A catchy yet conscious electro-rap that claps back at gentrification in Brooklyn, “Build It Up” is the neon-splashed debut from rapid-fire female rapper ALY G. Juicy, bopped out beats bounce behind her witty yet wise bars that tag BKLYN locations like OMG Taco while tinkling synths and fuzzed out bass clock the vibe of her lyrical fire. Confident and fun, ALY G has shared stages with Awkwafina and her high energy shows prove that Lil Dicky’s not the only quirky Jewish rapper on the block.

Aly G

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