Name: Brand EQ by The Human Element: A Carat Podcast
Duration: 34 min 40 s
Description: We’re back with a special edition of the pod with Victoria Sjardin, VP of Marketing Excellence at Kraft Heinz International, and Diana Bojaj, Chief Media Officer at Carat US, to discuss Carat’s recent propriety research, the Brand EQ report, and the critical relationship between brand emotional intelligence and business growth.

We’re back with a special edition of the pod with Victoria Sjardin, VP of Marketing Excellence at Kraft Heinz International, and Diana Bojaj, Chief Media Officer at Carat US, to discuss Carat’s recent propriety research, the Brand EQ report, and the critical relationship between brand emotional intelligence and business growth.

Brand EQ

In this episode, Joanna Hawkes, EVP Head of Strategy at Carat US, and Jon Manka, Director of Audience & Insights at dentsu Media US, join us for a mid-year check-in on our annual consumer insights and media trends predictions, and what we can expect for the second half of the year.

Mid-Year Trends

In this special episode of the pod, we are joined by industry leading AI practitioners to discuss the power and opportunities that Artificial Intelligence has on the advertising and media industry, and the massive responsibility required to future proof the balance of human and machine.

Guests include:
Caroline Yap, Google; David Armano, Soul Machines; Rob Wilk, Snap; Stas Tushinskiy, Instreamatic; Emma Vaughn, Spotify; Brian Kaminsky, iHeartMedia; Michael True, PrescientAI ; Dmitriy Pavlov, Stitched Insights; Abran Maldonado + Kanene Holder, CreateLabs; Assa Eldar + Omri Perahia, Bria; Camilo Fosco + Dylan Beaumont, Memorable; Alberto Nieto Riera – Seedtag; Michael Francello, Shutterstock

The Future with AI

In this episode Abran Maldonado, Cofounder of Create Labs Ventures; Kanene Ayo Holder, AI Integration Manager for DEIGPT, Create Labs Ventures; Mark Prince, SVP, Head of Economic Empowerment, dentsu; and Michael Liu, EVP Head of Innovation, Carat join us to cover two big topics in the industry, Diversity and AI, and the responsibility and significance of both working together for marketers to reshape brand and consumer engagement.

Diversity & AI

And just like that we're back with our annual year-end podcast reflecting on the wonderful guests who have joined us and (of course) some holiday memories along the way.

Year In Review (Part 5)

Just like that we're back at CES, the annual trade show showcasing the latest products and technologies within the consumer electronics industry. In this episode Sarah Stringer, EVP Head of US Media partnerships at dentsu; Michael Liu, EVP Head of Innovation at Carat; Whitney Fishman, EVP Head of Innovation at iProspect; Tommy Huthansel, VP Head of Innovation at dentsu X, join us to wrap up the CES week and discuss the future of human and machine and what’s next in tech and media.

CES 2024

Brian Monahan, Global Client President & Head of Retail Media Solution, and Kavita Cariapa, SVP Head of Commerce Activation, at dentsu join us to cover the Retail Media space, what's in store for 2024, and the impact of CES for Retail.

The One About Retail Media

Joanna Hawkes, EVP Head of Strategy; Amanda Pinto, VP Strategy; and Lauren Dezenski, VP Strategy & Insights, at Carat US join us to dive into the 2024 media trends and consumer insights that will shape the industry and influence marketing strategies in the year ahead.

2024 Media Trends

To celebrate International Women's Day and Women's History Month, we have a special edition of the pod featuring some of the many amazing women across dentsu. In this episode we share the opportunities women have today, the road ahead and the critical role inspiring inclusion plays in progress.

IWD 2024

In this episode Joanna Hawkes, EVP Head of Strategy at Carat US, and Edwin Wong, SVP of Insights & Research at Vox Media, join us to dive into Carat and Vox's recent research report, The Duality of Media, stemmed from a consumer survey of 4,500+ people and set out to define the new cultural framework for brands.

The Duality of Media

In this episode Jay Wolff, Chief Revenue Officer at KERV; Kavita Cariapa (cariepa), SVP Head of Commerce Activation at dentsu; and Mike Liu, EVP Head of Innovation at Carat sit down to discuss the role of AI within the evolving retail advertising landscape.

Shopping, AI & Kerving

Exploring how insight and humanity impact modern marketing to build stronger brands.

Brand EQ

The Human Element: A Carat Podcast

Related tracks