In this challenging time of shortened staffs and resources, our four presenters have a frank discussion on how to bolster your office staff and office content production with techniques and strategies to successfully find, teach, engage and mentor your student assistants.

As students split their time between school, work, friends and sports, they want to see or understand the ways they make a difference. By engaging and mentoring your student employees, you provide vital real-life work experiences that can be beneficial to your department - and to them for the rest of their lives. 
 
Presenters:
JD Campbell – Indiana University, Senior Assistant AD For Men's Basketball and Special Projects/CoSIDA Executive Board member
 
Pearllan Cipriano – Shippensburg University, Sports Information Graduate Assistant
 
Ken Sweeten – Southern Connecticut State University Associate Director of Athletics/Athletic Communications

Presenter/Moderator: Adam Ledyard – East Texas Baptist University, Assistant AD for Communications

Empowering Student Employees With Meaningful Workplace Experience

College Sports Communicators is the premier professional and educational association for strategic, creative and digital communicators across intercollegiate athletics in the U.S. and Canada. Known as College Sports Information Directors of America (CoSIDA) for its first 65 years (1957-2022), the organization adopted a new name and associated visual identity in 2022-23.

Our new brand identity is a major step in a larger strategic plan to define the association’s evolution and expansion. It is designed to represent our brand promise –- connect and support all communicators in college sports through advocacy, leadership, education, recognition and collaboration.