In this episode we explore “The Authority Mindset” again…specifically we dig into something we call micro specialization.
Celebrity entrepreneurs like Dave Ramsey and Richard Simmons have dedicated their careers to being specialists on very, very niched topics…and have profited wildly.

…and you can too.

We go over a few case studies, then go through a five step process that will help you create your own and bring your new micro specialization to market.

Authority Alchemy's tracks - Authority Mindset - Micro Specialization (made with Spreaker)

A guy named Matthew supports Authority Alchemy

Matthew Loves Authority Alchemy

Greenhouse Craft Food, a restaurant in Round Rock, Texas hosts a monthly beer dinner that pair local beers with Chef Rob Snow’s signature farm to table dinner fare is a runaway hit with customers.

Greenhouse Craft Food
1400 E Old Settlers Blvd #110, Round Rock, TX 78664
(512) 366-5567

Brian Ainsley Horn