Exploring 0213

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas

Subscribe for more new music on YouTube- bit.ly/W8yTQS
iTunes - www.smarturl.it/atlas
Facebook- facebook.com/atlasgenius
Twitter- twitter.com/atlasgenius
Tour Dates- atlasgenius.com/tour

Lyrics to Trojans:
Take it off
Take it in
Take off all the thoughts of what we've been
Take a look
Hesitate
Take a picture you could never recreate
Write a song
make a note
for the lump that sits inside your throat
Change the locks, change the scene
Change it all but can't change what we've been

Your trojan's in my head

It's ok if it's gone
The thoughts that you had that it was the one
And oh what is left?
For all those times is that what you get?
Oh regardless
The walls get painted anyway
Oh you're guarding
The gates, but it all got away

Your trojan's in my head

Take it off
Take it in
Take off all the thoughts of what we've been
Take a look
Hesitate
Take a picture you could never recreate
Write a song
make a note
for the lump that sits inside your throat
Change the locks, change the scene
Change it all but can't change what we've been

About Atlas Genius-
The members of Adelaide, Australia’s Atlas Genius do things a little differently….They set about building a studio where they could write and record music for their newly formed band 3 years before they even played their first live show as Atlas Genius. For two years, they devoted their days to constructing their dream studio and spent their nights performing songs by The Police, The Beatles and The Rolling Stones at local pubs to pay the bills. “We really got down and dirty with dry walling and literally laying the floorboards, and at the same time we were taking a couple of days a week to focus on writing songs,” recalls Keith Jeffery, Atlas Genius’s vocalist/guitarist. "We had a lot of song ideas and it was important to us to have our own studio where we could experiment and hone in on our sound," adds brother and drummer, Michael Jeffery. The studio was designed and outfitted by the brothers with the help of their father (who comes from a music and engineering background). Once the studio was complete, the first song that Atlas Genius finished was a song called “Trojans,” which they wrote, recorded and produced in collaboration with their friend, keyboardist Darren Sell. After many weeks tweaking the song, Michael insisted that the song was ready to be heard outside of the studio walls. Within an hour, “Trojans” was on the Triple J Unearthed Website, SoundCloud, and for sale via TuneCore on iTunes, Amazon and Spotify worldwide.

“We had begun to think that music was a pipedream and we had all gone back to university to pursue more realistic careers,” says Keith. “We’d had such a long slog of playing late nights and working all day, and it felt like we didn’t really have anything to show for it.” But then, in the midst of cramming for their Fall 2011 semester final exams, Neon Gold discovered “Trojans” on the Triple J Unearthed Website and wrote a post praising “Trojans” as a song sure to “invade your head, all dressed up in a clever disguise of earnest vocals riding a hooky riff.” Checking the band’s email account for the first time in over a month, the band found that dozens of record labels, publishers, lawyers, booking agents and management companies from all over the world had contacted them.

“We were trying to focus on school, but it was just impossible,” recalls Keith. “So we said, ‘There’s something going on here. Let’s get back to the music.’” The band added manager, Jonny Kaps from +1, to their extended family to navigate all of the interest as the band focused on writing and recording more songs.

Quickly named an iTunes Single of the Week in Australia and New Zealand, “Trojans” reached #4 on Hype Machine by the end of May. In August, SiriusXM Satellite Radio’s Alt-Nation discovered the song on a blog and decided to give it some spins. There was an immediate reaction from listeners, and in September, “Trojans” was placed into heavy rotation, where it maintained a top-five position on the listener-generated Alt-18 countdown and peaked at number one for 4 consecutive weeks in January 2012. “Trojans” began selling over a thousand tracks per week on U.S. iTunes and soon climbed to 45,000 sales - all with zero promotional efforts from the still-unsigned Atlas Genius.

“Knowing we had this audience that was waiting on new songs, we had a much greater sense of purpose than we had before,” says Keith. “It was really exciting to know that there were people who wanted to hear more of our music.” Although labels were clamoring for the band to come to the U.S. and play a series of showcase gigs, Atlas Genius turned down those offers in favor of staying in Adelaide to keep writing and recording new songs. In February 2012, after months of communicating with numerous labels via Skype, the band chose to travel to the US in order to make their label decision.

“We’d never been to America before,” says Keith. “We flew in at night and saw this sea of lights, and it really became apparent to us how massive the U.S. is. It was pretty intimidating - like ‘How do we fit into all this?’” In April 2012, the band returned to the states having made their decision to sign with Warner Bros. Records. “We felt a connection with them,” notes Keith. “Everyone there feels very creative and dedicated to the music.”

The band’s first release from their new label home, the EP Through The Glass (produced, engineered and mixed by the band), came out in June of 2012. With Through The Glass completed, Atlas Genius then holed up in its studio and worked on writing and recording its first full-length album, while at the same time rehearsing for their first ever tour. The tour started in August 2012 and led to three more tours back to back taking them thru to the end of the year. Thus, their full-length debut was finished up between tour dates and got completed just before Christmas 2012. When It Was Now is set for a US release on February 19th, 2013, with an international release to follow soon after.

The debut captures Atlas Genius’s singular combination of sophisticated musicality and warm, wistful spirit. Infused with a classic sensibility, each of the songs would fit seamlessly if somehow slipped into a long-treasured mixtape. On the shimmering “Symptoms,” for instance, taut keyboard riffs mesh with urgent acoustic strumming before the band bursts into a gently frenetic, guitar-drenched chorus. Meanwhile, “Back Seat” blends its pulsing bass throb with a sweetly infectious beat and tender vocals that alternately soar and sigh. And on “Trojans,” Atlas Genius begins with a restrained guitar melody and vocal (“Take it off, take it in/Take off all the thoughts of what we’ve been”) before giving way to the handclap-accented, harmony-soaked refrain and lush yet kinetic bridge.

“It’s still surreal,” says Keith of all that’s happened over the past 18 months. “I think when we were very young, we had hopes that something like this might happen one day,” he continues. (Thanks largely to encouragement from their Beatles fanatic parents, who encouraged the brothers to begin playing music by age 14.) “But then you grow up a bit and it seems less and less likely. So when we put ‘Trojans’ out, we figured it would be a success if maybe a hundred people heard it. We don’t want to force our music onto anyone. Our goal is to write songs that we love and we hope they connect with other people too.”

Trojans

Buy on iTunes

Pure X - Alexandria

Back Where I Began

You're in it Now

One Day At A Time (willie nelson cover)

Twisted Mirror

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas“

Trojans (Xaphoon Jones Remix)  - http://www.xaphoonjones.com/.

So Electric: When It Was Now (The Remixes)

Trojans (Xaphoon Jones Remix)

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas“

Atlas Genuis' "Trojans" remixed by (http://soundcloud.com/movestheband)

Atlas Genius - Trojans (MOVES Remix)

Check out this sparkling remix that http://soundcloud.com/lenno did of 'Trojans.'

Trojans (Lenno Remix)

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas“

Symptoms (Wild Cub Remix)

Atlas Genius perform "Islands" (The XX) acoustically at Crown City Studios. Visit: http://atlasgenius.com

Atlas Genius - Islands (The XX Cover)

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas“

Atlas Genius' "Back Seat" remixed by Goldroom.

Back Seat

Atlas Genius - Back Seat (Goldroom Remix)

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas“
Atlas Genius - Back Seat (Aislyn Remix)

Atlas Genius - Back Seat (Aislyn Remix)

It seems odd that the four-piece Wax Idols reside in Oakland, California. Especially considering the fact that the band’s sophomore LP "Discipline & Desire," out March 26th on Slumberland Records, embodies a dark, full, twisted sound: something that feels more appropriate to the foggy, damp British climate than that of sunny California. But that's Wax Idols -- zigging where other might zag, and always going their own way.

Compared to Wax Idols' debut LP "No Future" (a raw, hook-heavy punk effort written and recorded primarily by Fortune in 2010/2011 and released on Chicago's Hozac Records), "Discipline & Desire" is more a group effort as the band -- Jen Mundy (rhythm guitar/vocals), Amy Rosenoff (bass) and Keven Tecon (drums) -- contributed to the recording and writing process. Fortune dedicated herself to this record for over a year and the band were right there with her, playing with pattern, melody and stretching themselves beyond the comfort of unassuming hooks and into a darker, new wave territory. Discipline & Desire was produced and engineered by Monte Vallier (of Half Church and Swell) and co-produced by Fortune. Mark Burgess (of the British outfit The Chameleons) worked alongside Wax Idols & Vallier as an extra pair of ears and even played bass on the album closer "Stay In." Together they've crafted an album that's sleek and focused without being slick, and dark and intense without being at all humorless.

"Discipline & Desire" builds on Fortune’s debut full length effort in almost every way, rounding out as a far more complete record. The melodies are stronger, the vocals echoed and haunting, and the playing is at an unflagging level of intensity. First single “Sound of a Void” is a storming, full-throated late night anthem, while “Dethrone” and "When It Happens" shimmer and throb, perfect examples of Wax Idols' unique take on pop. Slower numbers like "Scent Of Love" and "Elegua" mesmerize and entrance, and the feedback-laced "AD RE:IAN" is nothing short of a masterpiece, punctuated by bursts of special guest Kristin Dylan Edrich's noise viola. Album closer "Stay In" wraps the up the album perfectly -- a mid-tempo melodic gem with a killer bassline and an uncanny balance of melody and atmosphere.

This is an inventive, brilliant record which solidifies the fact that Fortune is one of the best songwriters hiding in the shadows of the other California, where the sun doesn't always shine. But, judging by this fantastic album, she and her Wax Idols won’t be hiding for long.

*Tour Dates*
3.2 - San Francisco, CA at Brick & Mortar, Noise Pop show /DIIV, Sisu, Lenz
3.6 - Oakland, CA at New Parish w/White Lung
3.7 - San Diego, CA at The Void
3.8 - Tempe, AZ at Sail Inn, Rampage Fest show w/White Lung
3.9 - El Paso, TX at Lowbrow Palace w/White Lung
3.13 - SXSW Slumberland Showcase (evening)
3.21 - SLC, Utah at Richard Street Art Collective w/Burnt Ones & Blasted Canyons
3.22 - Boise, ID at Treefort Music Fest w/Burnt Ones & Blasted Canyons
3.30 - San Francisco, CA @ Brick & Mortar, Record Release Party w/The Mallard & Chasms
3.31 - Los Angeles, CA @ The Echo, Record Release Party at Part Time Punks w/The Mallard
4.20 - Chicago, IL at The Empty Bottle w/TV Ghost & Radar Eyes
4.22 - Columbus, OH at Ace of Cups w/TV Ghost
4.24 - St. Louis, MO at The Heavy Anchor w/TV Ghost
4.26 - Atlanta, GA at The Earl w/TV Ghost
4.27 - Durham, NC at The Pinhook w/TV Ghost
4.30 - Baltimore, MD at Metro Gallery w/TV Ghost
5.4 - Brooklyn, NYC at Shea Stadium w/TV Ghost

US Press:
*Anton Hochheim*
FORCE FIELD PR
anton@forcefieldpr.com
323-344-1602

Wax Idols - AD RE:IAN

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas

Subscribe for more new music on YouTube- bit.ly/W8yTQS
iTunes - www.smarturl.it/atlas
Facebook- facebook.com/atlasgenius
Twitter- twitter.com/atlasgenius
Tour Dates- atlasgenius.com/tour

About Atlas Genius-
The members of Adelaide, Australia’s Atlas Genius do things a little differently….They set about building a studio where they could write and record music for their newly formed band 3 years before they even played their first live show as Atlas Genius. For two years, they devoted their days to constructing their dream studio and spent their nights performing songs by The Police, The Beatles and The Rolling Stones at local pubs to pay the bills. “We really got down and dirty with dry walling and literally laying the floorboards, and at the same time we were taking a couple of days a week to focus on writing songs,” recalls Keith Jeffery, Atlas Genius’s vocalist/guitarist. "We had a lot of song ideas and it was important to us to have our own studio where we could experiment and hone in on our sound," adds brother and drummer, Michael Jeffery. The studio was designed and outfitted by the brothers with the help of their father (who comes from a music and engineering background). Once the studio was complete, the first song that Atlas Genius finished was a song called “Trojans,” which they wrote, recorded and produced in collaboration with their friend, keyboardist Darren Sell. After many weeks tweaking the song, Michael insisted that the song was ready to be heard outside of the studio walls. Within an hour, “Trojans” was on the Triple J Unearthed Website, SoundCloud, and for sale via TuneCore on iTunes, Amazon and Spotify worldwide.

“We had begun to think that music was a pipedream and we had all gone back to university to pursue more realistic careers,” says Keith. “We’d had such a long slog of playing late nights and working all day, and it felt like we didn’t really have anything to show for it.” But then, in the midst of cramming for their Fall 2011 semester final exams, Neon Gold discovered “Trojans” on the Triple J Unearthed Website and wrote a post praising “Trojans” as a song sure to “invade your head, all dressed up in a clever disguise of earnest vocals riding a hooky riff.” Checking the band’s email account for the first time in over a month, the band found that dozens of record labels, publishers, lawyers, booking agents and management companies from all over the world had contacted them.

“We were trying to focus on school, but it was just impossible,” recalls Keith. “So we said, ‘There’s something going on here. Let’s get back to the music.’” The band added manager, Jonny Kaps from +1, to their extended family to navigate all of the interest as the band focused on writing and recording more songs.

Quickly named an iTunes Single of the Week in Australia and New Zealand, “Trojans” reached #4 on Hype Machine by the end of May. In August, SiriusXM Satellite Radio’s Alt-Nation discovered the song on a blog and decided to give it some spins. There was an immediate reaction from listeners, and in September, “Trojans” was placed into heavy rotation, where it maintained a top-five position on the listener-generated Alt-18 countdown and peaked at number one for 4 consecutive weeks in January 2012. “Trojans” began selling over a thousand tracks per week on U.S. iTunes and soon climbed to 45,000 sales - all with zero promotional efforts from the still-unsigned Atlas Genius.

“Knowing we had this audience that was waiting on new songs, we had a much greater sense of purpose than we had before,” says Keith. “It was really exciting to know that there were people who wanted to hear more of our music.” Although labels were clamoring for the band to come to the U.S. and play a series of showcase gigs, Atlas Genius turned down those offers in favor of staying in Adelaide to keep writing and recording new songs. In February 2012, after months of communicating with numerous labels via Skype, the band chose to travel to the US in order to make their label decision.

“We’d never been to America before,” says Keith. “We flew in at night and saw this sea of lights, and it really became apparent to us how massive the U.S. is. It was pretty intimidating - like ‘How do we fit into all this?’” In April 2012, the band returned to the states having made their decision to sign with Warner Bros. Records. “We felt a connection with them,” notes Keith. “Everyone there feels very creative and dedicated to the music.”

The band’s first release from their new label home, the EP Through The Glass (produced, engineered and mixed by the band), came out in June of 2012. With Through The Glass completed, Atlas Genius then holed up in its studio and worked on writing and recording its first full-length album, while at the same time rehearsing for their first ever tour. The tour started in August 2012 and led to three more tours back to back taking them thru to the end of the year. Thus, their full-length debut was finished up between tour dates and got completed just before Christmas 2012. When It Was Now is set for a US release on February 19th, 2013, with an international release to follow soon after.

The debut captures Atlas Genius’s singular combination of sophisticated musicality and warm, wistful spirit. Infused with a classic sensibility, each of the songs would fit seamlessly if somehow slipped into a long-treasured mixtape. On the shimmering “Symptoms,” for instance, taut keyboard riffs mesh with urgent acoustic strumming before the band bursts into a gently frenetic, guitar-drenched chorus. Meanwhile, “Back Seat” blends its pulsing bass throb with a sweetly infectious beat and tender vocals that alternately soar and sigh. And on “Trojans,” Atlas Genius begins with a restrained guitar melody and vocal (“Take it off, take it in/Take off all the thoughts of what we’ve been”) before giving way to the handclap-accented, harmony-soaked refrain and lush yet kinetic bridge.

“It’s still surreal,” says Keith of all that’s happened over the past 18 months. “I think when we were very young, we had hopes that something like this might happen one day,” he continues. (Thanks largely to encouragement from their Beatles fanatic parents, who encouraged the brothers to begin playing music by age 14.) “But then you grow up a bit and it seems less and less likely. So when we put ‘Trojans’ out, we figured it would be a success if maybe a hundred people heard it. We don’t want to force our music onto anyone. Our goal is to write songs that we love and we hope they connect with other people too.”

When It Was Now

If So

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas

Subscribe for more new music on YouTube- http://bit.ly/W8yTQS
iTunes - http://www.smarturl.it/atlas
Facebook- http://facebook.com/atlasgenius
Twitter- http://twitter.com/atlasgenius
Tour Dates- http://atlasgenius.com/tour

About @AtlasGenius -
The members of Adelaide, Australia’s Atlas Genius do things a little differently….They set about building a studio where they could write and record music for their newly formed band 3 years before they even played their first live show as Atlas Genius. For two years, they devoted their days to constructing their dream studio and spent their nights performing songs by The Police, The Beatles and The Rolling Stones at local pubs to pay the bills. “We really got down and dirty with dry walling and literally laying the floorboards, and at the same time we were taking a couple of days a week to focus on writing songs,” recalls Keith Jeffery, Atlas Genius’s vocalist/guitarist. "We had a lot of song ideas and it was important to us to have our own studio where we could experiment and hone in on our sound," adds brother and drummer, Michael Jeffery. The studio was designed and outfitted by the brothers with the help of their father (who comes from a music and engineering background). Once the studio was complete, the first song that Atlas Genius finished was a song called “Trojans,” which they wrote, recorded and produced in collaboration with their friend, keyboardist Darren Sell. After many weeks tweaking the song, Michael insisted that the song was ready to be heard outside of the studio walls.  Within an hour, “Trojans” was on the Triple J Unearthed Website, SoundCloud, and for sale via TuneCore on iTunes, Amazon and Spotify worldwide. 

“We had begun to think that music was a pipedream and we had all gone back to university to pursue more realistic careers,” says Keith. “We’d had such a long slog of playing late nights and working all day, and it felt like we didn’t really have anything to show for it.” But then, in the midst of cramming for their Fall 2011 semester final exams, Neon Gold discovered “Trojans” on the Triple J Unearthed Website and wrote a post praising “Trojans” as a song sure to “invade your head, all dressed up in a clever disguise of earnest vocals riding a hooky riff.” Checking the band’s email account for the first time in over a month, the band found that dozens of record labels, publishers, lawyers, booking agents and management companies from all over the world had contacted them. 

“We were trying to focus on school, but it was just impossible,” recalls Keith. “So we said, ‘There’s something going on here. Let’s get back to the music.’” The band added manager, Jonny Kaps from +1, to their extended family to navigate all of the interest as the band focused on writing and recording more songs.  

Quickly named an iTunes Single of the Week in Australia and New Zealand, “Trojans” reached #4 on Hype Machine by the end of May. In August, SiriusXM Satellite Radio’s Alt-Nation discovered the song on a blog and decided to give it some spins. There was an immediate reaction from listeners, and in September, “Trojans” was placed into heavy rotation, where it maintained a top-five position on the listener-generated Alt-18 countdown and peaked at number one for 4 consecutive weeks in January 2012. “Trojans” began selling over a thousand tracks per week on U.S. iTunes and soon climbed to 45,000 sales - all with zero promotional efforts from the still-unsigned Atlas Genius.

“Knowing we had this audience that was waiting on new songs, we had a much greater sense of purpose than we had before,” says Keith. “It was really exciting to know that there were people who wanted to hear more of our music.” Although labels were clamoring for the band to come to the U.S. and play a series of showcase gigs, Atlas Genius turned down those offers in favor of staying in Adelaide to keep writing and recording new songs. In February 2012, after months of communicating with numerous labels via Skype, the band chose to travel to the US in order to make their label decision. 

“We’d never been to America before,” says Keith. “We flew in at night and saw this sea of lights, and it really became apparent to us how massive the U.S. is. It was pretty intimidating - like ‘How do we fit into all this?’” In April 2012, the band returned to the states having made their decision to sign with Warner Bros. Records. “We felt a connection with them,” notes Keith. “Everyone there feels very creative and dedicated to the music.”

The band’s first release from their new label home, the EP Through The Glass (produced, engineered and mixed by the band), came out in June of 2012. With Through The Glass completed, Atlas Genius then holed up in its studio and worked on writing and recording its first full-length album, while at the same time rehearsing for their first ever tour. The tour started in August 2012 and led to three more tours back to back taking them thru to the end of the year.  Thus, their full-length debut was finished up between tour dates and got completed just before Christmas 2012. When It Was Now is set for a US release on February 19th, 2013, with an international release to follow soon after.   

The debut captures Atlas Genius’s singular combination of sophisticated musicality and warm, wistful spirit. Infused with a classic sensibility, each of the songs would fit seamlessly if somehow slipped into a long-treasured mixtape. On the shimmering “Symptoms,” for instance, taut keyboard riffs mesh with urgent acoustic strumming before the band bursts into a gently frenetic, guitar-drenched chorus. Meanwhile, “Back Seat” blends its pulsing bass throb with a sweetly infectious beat and tender vocals that alternately soar and sigh. And on “Trojans,” Atlas Genius begins with a restrained guitar melody and vocal (“Take it off, take it in/Take off all the thoughts of what we’ve been”) before giving way to the handclap-accented, harmony-soaked refrain and lush yet kinetic bridge.

“It’s still surreal,” says Keith of all that’s happened over the past 18 months. “I think when we were very young, we had hopes that something like this might happen one day,” he continues. (Thanks largely to encouragement from their Beatles fanatic parents, who encouraged the brothers to begin playing music by age 14.) “But then you grow up a bit and it seems less and less likely. So when we put ‘Trojans’ out, we figured it would be a success if maybe a hundred people heard it. We don’t want to force our music onto anyone. Our goal is to write songs that we love and we hope they connect with other people too.”

Centred on You

Our debut album "When It Was Now," is now available on iTunes- smarturl.it/atlas

Subscribe for more new music on YouTube- bit.ly/W8yTQS
iTunes - www.smarturl.it/atlas
Facebook- facebook.com/atlasgenius
Twitter- twitter.com/atlasgenius
Tour Dates- atlasgenius.com/tour

About @AtlasGenius -
The members of Adelaide, Australia’s Atlas Genius do things a little differently….They set about building a studio where they could write and record music for their newly formed band 3 years before they even played their first live show as Atlas Genius. For two years, they devoted their days to constructing their dream studio and spent their nights performing songs by The Police, The Beatles and The Rolling Stones at local pubs to pay the bills. “We really got down and dirty with dry walling and literally laying the floorboards, and at the same time we were taking a couple of days a week to focus on writing songs,” recalls Keith Jeffery, Atlas Genius’s vocalist/guitarist. "We had a lot of song ideas and it was important to us to have our own studio where we could experiment and hone in on our sound," adds brother and drummer, Michael Jeffery. The studio was designed and outfitted by the brothers with the help of their father (who comes from a music and engineering background). Once the studio was complete, the first song that Atlas Genius finished was a song called “Trojans,” which they wrote, recorded and produced in collaboration with their friend, keyboardist Darren Sell. After many weeks tweaking the song, Michael insisted that the song was ready to be heard outside of the studio walls. Within an hour, “Trojans” was on the Triple J Unearthed Website, SoundCloud, and for sale via TuneCore on iTunes, Amazon and Spotify worldwide.

“We had begun to think that music was a pipedream and we had all gone back to university to pursue more realistic careers,” says Keith. “We’d had such a long slog of playing late nights and working all day, and it felt like we didn’t really have anything to show for it.” But then, in the midst of cramming for their Fall 2011 semester final exams, Neon Gold discovered “Trojans” on the Triple J Unearthed Website and wrote a post praising “Trojans” as a song sure to “invade your head, all dressed up in a clever disguise of earnest vocals riding a hooky riff.” Checking the band’s email account for the first time in over a month, the band found that dozens of record labels, publishers, lawyers, booking agents and management companies from all over the world had contacted them.

“We were trying to focus on school, but it was just impossible,” recalls Keith. “So we said, ‘There’s something going on here. Let’s get back to the music.’” The band added manager, Jonny Kaps from +1, to their extended family to navigate all of the interest as the band focused on writing and recording more songs.

Quickly named an iTunes Single of the Week in Australia and New Zealand, “Trojans” reached #4 on Hype Machine by the end of May. In August, SiriusXM Satellite Radio’s Alt-Nation discovered the song on a blog and decided to give it some spins. There was an immediate reaction from listeners, and in September, “Trojans” was placed into heavy rotation, where it maintained a top-five position on the listener-generated Alt-18 countdown and peaked at number one for 4 consecutive weeks in January 2012. “Trojans” began selling over a thousand tracks per week on U.S. iTunes and soon climbed to 45,000 sales - all with zero promotional efforts from the still-unsigned Atlas Genius.

“Knowing we had this audience that was waiting on new songs, we had a much greater sense of purpose than we had before,” says Keith. “It was really exciting to know that there were people who wanted to hear more of our music.” Although labels were clamoring for the band to come to the U.S. and play a series of showcase gigs, Atlas Genius turned down those offers in favor of staying in Adelaide to keep writing and recording new songs. In February 2012, after months of communicating with numerous labels via Skype, the band chose to travel to the US in order to make their label decision.

“We’d never been to America before,” says Keith. “We flew in at night and saw this sea of lights, and it really became apparent to us how massive the U.S. is. It was pretty intimidating - like ‘How do we fit into all this?’” In April 2012, the band returned to the states having made their decision to sign with Warner Bros. Records. “We felt a connection with them,” notes Keith. “Everyone there feels very creative and dedicated to the music.”

The band’s first release from their new label home, the EP Through The Glass (produced, engineered and mixed by the band), came out in June of 2012. With Through The Glass completed, Atlas Genius then holed up in its studio and worked on writing and recording its first full-length album, while at the same time rehearsing for their first ever tour. The tour started in August 2012 and led to three more tours back to back taking them thru to the end of the year. Thus, their full-length debut was finished up between tour dates and got completed just before Christmas 2012. When It Was Now is set for a US release on February 19th, 2013, with an international release to follow soon after.

The debut captures Atlas Genius’s singular combination of sophisticated musicality and warm, wistful spirit. Infused with a classic sensibility, each of the songs would fit seamlessly if somehow slipped into a long-treasured mixtape. On the shimmering “Symptoms,” for instance, taut keyboard riffs mesh with urgent acoustic strumming before the band bursts into a gently frenetic, guitar-drenched chorus. Meanwhile, “Back Seat” blends its pulsing bass throb with a sweetly infectious beat and tender vocals that alternately soar and sigh. And on “Trojans,” Atlas Genius begins with a restrained guitar melody and vocal (“Take it off, take it in/Take off all the thoughts of what we’ve been”) before giving way to the handclap-accented, harmony-soaked refrain and lush yet kinetic bridge.

“It’s still surreal,” says Keith of all that’s happened over the past 18 months. “I think when we were very young, we had hopes that something like this might happen one day,” he continues. (Thanks largely to encouragement from their Beatles fanatic parents, who encouraged the brothers to begin playing music by age 14.) “But then you grow up a bit and it seems less and less likely. So when we put ‘Trojans’ out, we figured it would be a success if maybe a hundred people heard it. We don’t want to force our music onto anyone. Our goal is to write songs that we love and we hope they connect with other people too.”

Electric

The best that ever did it. 
The first Valentines special. 

Year I (2008)

DOWNLOAD

Valentines Slow Jams Chapter 1

Chain Reflection is 2 sides (45rpm 12") of free form jams and protoversions of songs from our upcoming LP.

Chain Reflection 1

Chain Reflection is 2 sides (45rpm 12") of free form jams and protoversions of songs from our upcoming LP. 

Exploring 0213

Brent Billock