Arsenal FC x adidas 2019/20 Home Jersey. Messy or relevant af? For episode 1, we discuss the battle between craft vs culture. 

Link to ad - https://www.youtube.com/watch?v=8jR6r6XTUoc&t=10s

Episode 1 : But, is it Flames?

On Singapore's National Day we discuss the #brownface incident. Was it ignorance or just poor taste? How many controversies need to happen before the industry learns its lesson?

Episode 2: But, is it Ignorance?

Aliens invade this week's episode! Do brands culture jacking the viral Alienstock festival in Nevada add any real value beyond hype?

Episode 3: But, is it adding Value?

What does fast food have to do with fashion? For this episode, we look at how the trend of fast food merchandise is challenging the traditional notions of brand identity. These days is consumer behaviour about the brand... or something much bigger?

Episode 4: But, is it the Brand?

Two creatives sit down to dissect the role of culture in advertising...before they get distracted again.

But, Is It Culture?

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