Panic Multiplier

Obligation Reminder

First single from the forthcoming Horsepower Productions record on Sneaker Social Club - Out on limited 12" Vinyl & digis on the 19th of April.

Pre-order 12" Vinyl: bit.ly/SNKR052 
Pre-save the EP: sq.lnk.to/SNKR052

The legendary Horsepower Productions return to Sneaker for a thematically charged trip into future zones, driven by dexterous breakbeat science and ruffneck soundboy wisdom.

The UK dubplate heavyweights are no stranger to a loaded sample, and they’ve got a message to impart on this double-edged record. They kick off with a rumination on the planet’s fragile ecosystem on ‘Tropic’, which looks to a possible future with an ominous fate for the foliage we hold dear. Production-wise, Horsepower set electric drum loops off against lurid daubs of synth without derailing the motion, but a huge amount of the track’s impact arrives in the sampling from a cult classic slice of sci-fi. The premise is that the last remaining trees and plants from earth are adrift in space in a bio-dome, and have been condemned for demolition - a depressingly feasible scenario with an aggravated soundtrack to boot.

Horsepower Productions - Tropic [SNKR052]

After 15 years in the game, with over 60+ vinyl records pressed, including several "001s", I am very excited to finally be launching my own thing (better late than never hey).

001 - Pugilist - Monument

The concept for Ruff Kutz as an idea came about last year after doing the 3 releases exclusive to Bandcamp as an outlet for my own productions that didn't get picked up by labels. Lots of people messaged me about vinyl. including a big push from dear friend and musical luminary Stormn Norm aka Mr Modern Hypnosis. He put me in touch with Sequence Distribution and they have been amazing to work with - helping me get this off the ground quickly!

The label will be the main outlet for most of my productions going forward - focussing on quality over quantity and with no set rules for a particular sound or tempo: expect the unexpected! The first release encompasses what I think is my sound, and is a nod to my musical past whilst aiming to remain fresh and create timeless music.

Techno influence has always been something I have tried to incorporate into my productions, but I have never released a full Techno track - until now! The A side track 'Monument' is a rolling piece of soulful machine music, made to induce euphoria on the dancefloor with its 10 min run time, Dubby chords, groovy Latin percussion and melancholic pads. Homage to a lot of the 90s and early noughties Techno sounds that I am so fond of!

I couldn't think of doing the first release on the label without at least 1 Dubstep track on it, and given it's the genre I cut my teeth in - I did 2 inna pug-step style. Deep and dubbed out. B1 'Mannequin' is an introspective half-stepper with a laid back, techy feel to it. The staccato sub bass keeps the track grooving under the delicate chords and is sure to get the scoops moving!

On the B2 we have 'Run It' a hazy 2-step style tune (so hot right now) with forward thinking production, an off kilter groove, hypnotic bass and a few classy wubs thrown in for good measure. Think Horsepower Productions meets Livity Sound. Stinky!

Available through Bandcamp, and up for pre-order through the usual suspects very soon! No Spotify sorry, you have got to stick to your morals!

Thanks so much for the support, and here is to hopefully many more.

Design by RQ
Distributed by Sequence
Mastered at Star Delta

Big love - Alex

B1 - Pugilist - Mannequin - CLIP

Testbed Assembly

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Get the full EP

Bodhi - dwndwn

DIRT

I Wanna

Nebula interface / Parallel instance

*** AGE089 · Unreal - Nebula interface

9cups remix of Messie's Teeth
Shout out to Messie for sharing the stems with us
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Check out the original mix here on Messie's Soundcloud: https://on.soundcloud.com/TXOKU3pRRHvW6Pewol
(bet you're already all over it)

Messie Teeth 9cups Remix

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