Sam and Amy from gem106's "Sam and Amy at Breakfast" UK radio discuss "swapping lives" on the air.

Life Swap

Martin Bester Drive were recently invited to broadcast live from Durban, with thanks to our coastal sister station ECR. So we decided to make a listener experience out of the weekend prior to the broadcast. We asked the audience: "If you know of anyone that has never seen the ocean, and has always wished that one day they can feel the sand between your toes, email us and we will make someone’s dream come true."

Jacaranda FM Never Seen The Ocean Promotion

Beyonce discusses how she fell in love with the song "Drunk In Love" when she first heard it and how much freestyle fun it was to produce, followed by a discussion of how insane and chaotic it was doing the video shoot for "XO" on Coney Island.

Beyonce Interview

Gary Allan sings "It Ain't The Whiskey" with over 700 people who sing along with him at a show sponsored by WOGI.

Gary Allan's "It Ain't The Whiskey" crowd singalong

Robin Lee from WMMR 93.3 Philadelphia, decides to retire from Radio after being in the business 33+ years. 

Robin Lee's WMMR On Air Goodbye

Lyme disease is the fastest growing disease in the United States. The Centers for Disease Control (CDC) reported that Lyme disease is a 'tremendous' public health threat, with 300,000 confirmed diagnoses each year, 10 times more than previously reported. Experts say that the number of long-term sufferers is likely much higher.  It can be a debilitating disease if not caught and treated early.  With Spring in full bloom and Summer coming fast, it is extremely important that listeners educate themselves on the tick-borne diseases as they venture out-of-doors.  

Lyme Disease 60 Second Radio PSA - National Capital Lyme Disease Association (NatCapLyme)

That age old kids party game........but it's just not that simple
There is immense pressure on Dad to get it right
Every Dad can relate to this
Thanks to Dixie and Gayle at Real Radio Yorkshire, UK.

Pass The Parcel

Gotcha: Call Me Maybe

2DayFM's What's in the Box

Meet Sam And Amy

Jacaranda FM - The Complimentary Breakfast

Mix-102.3 Back Monday

Things started going wrong for Neil when he told listeners to the Pirate FM breakfast show that his heavily pregnant partner is "grumpy."

PirateFM-baby-bump

Tell great personal stories. We immediately 'buy into'' your life. To really fast track this many programmers  specifically nominate places in the daily form guide where this can happen. In Australia, programmers have actually forced talent to talk for a specific length of time in order to generate more in depth, picture painting storytelling.

Sami Lukis & Yumi Stynes Promo - Mix 106.5

Everyone loves a hero, but many hero stories go untold, so East Coast Radio in Durban, South Africa will be celebrating those young heroes in South African schools whose stories inspire us all in some way on ECR's Breakfast Stack morning show hosted by Darren Maule.

AllAccess

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