Welcome to Build Your Own Funnel, the podcast where we (inbound marketers) teach you (remodelers) how to build your own inbound marketing and sales funnel.

On this podcast we are not shy about diving into the weeds and giving concrete examples of campaigns that we have seen and run that have worked, boosting sales for remodelers like yourself.

Meet co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich for this introductory episode of BYOF.

Episode 1 - Intro to the BYOF Podcast

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss how Senior Strategist Andi Paradis generated $1.7M in revenue through organic search for a client.

Episode 2 - All About Andi (And $1.7M in Revenue Through Organic Search)

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss why you could be losing money by NOT talking about your costs to potential customers.

Episode 3 - Why You Should Talk About Cost in Facebook Ads

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss with Jen Hatzung how she helped close $364k in new Deals through inbound marketing for a client.

Episode 4 - The One With Jen (And Closing $364k in New Deals Via Inbound Marketing)

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss how to get tons of organic traffic AND leads. It's gonna be wild.

Episode 5 - How to 10X Organic Traffic and Get Organic Leads

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they converse with Liz Palazzo about how she doubled website traffic and tripled qualified leads for her Oregon client.

Episode 6 - Liz and Tell (And How She Doubled Website Traffic and Tripled Qualified Leads)

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss how to create content that will primarily target leads located at the top of the inbound marketing funnel!

Episode 7 - Talkin' Top of the Funnel

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss with special guest Steven Fielding how he helped a home-builder reach 100,000 website visitors with localized blog content.

Episode 8 - Steven's Universe (Want to Reach 100k Website Visitors?)

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they discuss how you can use those blogs and other content to convert readers into qualified leads. This one's gonna be a doozy.

Episode 9 - Capitalizing on Crazy Conversion Chances

Uh Oh! Matt was at a convention and forgot to schedule the Podcast to go up!

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they talk with guest Logan Daniels about how he increased his New Jersey based client's new contacts by 187% & web traffic by 248% in only one year. We also shout out the Irish.

Episode 10 - Logan Laughs His Way To A 248% Increase in Traffic

Join co-host Malachi Price, Builder Funnel's inbound marketing consultant, president and co-host Danielle Russell, and DJ Matt Ehrlich as they talk about keeping that website of yours healthy, thriving, and ADA compliant. Cheers!

Episode 11 - Congratulations, You Have a Healthy Website

Reels are the new fun and cool thing that may or may not be totally eclipsed by something superior in several months - learn what you can do to capitalize on these short social videos while it's trending!

Episode 13 - Reelin' In The Years

Episode 14 - SPOOKTACULAR (Looking at Leads by Source)

We sit down (in a Zoom) with award-winning Inbound Marketing Strategist Liz Palazzo as she explains her methods for facilitating and almost 200% increase in web traffic for her Utah based client.

Episode 15 - Increase a Client's Website Traffic by 188%?!

I wish I could think of a funnier description but I'm tired but you're about to get AMAZING tips on how to create amazing goals for your social media for 2023.

Episode 16 - GOOOOOOAAAALLLLs for Social Media

Last podcast before we break for the holidays! 

I can't think of a funny description I'm sorry audience.

Episode 17 - $21 Leads with Boosted Posts AND Spicy Marg Jens

WE'RE BACK BABY.

Start the new year right by learning how you can successfully audit your website so it's working for you instead of against.

Episode 18 - Go Audit Yourself

We have guest Steven Fielding back to deep dive a site and talk improvements to UX/UI and how to new refine your funnel.

Episode 19 - Steven Funnel

We have guest Steven Fielding back to about how our coveted Blueprint has helped a client achieve all of their sales goals in 2022.

Episode 21 - Steven Sings The Blue(prints)s

Mal talks about several pet peeves of his and just goes NUTS (there's tons of good information for marketers and more inside).

Episode 22 - The One Where Mal Flies Off The Handle

Dani offers up fresh insights and valuable advice that listeners can use to optimize their own marketing efforts.

Episode 23 - Dani LOSES Her Cool (Assuming You Do These Particular Things)

Our resident robot expert discusses the advantages (and disadvantages) of using new AI innovations in the sphere of marketing.

Episode 24 - Tyler vs. The Robots

The boys go nutty on this one.

We also talk to Andi about project management.

Episode 26 - While the Dani's Away, The Boys Will Play

We've assembled the Avengers of Specialists at Builder Funnel.

Episode 27 - Specialist Gang Hangs

The Specialists have gathered again (think Age of Ultron).

Episode 28 - Specialist Gang Hangs: The Squeakquel

This episode required the most edits of any podcast we've ever done. And we discuss the Steven Fielding™ method of meta descriptions too.

Episode 29 - The Podcast of All Time

I swear Tyler has a higher attendance rate on the podcast than some of our hosts.

Episode 30 - Your Daily Dose of 'Ty'-larious Comedy

From cringe-worthy posts to eyebrow-raising profile pictures, no corner of the internet is safe from Matt's uproarious scrutiny. With a knack for turning digital disasters into comedic goldmines, he'll guide you through the ins and outs of a social media audit while sharing hilarious tales of online mishaps that are sure to leave you in stitches.

Episode 31 - Matt's Social Media Makeover Mayhem

In this riveting episode, we dive headfirst into the world of digital competition, equipping you with the strategies and insights needed to not only identify your digital rivals but also conquer them. Join us as we unlock the secrets to staying ahead in the ever-evolving digital landscape.

Episode 32 - Identify and Destroy Your Digital Competitors

Andi, our resident web guru, is here to demystify the world of website audits. She shares her invaluable insights, step-by-step strategies, and pro tips that have helped countless websites transform from digital duds to online sensations. Whether you're a seasoned web developer or just starting your online journey, this episode is packed with valuable information you won't want to miss.

Episode 33 - Web Wonders: Andi's Website Audit Journey

Have you seen this Dani? She was last seen on this podcast several weeks ago and we miss her. Cash reward.

Episode 34 - Andi Lays The Foundation

In this episode, our seasoned content writer guides you through the process of finding your unique voice and style in your remodeling content. Your business is as distinctive as your craftsmanship, and your content should reflect that individuality. 

Join us in supporting the Movember movement! Every November, men around the world grow mustaches to raise awareness for men's health issues, including prostate cancer, testicular cancer, and mental health. Click the link in the show notes to contribute to this vital cause and help us change the face of men's health.

https://movember.com/t/builder-funnel?mc=1

Episode 35 - Camille Helps You Find Your Voice

In this bone-chilling episode, join us around the virtual campfire as our fearless coworker Ricky, the unsung hero of marketing misadventures, regales us with spine-tingling tales from the crypt of marketing horror stories. From campaigns gone awry to social media nightmares, Ricky peels back the curtain on the darker side of the marketing world.

Episode 36 - Unveiling Ricky's Spookiest Client Catastrophes

In this episode, join us for a candid conversation as our social media guru, Dom unveils her top 5 social media pet peeves. From common marketing mishaps to digital dish sessions, we dive deep into the frustrations that keep Dom on her toes. Gain valuable insights into avoiding these woes and learn how to navigate the ever-evolving landscape. Tune in for an unfiltered discussion that goes beyond the hashtags, offering a unique perspective on the challenges of the digital world.

Episode 37 - Dom Dishes on her Top 5 Social Media Pet Peeves

I said "Happy Christmas," and honestly, I don't see why that's such a big deal. It's not like I committed a crime or something. Sure, "Merry Christmas" is what everyone's used to hearing, but let's not forget that "Happy Christmas" is perfectly valid too. It's widely used in the UK, you know. And what's wrong with wanting to include all types of joy and celebration, not just the loud and festive ones? Besides, language evolves, and traditions change. It's high time we accepted that there's more than one way to spread holiday cheer. So, I'll stick to "Happy Christmas," thank you very much, and there's really no need to make such a fuss about it.

Happy Holidays from the Funnel Fam

Join Dom in this eye-opening episode where she dives deep into the world of social media – not to praise its glories, but to unravel her OTHER top 5 pet peeves that irk her the most in the digital realm.

Episode 38 - Digital Gripes: Dom's Other Top 5 Social Media Pet Peeves

Remodeler Ron delves into the crucial topic of pricing transparency in the remodeling industry.

https://info.builderfunnel.com/case-studies/remodeler-discussing-cost-leads-to-6.3-million-in-influenced-revenue

Episode 39 - Transparent Talks with Remodeler Ron: The Power of Pricing

Welcome to Build Your Own Funnel, the podcast where we (inbound marketers) teach you (remodelers) how to build your own inbound marketing and sales funnel.

Join co-hosts Malachi Price and Danielle Russell, diving into the weeds and giving concrete examples of campaigns that we have seen and run that have worked, boosting sales for remodelers like yourself.

Popular tracks by BYOF - Build Your Own Funnel Podcast