Welcome to the Celebria project - the social media driven future of artistic entertainment and the reinvention of celebrity culture.

Celebria is both an artistic project and movement, that sets out to revolutionize the way that art and celebrity are experienced within the entertainment industry. In an age where checking our social media notifications is as routine as reading the morning newspaper with a cup of coffee, we ourselves are now the most powerful entertainment critics. The level of accessibility that now exists thanks to social media has resulted in higher demand and expectations of performance for the artist. People are easily bored and dissatisfied, preferring to analyse sales figures and chart positions rather than simply listen to the music.

The Celebria project is about bringing integrity back to the entertainment industry again. At the launch of the official website in 2015, artists of all creative avenues will be able to sign up to the project, where they will follow founding artist Bodylove on a journey through the process of creation for his debut self-titled album. They will have to unite and work together to solve puzzles across social media platforms, unlocking the resources they require to piece together various album related projects. By involving the fans in the creative process itself from the conception of the album, we intend to demonstrate the integrity of artistic invention, and reunite entertainment fans for the cause of the artistry.

CELEBRIA