http://100mba.net/show - Hiring can be a time-consuming process that involves tasks such as creating job descriptions, interviewing, screening, and testing. 

It's not uncommon to have to sift through a large number of candidates before finding the right fit. Even a 30-minute interview can add up to several hours or even days of your time. Omar discusses the pros and cons of hiring independently versus using a recruitment agency. The agency model can be highly advantageous for startups and businesses, as it saves valuable time and effort in the hiring process, allowing for quick scaling up or down. 

Hiring the right talent and building a strong company culture is crucial for business success. Whether you choose to do it independently or through an agency, take the time to find the best fit for your company. Click Play!

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The $100 MBA Show

MBA2339 - Should You Hire Through an Agency?  + Free Ride Friday

http://100mba.net/show - Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve. 

The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve profitability. 

Profitability is not just a metric; it's a mindset. By prioritizing profitability, entrepreneurs can achieve the coveted gold star of success. However, many businesses, especially small ones, tend to prioritize growth, revenue, and vanity metrics over profitability. This book offers tough love and a reminder of the real essence of running a successful business. Click Play!

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MBA2340 - Must Read: The Art of Profitability by Adrian Slywotzky

http://100mba.net/show - Webinars are an incredibly effective method for selling products. They allow you to build trust with your audience while presenting your products in a personal and engaging way. 

Think of webinars as the closest thing to a personal, in-person discussion and an essential part of the sales process. You might think that promoting your webinar as early as possible is the way to go, but guess what? The data proves otherwise. Overpromoting too far in advance can actually lead to lower attendance rates. 

Join us for this episode as we dive deeper into webinar promotion strategies, including advanced warning, event reminders, and reinviting attendees. Remember that promoting webinars is not about hard-selling or asking for payment. It's about providing valuable content and building relationships with your audience. 

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MBA2341 - Q&A Wednesday: How much time do I need to promote my webinar?

http://100mba.net/show - In today's crowded and distracting online landscape, standing out with great content is crucial. Content marketing creates a machine that drives website traffic, attracts new email subscribers, builds relationships, and generates new customers. It's a long-term strategy that can benefit your business for years to come.

But how do you create an effective content marketing strategy? We explore how this process compounds over time, resulting in a steady flow of leads and more customers. Ready to conquer content marketing? Click Play!

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MBA2342 - How to Create Your Content Marketing Strategy in 2023  + Free Ride Friday

http://100mba.net/show - Are you a coach looking to create transformational coaching programs? As a coach, it's not enough to just share information with your clients. How can you design coaching programs that truly make a difference in your clients' lives? What are the key elements that contribute to a successful coaching journey? 
 
Today’s guest teacher Ashley Gordon shares her expertise on how to create impactful coaching programs that truly transform lives. From creating a sense of community and camaraderie among students to avoiding common coaching mistakes, Ashley provides valuable insights and practical tips for coaches looking to take their programs to the next level.
 
Join us as we delve into the world of coaching and discover how to create programs that make a real difference. Click Play!

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MBA2343 - Guest Teacher - Ashley Gordon - How To Create Transformational Coaching Programs

http://100mba.net/show - As business owners and managers, developing and nurturing leadership skills is essential for growth and success. 

In this episode, we’re sharing the strategies and techniques for training new leaders. From the importance of setting a strong example, to utilizing resources like books and online courses, we'll leave no stone unturned in helping you build a team of effective leaders. 

As a seasoned leader himself, Omar reflects on his own experiences and shares what worked and what didn't in his leadership journey. So, if you're ready to level up your leadership game and create a thriving team of future leaders, Click Play!

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MBA2344 - Q&A Wednesday: What's the best way to train new leaders in my business?

http://100mba.net/show - Have you ever wondered what the biggest mistakes are when launching a business? Knowing what to avoid when starting a business in 2023 can help you understand common pitfalls and evade making costly errors.

As the well-known saying goes, ‘change is the only constant in life’. So when it comes to starting a business in 2023, Omar shares his expertise and real-life experiences on what not to do when starting today.

Remember, starting a business is hard work, but it gets easier as you gain traction. Challenges are positive signs of growth. Join us in this episode as we uncover the secrets to starting a successful business in 2023. Click Play!

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MBA2345 - 5 Mistakes to Avoid When Starting a Business in 2023 + Free Ride Friday

http://100mba.net/show - Did you know that our minds play tricks on us when it comes to finding happiness? So what can we do to create our own happiness in life?

Stumbling Upon Happiness by Daniel Gilbert uncovers the human perception of happiness and how our minds can sometimes deceive us when it comes to finding what will make us happy. As we reflect on our childhood memories, we discover that simple activities like playing with friends, having dinner with family, or even watching TV brought immense joy. 

Remember, happiness impacts not only our personal lives but also those around us – our customers, employees, loved ones, family, and friends. Let's make our lives count and embrace the beautiful experiences life has to offer. Click Play!

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MBA2346 - Must Read: Stumbling on Happiness by Daniel Gilbert

http://100mba.net/show - Accountability is a crucial aspect of any successful team. As a leader, it's important to set expectations and ensure that your team members are meeting them.

In today's episode, we'll look at various strategies and techniques to help you foster accountability in your team without micromanaging them. Omar highlights the importance of coaching and continuously improving team members. But how do you address accountability issues effectively? From practical group coaching sessions to one-on-one conversations, Omar provides strategies to tackle problems head-on.

The best part? As your team witnesses others being held accountable, they'll learn and self-correct, building momentum and fostering a culture of excellence. Remember, leading and managing a team becomes easier over time. As you invest in your team's development and nurture a strong company culture, you'll see the desired results. Click Play!

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MBA2347 - Q&A Wednesday: How do I get better at holding my team accountable?

http://100mba.net/show - How can AI tools help improve productivity and efficiency in your business? We’re diving into the world of artificial intelligence and showing you how you can easily leverage it to grow your business. 

AI is like having a fast and smart assistant that can take care of various tasks for you. With examples ranging from replying to emails to creating sales videos, you'll discover how AI can be a game-changer for your business. Omar also shares two AI tools that have been personally recommended.

But remember, tools are only as effective as our willingness to use them consistently. Don't miss out on the amazing opportunities AI can bring to your business and unlock the secrets of leveraging AI effortlessly! Click Play!

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MBA2348 - How To Easily Leverage AI to Grow Your Business + Free Ride Friday

http://100mba.net/show - Nervous about sales? There’s a Must-Read Book Review for that.

Exactly What to Say by Phil M Jones is exactly what the title promises: a collection of phrases that will help you make sales. These key phrases encompass sales strategies that work for every kind of business and product. It’s a short, easy read that you’ll refer to again and again when crafting your personal sales strategy.

These phrases - used verbatim - are absolute gems. They make use of human and social psychology to trigger the interest and curiosity that opens the door for sales. 

On this episode, we explain how these simple phrases work, and share a few that we’ve found most useful. 

Learn how to introduce your product and explain its value effectively. Arm yourself with the exact words you need to gain confidence in the sales arena. Click Play!

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MBA978 Must Read: Exactly What To Say by Phil M Jones

http://100mba.net/show - As your business grows, organization becomes more and more crucial.

At some point, the systems you establish will be the difference between getting things done and scrambling to keep up. That’s why it’s so important to establish procedures, protocols, and workflows as early as possible.

Fortunately, there are tried-and-true ways to establish efficient systems and create repeatable core processes for your team to follow — even as your team grows, changes, and brings in new faces. Today’s guest teacher, Dan Martell of SaaS Academy, is an expert in crafting and executing consistent systems. These systems can free you from unnecessary work and excess management duties, allowing you to focus on the horizon rather than day-to-day operations.

Besides offering his most important systems-crafting tips, Martell also offers our listeners a special giveaway that will help you get organized, no matter where you are in your business journey.

Invest in your core systems now, and ensure efficiency going forward — Click Play!

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MBA990 Guest Teacher: Dan Martell- How To Build a Scalable Systems Playbook

http://100mba.net/show - In business, good advice is worth its weight in gold. 

For this week’s Must-Read Book Review, we go one better: Damn Good Advice (for people with talent) is a treasure trove of insights, witty observations, and hard-earned truths from George Lois, legendary ad-man and creator of Big Idea Advertising. 

As the title suggests, Lois’ advice is, shall we say, blunt. Some of it is even controversial. Heck, we outright disagree with a few of his points. But the net value of reading this book is undeniable. It’s an easy, short, digestible read with a humorously combative tone that keeps the pages turning. 

Before you know it, you’ve finished it — and you’re glad you did. We especially appreciate Lois’ take on the relative merits of smarts and work ethic, a balance that every entrepreneur has to find in themselves and their team members.

It’s unconventional, but it’s a gem. Hear what this book has to offer — Click Play!

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MBA998 Must Read: Damn Good Advice by George Lois

http://100mba.net/show - You have no contact lists, no followers, no fans, nada. How in the heck are you supposed to start marketing?

Everyone starts somewhere. Today, we discuss how to jump-start your marketing efforts from Square One. You can build a foundation from next-to-nothing, if you know how to use your resources wisely. 

Before you spend a dime on paid ads, listen to this episode.

That’s not to say paid advertising is a waste. However, you need to set your strategy up in a way that maximizes the ROI of every cent you put into those ads. You need to lay your marketing groundwork in a way that makes every ad more likely to convert and lead to sales. This episode features the strategies, resources, and tools you need to make it happen. 

Some of the best things are made from scratch. As in the rest of business, sometimes the most important move you can make is to just. get. started. Click Play!

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MBA1034 How to Market When You're Starting From Scratch

http://100mba.net/show - Inbound, inbound, inbound. These days, it seems like all we hear. But what about the good ol’ fashioned way of moving product? What about getting out there and bringing your product to customers?

There’s still room for the outbound approach. 

As your business grows, it becomes more and more important to actively pursue outbound sales, especially for business-to-business companies. While salespersonship is an intimidating topic for some, your business depends on your ability to break out and be an ambassador. Today, we discuss how to get outbound right, with 5 totally doable strategies — even if you’re not a “natural” salesperson.

These strategies will make outbound sales less awkward, more honest, and much more effective. Get ready to reach out and sell something. Click Play!

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MBA1036 Strategies for Getting Started with Outbound Sales

http://100mba.net/show - Every day is a new opportunity! 

Your morning routine can have a huge impact on your long-term success. In fact, a common thread among some of the most successful modern entrepreneurs is a commitment to making the first few hours of the day count.

Today, we take a look at a Must-Read book on exactly that topic: The Miracle Morning by Hal Elrod. 

We know the author personally, and can vouch for his sincerity, honesty, and genuine ability to make the most out of the hand you’re dealt. Having overcome tremendous personal obstacles to achieve his own goals, Elrod is an authority on what it takes to make things happen.

In this book, Elrod espouses a philosophy of never settling, and avoiding the “rearview mirror syndrome” that fools people into thinking that the past defines the future. By committing to a morning routine that maximizes health, productivity, and creativity, you can empower yourself to live the life you want, not the life you have.

Tune in, and hear exactly how to make your mornings count. The potential rewards are well worth ditching the snooze button once and for all. Click Play!

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MBA1048 Must Read: The Miracle Morning by Hal Elrod

http://100mba.net/show - Effective online marketing comes down to one thing above all: content. And while pics and videos are great, the written word is still the most important factor as regards your ultimate reach and SEO.

Long story short: you need to blog.

Even if you’re no Hemingway, you can create and manage a blog that’ll achieve its most important purpose: building a loyal following of potential customers. Whether it’s daily, weekly, monthly, or even less, great blogging can be leveraged into major conversions — if it’s done correctly.

Today, we begin a two-part series on how to get your blog up and running. In this part, we discuss how to clearly define the purpose of your blog based on specific business goals. With a consistent, intentional, procedural approach, even the least experienced bloggers can build their brand with some well-crafted posts.

Before you write a word, tune in to this episode. And don’t forget to come back tomorrow for Part II! Click Play!

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MBA1051 Starting a Blog From Scratch P1

http://100mba.net/show - Mastermind groups can be a fantastic way to get and give valuable advice, accelerating your growth as an entrepreneur. These small groups of industry peers are more and more common, as entrepreneurs reach out to each other for help, support, and understanding.

But not all masterminds are created equal.

Our host, Omar, has been a member of several different mastermind groups. Some have been incredibly valuable, while others...not so much. If you’re considering joining — or starting — a mastermind, it’s important to know exactly what makes some of them flop. 

If you know what to avoid, you can ensure that your time (and everyone else’s) is never wasted.

Today, we discuss 5 specific things that are guaranteed to ruin a mastermind, no matter how bright or informed its members are. By nailing certain logistical and procedural requirements, you can set your mastermind up to be a win for everyone involved — especially you. Find out what pitfalls to avoid. Click Play!

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MBA1054 5 Reason Why Masterminds Fail

http://100mba.net/show - Before you say “No,” hear us out. Personal Assistants aren’t just for the rich and famous. These days, it can be affordable (and well worth the investment) to hire a little help — especially for busy entrepreneurs.

As we like to remind everyone, time is the most valuable currency. Your time is like a bank account, from which you can only withdraw. If a personal assistant can give you significantly more time, and it’s affordable...well, the math speaks for itself. In fact, our host Omar is shopping around for a personal assistant as we speak.

Today, we discuss what to look for in a good personal assistant, where to find one, and what to consider when deciding if it’s right for you. We take a look at the cost of personal assistants, so you can decide if hiring one makes sense for you. When you see how easy it is, you might conclude what we have: that it’s not a luxury, but a wise investment. Click Play!

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MBA1059 Do You Need a Personal Assistant?

http://100mba.net/show - This week’s Q&A Wednesday started with a (much appreciated) compliment. One loyal listener noticed that our little ol’ podcast has grown exponentially since we started it, and wanted to know how we pulled it off. 

Well, we’re happy to share exactly how we built our audience. 

Mostly, it has to do with our “content first” approach, prioritizing the quality and value of our show above our marketing efforts. That’s not to say we don’t make an effort to attract listeners, but our first mission is to create something worth listening to! We discuss how we keep our podcast fresh, relevant, and subscription-worthy.

Then, we share the promotional tactics we used to get attention. With a little hustle, we were able to turn enough ears in our direction to create momentum. Once enough people heard our show (and most importantly, found it valuable), the rest (mostly) took care of itself. 

Best of all, you can use the exact same methods we used in order to promote your podcast. We learned how to podcast the hard way, by...well, screwing up and learning from it. Use our experience to make your podcast the best it can be. Click Play!

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MBA1060 Q&A Wednesday: This podcast is huge! How did you grow your podcast audience?

http://100mba.net/show - It takes some practice before you’re good at getting rejected. The more it happens, the better you are, the more easily it rolls of your shoulders. 

No, this is not one of those “fail up” lessons, where we tell how you should treasure every bad moment. We know rejection is painful, we know it’s frustrating, and we certainly don’t suggest you seek rejection as a way to grow as an entrepreneur. 

We simply want you to accept rejection, and embrace it as part of the entrepreneurial process.

To that end, we’ve brought on a special guest teacher. Sales expert Travis Chappell hosts the Build Your Network Podcast, and knows a thing or two about moving past rejection. More importantly, he’s here to warn us that fear of rejection cannot be allowed to hold us back. 

Today, Chappell offers the down-to-earth tips you need to reset your psychology so that you never lose the optimism and drive that got you into independent business.

If you think you’ve heard this kind of advice before, trust us — you haven’t. Find out how rejection can become just another obstacle to navigate on your way to success. Click Play!

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MBA1063 Guest Teacher: Travis Chappell- Why Overcoming Rejection is Necessary in your Business

http://100mba.net/show - Find your niche. That’s the motto of every smart entrepreneur, as we look to carve out our unique place in the market. 

Building a successful business involves a careful balancing act. On one hand, you have to be original; your product or service has to offer something that nothing else out there offers. But while you don’t want to reinvent the wheel, you also don’t want to alienate people with something they’re not ready for.

 A product that’s too different, too far out in left field, isn’t likely to be embraced no matter how “good” it is on its merits.

Today, we discuss how to make your business different enough to attract a loyal following, but not so strange that it goes over people’s heads. We look at specific examples of companies that add just enough of a twist to secure their slice of the market, without being too derivative or too radical. It’s the Goldilocks Rule: not too different, not too similar, but just right. 

Figure out where your business can go, with the right amount of (restrained) creativity. Click Play!

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MBA1066 How to Create Something Different Enough

http://100mba.net/show - We all remember Breaking Bad as the tale of a plucky (if desperate) “entrepreneur” of sorts. But the story of Walter White is just one chapter in an even more incredible rise to the top: the story of actor Bryan Cranston.

Before he became The One Who Knocks, Cranston had to make a career decision to which many of us can relate: whether to take the safe, predictable route, or take a chance on his own version of success — one with no guarantees. 

As he put it in his incredible memoir, A Life in Parts, Cranston chose to pursue something he enjoyed, however difficult it might be. 

Cranston’s story is the ultimate entrepreneur’s journey. Choosing to hone a craft, pay your dues, and take risks that most avoid is exactly what independent business people do. The resolve, patience, and bootstrapping attitude it takes to become not just famous, but trusted and respected, is something all of us need for our own independent careers. 

Tune in to our review of this Must-Read book, and hear what you can learn from TV’s most beloved...ahem...chemist. Click Play!

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MBA1068 Must Read: A Life in Parts by Bryan Cranston

http://100mba.net/show - Ready to take the leap? Listen to this first.

Leaving your 9-to-5 might be the biggest, most game-changing moment of an entrepreneur’s life. This is the moment in which you invest yourself fully into your independent goals, leaving the conventional life behind. It takes guts. It takes heart.

But above all, it takes planning.

Quitting your job should not be an impulse move. Today, we discuss how to transition carefully, thoughtfully, and intentionally. Our “exit strategy” starts well before you actually resign, setting you up to have the best possible chance of success on your own. With a little forethought, you can make the switch smoother, easier, and way less stressful.

Our host Omar knows firsthand what it’s like to tell your boss that it’s time to part ways, having left his own career in education to create The $100 MBA. It took some sacrifices, and it took some adjustment, but it can be done. Learn how to prepare, how to talk to your current employer, and how to adjust to suddenly being your own boss. Click Play!

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MBA1069 How to Quit Your Job

http://100mba.net/show - Do you have the best employees? How do you know?

Evaluating team members can be tricky business. Depending on the size of your team and the scope of their work, it can be difficult to know who’s doing what, and who’s doing it well. For our business, we have a special system created by our co-founder Nicole — one that you can use, too.

Our system helps you gather the most relevant, useful information, and use it to get an accurate picture of the work your team is doing. Even better, our system helps your employees understand what you’re looking for, empowering and motivating them to seek the results you want. 

This system makes employee evaluation objective, measurable, and goal-driven. It takes the pressure off of you, and turns being a great employee into a challenge your staff can take on. Hear all about it — Click Play!

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MBA1072 How to Evaluate Your Employees + Free Ride Friday!

http://100mba.net/show - Everyone has to start somewhere.

If you’ve never built a business before, can you really pull it off? Spoiler alert: the answer is yes. 

However, your odds of success will depend on your willingness to face certain hard truths, do some hard work, and otherwise face down some difficulty. That doesn’t mean it has to be endlessly stressful — it just means you have to know what you’re getting into.

Today, we share exactly what you need to do in order to get your feet wet, establish yourself as an entrepreneur, and earn your stripes. Your entire perspective, your entire mindset, might have to shift. But you can do this. 

Our host Omar would know. He transitioned from conventional employment to entrepreneurship, and failed many times along the way. What he learned, you can apply. Get past the intimidation. Grow your confidence. Get ready to start your first business. Click Play!

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MBA1074 Can You Start a Business With No Experience?

http://100mba.net/show - Are two heads better than one? In a lot of ways, we like to think so.

It’s Q&A Wednesday, and one listener wants to know what advantages co-founders have over solo entrepreneurs. Our host Omar has run businesses without a partner in crime, so he knows what makes the extra support (and extra challenge) of a partner so valuable. 

Long story short: it’s not a requirement, but it definitely has its upsides.

The support of a co-founder doesn’t make business easier. It enriches the experience, and keeps you performing to your potential. Sharing the load doesn’t make it lighter, but it allows you to carry it further, and in new directions. Hear all about what we mean, and how teaming up might be worth considering for your next business venture. Click Play!

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MBA1080 Q&A Wednesday: What are the advantages to having co-founders?

http://100mba.net/show - An entrepreneur has to be a planner. We plan everything about our business, from our budgets to our marketing strategy to our launch. So why on Earth don’t we plan the one thing our whole business depends on?

We don’t we plan the product?

Product documentation is a crucial step that too many entrepreneurs skip. Articulating and writing down everything, from the purpose of the product to the design and more, is invaluable. It allows you and your team to stay on the same page. It maintains your focus on what makes the product great, so that each iteration is an improvement.

Product documentation is the blueprint, guidebook, and instruction manual for your whole team. Today, we discuss what makes this documentation so important, and tell you exactly how to create your own. With examples from our own business, we help you plan your product development like a professional. 

The results will speak for themselves. Click Play!

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MBA1081 Why You Need Product Documentation

http://100mba.net/show - In modern business, teaching is everything.

Marketing, sales, and team management are all about your ability to educate both consumers and employees. Savvy digital-era customers don’t want a sales pitch, they want to be empowered. They want to know how and why products work, not just that they work. They don’t want to be told; they want to be shown. 

By infusing your business leadership with education, you can go beyond simple advertising and offer value beyond standard marketing. As a longtime educator, our host Omar knows the impact of an educational approach. Today, he discusses how to become the best teacher you can be — and therefore, the best business person.

Take Omar’s tips from the classroom to the marketplace. You’ll be glad you did. Click Play!

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MBA1084 Why You Need to Become a Better Teacher

http://100mba.net/show - With so many professional development opportunities available to entrepreneurs, it can be tempting to overspend on courses and coaching programs. So how do you know what’s worth your time and money? Especially when the price tag is big (like, four figures big), how can you be sure it won’t mean money down the drain?

It’s Q&A Wednesday, and one listener is considering dropping 10 hard-earned G’s on a coaching program. Naturally, it’s a nerve-wracking decision.

Today, we discuss what to look for — and what questions to ask — when deciding on an expensive coaching program. By inquiring about certain key aspects of the program, you can make sure that the ROI is what it should be. By evaluating both the program itself and the coach, you can accurately assess the end result — and weigh that result against the cost. 

Learn how to protect your revenue from scammy programs. Navigate high-pressure sales pitches and do the research necessary to spend your money wisely. Some of these expensive programs are well worth the money. We’ll show you how to decide which. Click Play!

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MBA1085 Q&A Wednesday: Should I invest in a $10,000 business coaching program?

http://100mba.net/show - Every business has its slow season. But just because you’re not swamped with sales, it doesn’t mean you can’t sustain your revenue and continue to grow your business!

It’s possible to maintain both your revenue and your momentum through the slow periods, with a little bit of strategy. Even with fewer customers on a month-to-month basis, you can still meet quarterly and annual goals. Even better, you can use the downtime to make smart investments in your business that will pay off when sales pick up again.

Today, we discuss how to use your time wisely when sales are below average. We discuss several ways you can rev up your professional and business development when other areas of the business are slow. We show you how to come out of a weak sales period rejuvenated, better prepared, and ready to make the busy season busier than ever. 

Hear how it’s done. Click Play!

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MBA1087 How to Make the Most of a Slow Month in Sales + Free Ride Friday!

http://100mba.net/show - Wondering how to get more customers? How to appeal to the people to whom you’re trying to sell? 

Start by learning how their brains work.

Daniel Kahneman is a psychologist who’s studied the science of human decision-making for decades. His book Thinking, Fast and Slow is a practical investigation of the brain’s thought process, specifically how it arrives at decisions like making a purchase. Today, we discuss how you can put this knowledge to work for your business.

By understanding the buyer’s mind, you can become a better seller. You can give yourself an edge that no amount of marketing or advertising can produce. On this episode of the podcast, we offer a variety of actual techniques you can use, tactics that work when persuading consumers.

Learn how to lead the consumer to the sale. Learn how to help your audience make the decision that benefits them (and you). Click Play!

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MBA1088 Must Read: Thinking, Fast and Slow by Daniel Kahneman

http://100mba.net/show - Sometimes, you just don’t feel like it.

We’ve all glared at the alarm clock with that death stare. We’ve all laid in bed for far too long, dreading the work ahead. We’ve all wasted time because of a lack of motivation. We’ve all been tired, depressed, unenthused. We’ve all been there.

But there’s a cure.

Today, we offer 4 techniques to get inspired, get motivated, and get the heck out of bed. As entrepreneurs, we have to keep running our businesses — even when we don’t want to. So we all need a little push from time to time, a bit of inspiration to stay on top of our game. These 4 motivational hacks are easy to implement (even from bed), and they work. 

Our host Omar would know. He uses these exact techniques whenever he’s feeling less-than-ready-to-rumble. It happens. But after hearing these techniques, you’ll be ready for whatever’s next. Click Play!

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MBA1089 My 4 Personal Hacks for Daily Inspiration

http://100mba.net/show - Even for entrepreneurs, business is a team sport. So how can you keep your best players loyal to the squad? 

How do you inspire commitment over months and years? How do you create motivation beyond your employees’ paychecks, so they want to give their best? How do you keep them around?

Employee loyalty can be one of your greatest assets. Frequent turnover of your staff wastes time, money, and resources as you scramble to hire and train. Every cent you spend on your employees is more than just the price of their work — it’s an investment in their future with you. Don’t lose that investment. Instead, do what it takes to see returns.

Today, we discuss how to keep your employees on the team. It has less to do with money, and more to do with creating an environment in which team members feel valued, respected, and integral to the success of the company. Learn how to create allies, not just employees. Click Play!

Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes
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MBA1090 Q&A Wednesday: How do I make my employees stay committed to my team?

http://100mba.net/show - We all know entrepreneurship is hard work. But if it’s not fun, what’s the point?

In order for your business to be successful, it has to be enjoyable. That’s not some feel-good naivete — it’s a cold, hard fact of business. If it sucks, it isn’t sustainable. You have to take some pleasure in your business, or your motivation will fail. You have to look forward to what you’re doing, because the business depends entirely on your doing it.

Today, we discuss how to create a more fun experience, by actively encouraging good times and inviting positive vibes into your company. We’ve got 7 specific ways you can make fun happen for you and your team, so the work becomes brighter, better, and less of a friggin’ drag.

It won’t eliminate stress, and it won’t make work easier, but it will make running your business more rewarding, more enjoyable, and more likely to succeed. As entrepreneurs, we have to choose fun, not just hope for it. Click Play!

Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes
For more on The $100 MBA, visit http://100mba.net/

MBA1091 How to Have More Fun While Running a Business

http://100mba.net/show - It’s time to toss the funnel. 

Yes, that funnel; the marketing and sales funnel that’s been the gospel of online business strategists for just a little too long. While the premise of attracting an audience, converting that audience into leads, and turning those leads into customers is still valid, the one-size-fits-all approach needs a little refining. 

Let’s build a new funnel.

Actually, let’s build several. Every business should create a unique path — or set of paths — from awareness of your business to the final purchase. It should be less of a funnel, and more of a “Choose Your Own Adventure” book (remember those?). Today, special guest Michael Koral stops by to explain the new way to move consumers towards the goal line.

Koral is the head of customer acquisition at Needls, and he’s here with a whole new way to attract, convert, and close. Not only does he explain his more effective funneling strategy, he also recommends specific software tools you can use to implement and track your marketing and sales efforts. 

Upgrade your lead capture and closing approach. Click Play!

Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes
For more on The $100 MBA, visit http://100mba.net/

MBA1093 Guest Teacher: Michael Koral- The Right Sales Funnel For Any Small Business

http://100mba.net/show - A healthy entrepreneur is a successful entrepreneur. 

Conversely, an entrepreneur who’s out of shape is physically, mentally, and emotionally less equipped to handle the challenges of running a business. We’re not the first (or the only) ones to say it, but far too people take it seriously. Health is a requirement, if you want to reach your true potential as a business leader.

It’s not self-centered, and it’s not vain. Finding the time and effort to keep yourself in shape is an investment in your business. All entrepreneurs are pressed for time, and all of us have fairly packed schedules. But prioritizing health and fitness is a shrewd, smart, effective business decision. 

Today, we discuss how you can get the exercise you need, why you should, and how to make the time. We describe the positive impact a commitment to exercise has had on our business, and why we would never trade our gym time for more office time. Click Play!

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MBA1094 Why Exercise is a Must as an Entrepreneur

http://100mba.net/show - Forgot username or password?

We’ve all clicked it. We’ve all needed it. We’ve all lost track of the dozens of passwords that pile up when you’re running a business and have multiple accounts for chat, banking, CMS, email, and more. So how can we eliminate the hassle without compromising our security? How can we keep our security effective while making it less of a pain?

We’ve got you covered.

You can’t compromise on security. What’s behind your passwords is more valuable than what’s behind the door of your home, in most cases. However, there are safe, efficient ways to minimize the amount of time you spend trying to log in. After consulting with various cybersecurity experts (including a personal friend in federal law enforcement), we’ve come up with a system.

It requires a little software, a little creativity, and a little diligence, but it leaves your company protected with far less hassle. Find out how it’s done — Click Play!

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MBA1096 How to Manage All Your Passwords Securely

http://100mba.net/show - Every (every) business needs a website. It doesn’t have to be overly complicated, but it has to work. What it costs will vary depending on your needs, but what’s the bare minimum? 

You could argue that no investment is too great for your online storefront. But realistically, we want to get the biggest impact for the smallest price tag. Today, we discuss what you can expect to spend, and how to find the help you need for the best price. 

Whether you’re running an e-commerce site, a SaaS, or anything else, the good news is that website development is more affordable than ever. But whatever you spend, you have to make sure your website accomplishes certain goals, attracting and converting visitors effectively. 

Consider this episode your primer on building the right site for the right price. Today, we offer all the resources for website design on any budget, from domain name to design. 

We’ve got tons of options, so keep your notepad handy! Click Play!

Subscribe for FREE Lessons on iTunes: http://100mba.net/itunes
For more on The $100 MBA, visit http://100mba.net/

MBA1097 How Much To Spend on Building Your Website + Free Ride Friday!

http://100mba.net/show - Conferences aren’t getting any cheaper. In fact, they’re getting more and more expensive — for those who don’t know some money-saving tips and tricks.

Today, we discuss how to shave every possible dollar from the cost of your next conference. With some careful planning, the ROI on a conference can be well, well worth it. The insights, networking, and exposure you can get at a conference are invaluable. That said, a dollar unwasted is a dollar well invested.

Learn our strategies for lowering the costs of travel, accomodation, and tickets. See how we attack the biggest expenses with a few prudent moves. Plot your next conference with an eye toward saving, and know that you created the best possible cost/benefit ratio. Click Play!

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MBA1236 - How to Attend Conferences For Less

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