Author, military man, and Hollywood screenwriter Dougie Brimson has had a very colourful journey! He served 18+ years in the RAF, has a successful career in publishing and film and is now writing his 16th book (as well as working on a movie!)...but Dougie says he's still doesn't know what he wants to do with his life! A longer, brilliant episode with a fascinating guest - you'll need a cuppa for this one!

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Interview with Dougie Brimson - One Man's Journey from Hooligan to Hollywood

Here in sunny Luxembourg I am joined by Dave Holland for a mini series of short and snappy podcast epsiodes related around a variety of business area's and bouncing around ideas/experiences. Our first topic is Social Media Marketing - it shouldn't be a real pressing issue for businesses to consider, myself and Dave discuss this and also chat about where businesses are going wrong with social media.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 1 - Social Media Marketing - Mini Series with Dave Holland

Carrying on from our first episode, this conversation continues on the subject of Social Media Marketing. We discuss controversy within social media marketing, the pro's and cons of using this and how to utilise it to your advantage.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 2 - Social Media Marketing - Mini Series with Dave Holland

Adding on from the previous episode, myself and Dave Holland talk now about the negativity that may come off the back of controversial social media marketing and how to deal with it. 

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 3 - Social Media Marketing - Mini Series with Dave Holland

Here myself and Dave Holland talk about other social media and marketing activities. We discuss different platforms that are used by ourselves and what we find works and doesn't work, and the impact that analytics can have on future content that gets uploaded. It turns out that real life updates seems to work better than most "hacks", I guess that's why they call it 'social' media - nobody wants a sales pitch on social media. On the back of social media, we talk about how work flows from posting content frequently - and if it didn't pay for itself, who would bother with social media useage for business purposes? The downside of social media marketing is that it doesn't start at monday at 9am and finish at 5pm on friday!


This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 4 - Other Social Media & Marketing - Mini Series With Dave Holland

Offline marketing - We discuss challenges people face with offline marketing. Business relations aren't made online and the reality is that businesses need to network. I always say business isn't B2B it's H2H, human to human. Businesses need to interact and build relations. We all have days where we don't feel like human interaction but some days we do. Tips for face to face networking - own the hotel, listen to music and prepare.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 5 - Mini Series With Dave Holland - Offline Marketing

In any sector, public speaking is something that comes naturally to some people and not so natural to others. Myself and Dave talk about our very first speaking gigs and the difficulties of public speaking. The key? Preparation! Whether it be my 5 minute prep on the back of my hand, or Dave's night before prep... it is the key element.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 6 - Mini Series With Dave Holland - Public Speaking

Myself and Dave Holland discuss scaling up your business. We touch on what prevents scalability of businesses, why you should scale your business and the four key area's of your business you need to nail. Take it from me, don't run before you can walk. Dave also speaks about management vs. leadership and why hiring both in your business is so important.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 7 - Mini Series - Dave Holland - Scaling Your Business

In the final episode of this mini series with Dave Holland, we discuss goalsetting. We talk about the myths and challenges around goal setting, it works for some people and it doesn't for others. Dave believes it's good to have short term goals - his goal is to go on a journey.

This podcast is brought to you by d&t advisory, helping you unlock the magic of your business, and sponsored by QuickBooks – helping UK small businesses stay on top of their finances.
For more The Carl Reader Show, follow me on social media @CarlReader.

Episode 8 - Mini Series - Dave Holland - Goal Setting

Welcome to The Carl Reader Show podcast.

I’ve created this podcast not just because I love the sound of my own voice, but because I have a mission:
I want to de-mystify the world of business.

Business is over-complicated by too many people, and the whole point of this podcast is to cut through the nonsense out there. This nonsense is mostly designed by those who just want to charge you money – whether for a course, a book or anything else that they’re selling – to solve a problem that they’ve built in your mind.

But it’s all rubbish - business doesn’t have to be complicated. In fact, it’s dead simple.

I’m going to show that through three different types of episodes in The Carl Reader Show –
- Bulletpoint Business (where I’ll distil complicated business concepts into bulletpoints that you can take away and action)
- #BeYourOwnBoss (where I interview unique guests, business leaders, true heavyweights in their respective worlds, to discuss all things entrepreneurship, success, their journeys and lessons they’ve learned)
- Unlocking the Magic (where I’ll share straight-talking, no-nonsense, common sense thoughts on taking your biz to the next level, based on experience working with real businesses just like you)

Leave a review and let me know what you think!