In today’s competitive market there’s just no place for a watered-down, one-size-fits-all brand. You need to be uber-focused on a very specific customer type if you want to remain relevant and successful.

Today’s focus is on defining and delivering amazing experiences to your ideal customer. Because, whether you like it or not, you can’t be all things to all people.

Focus 5 Design Podcast

69 – 5-Minute Focus: You Can’t Be All Things to All People

In this episode of the podcast, we’re taking a deep dive into some very simple and practical ways you can create a more remarkable experience for your customers in real-life.

Building a Remarkable Brand

71 – 5 Ways to Quickly Improve Your Real-Life Customer Experiences

In this episode of the podcast, Sharon Cornuelle and I discuss the importance of video and specifically how to use video as an integral part of your marketing strategy.

72 – How to Use Video as an Integral Part of Your Marketing Strategy

In this episode of the podcast, Claire Krawsczyn and I have an interesting and fun discussion around the idea of your business pitch and how to build a business pitch you’ll be excited about.

73 – How to Build a Business Pitch You’ll Be Excited About

In this episode of the podcast, Elisabeth Galperin and I talk about the importance of creating routines for better productivity.

74 – Creating Routines for Better Productivity

This episode of the podcast is all about giving you some easy-to-implement tips and helpful strategies so you can start building an authentic brand on social media.

75 – Building an Authentic Personal Brand on Social Media

Join show host Patrick McGilvray as he shares valuable insights and practical tips to help you build a remarkable brand. Patrick is the creative director and brand strategist at Focus 5 Design - a creative agency specializing in brand identity, strategy, and design. Their mission is to build a better community by building better brands. Get focused and start building a remarkable brand at www.focus5design.com.