Another master sales episode brought to you by your favorite sales leader, George Leith. Today he lays out the 11 (straying from the round numbers because it's that important) mistakes customer success professionals should avoid. George has dedicated a massive part of his career to serving customers. In that time, he's seen the good, bad, and ugly. Today he's going to go over what he thinks are some of the most common mistakes. Think of a common practice like using jargon. We maybe don't want to sound as though we lack knowledge, so we use this industry-specific knowledge. However, our customers likely don't know these meanings. In an attempt to be perceived as in the know, our clients may not say that they don't understand. So, when trying to create a better client experience, we've actually tarnished the relationship. Avoiding these will absolutely cement stronger relationships with your customers, build trust, help you establish authority in your niche, and make your life a lot easier. George goes into detail about how you can avoid these, and some mental models as to how to maintain the good habits established.

The 11 mistakes customer success professionals should avoid as discussed in the episode:

Not Actively Listening
Poor Discovery: Sample questions you should use
Spinning the Truth
Not Saying Sorry
Absence of Ownership
Lack of Knowledge
Using Acronyms
Displaying a Lack of Empathy
Using Acronyms and Jargon
Failing to Follow Through on a Promise
Taking Customers for Granted

Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about Vendasta and we can help your organization or learn more about Vendasta’s Affiliate Program and how our listeners (like yourself) are making up to $10,000 off referrals.

Are you an entrepreneur, salesperson, or marketer? Keep the learning going in the Conquer Local Academy.

**Announcement relevant as of March 24, 2022 👇

If you enjoy our Podcast, we have a major virtual event for you. Join us at our free Conquer Local Connect event on Thursday, March 24 – our virtual event series dedicated to helping you sell, market, and fulfill with ease, while delivering an amazing customer experience. At Conquer Local Connect, you’ll hear from Vendasta Chief Customer Officer, and your Host here at the Conquer Local Podcast, George Leith. As you know, George is an incredibly powerful presenter and you can witness this live at Conquer Local Connect where he’s going to deliver some of his industry secrets about taking a prospect from pitch to close to growth. REGISTER HERE

511: 11 Mistakes Customer Success Professionals Should Avoid | Master Sales Series

Friday Beers

TASTY LICKS

Welcome to the Conquer Local podcast, hosted by Chief Customer Officer and international sales educator George Leith. Get insider content geared toward helping you better serve local businesses, from interviews with sales & marketing experts to exciting new ideas that will improve your digital revenue dramatically. Subscribe now to start conquering. Presented by Vendasta.

511: 11 Mistakes Customer Success Professionals Should Avoid | Master Sales Series

Conquer Local

Related tracks