyer business, lays off 25% of staff, and CEO says "We've determined the unpredictability in forecasting home prices far exceeds what we anticipated..."

They've discovered what we've known all along -…

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