Are you gearing up for the biggest retail event of the year? If not, then it's time to get your Black Friday game plan sorted. Join me as I share my 5-step process for planning a black friday that's profitable, sustainable and aligns with your brand's values. We'll dive deep into understanding your customers' behaviour, aligning your offers, executing promotions seamlessly, and optimizing your efforts. It's never too late to start strategizing for Black Friday. Let's make this holiday season your most profitable yet! For more resources, check out the show notes: https://www.kristisoomer.com/blogs/ecommercemaven/master-black-friday-this-year

Unlocking The Potential Of Black Friday A Five Step Plan To Drive Sales

Dive into the latest episode of the eCommerce Maven podcast, where we explore crucial strategies to help your business thrive during an economic downturn. This episode is packed with actionable advice on managing cash flow, optimizing inventory, generating revenue, cutting costs, and adjusting pricing strategies. Whether you're a seasoned business owner or just starting out, these insights are designed to fortify your business against the challenges of today's economic climate. Join us as we share personal experiences and practical tips that can make a real difference in your operations. Tune in now to learn how to navigate these turbulent times and keep your business afloat and thriving. For detailed show notes and resources, https://www.kristisoomer.com/blogs/ecommercemaven/5-ways-to-survive-an-economic-downturn

5 Ways To Survive An Economic Downturn

The ultimate antidote to figuring out how to survive in a difficult economic climate- this week's episode focuses on how to THRIVE instead. I'm sharing on the Ecommerce Maven podcast 5 ways to shift your perspective and get back on track to growth in your product-based business. For full show notes, visit: https://www.kristisoomer.com/blogs/ecommercemaven/5-ways-to-thrive-in-an-economic-downturn

5 Ways To Thrive In An Economic Downturn

Welcome to the third episode of season eight where we explore productivity strategies for small business owners who aim to achieve more with less stress. If you're tired of feeling pulled in 18 different directions, then this episode is for you!

This discussion is not just about traditional productivity tips; it’s about transforming how we think about work and efficiency in our ecommerce businesses. For links to all the resources mentioned, head to the show notes here: https://www.kristisoomer.com/blogs/ecommercemaven/how-to-maximize-your-productivity-without-burning-out

How To Get More Done Without Burning Out

Feeling like you'd love more stability in your eCommerce business? Why not give Wholesale a go! Wholesale has gotten a bad rep in the last decade due to the over glamourized popularity of "DTC" eComerce. Join us and Wholesale Expert, Uchechi Ezurike-Bosse as she shares her blueprint for mastering wholesale. No matter what size your business or product you sell, there's an opportunity for you to sell more in bulk, and balance out your business.
You can find Uchechi on Instagram at https://www.instagram.com/uchechi.ezurike.bosse

To learn more about Uchechi's Wholesale Mastery program, visit: https://shorturl.at/1jx2w

For the full show notes and all the resources mentioned visit:
https://www.kristisoomer.com/blogs/ecommercemaven/mastering-wholesale-uchechis-blueprint-for-ecommerce-expansion

Mastering Wholesale: Uchechi's Blueprint For Ecommerce Expansion

In this episode of the eCommerce Maven podcast, I share essential strategies for planning, executing, and marketing a successful big sale event. With the challenges of 2024 impacting many ecommerce businesses, I'll show you how to use sales events to manage inventory and boost revenue. Learn how to set clear objectives, implement effective discount strategies, and navigate the logistics of a big sale. Whether you're looking to clear out excess inventory or hit a specific revenue goal, this episode provides the roadmap you need. Tune in and discover how to turn your sales events into powerful growth drivers for your business! 🚀💡

Full show notes + all resources mentioned are available here: https://www.kristisoomer.com/blogs/ecommercemaven/maximizing-success-how-to-plan-execute-and-market-your-big-sale-event

Maximizing Success  How To Plan, Execute, And Market Your Big Sale Event

Want to reach your revenue goals and skyrocket your eCommerce success? In this episode, I break down the eCommerce Growth Formula to unlock access to 'the how' of achieving your revenue goals. Whether you're starting out or refining your strategy, get actionable insights and practical tips to set and achieve your growth goals.

👉 Learn how to:
Boost your conversion rate.
Increase your average order value.
Drive more traffic with proven strategies.
Set and track realistic goals for success.

Join me as I share expertise and real-world examples to guide your growth strategy. Don’t miss the essential tips and resources to transform your eCommerce journey.

Ready to elevate your eCommerce game? Press play now!
📌 Click through to the show notes for resources mentioned in this episode, including the Goal-Making Calculator and coaching offerings.https://www.kristisoomer.com/blogs/ecommercemaven/how-to-reach-your-revenue-goals-with-the-growth-formula

Let's grow your impact and income together! 🚀

How To Reach Your Revenue Goals Using The Growth Formula

If you’ve ever felt the weight of entrepreneurial loneliness, then this episode is for you. In today’s episode, I’m sharing my personal journey through the isolation that many founders face and offering practical strategies to build a supportive network around you. Whether you're feeling the strain of being a solo founder or just looking for ways to connect with like-minded entrepreneurs, you’ll find valuable insights here.

As business owners, we often focus solely on growth and profitability, but what about the mental and emotional challenges? Today, I delve into the importance of community, mentorship, and collaboration. Learn how joining programs like Marie Forleo's B-School, participating in online communities, and even forming masterminds can transform your business and personal well-being.

We’ll discuss the different levels of support available, from free online groups to paid mentorship programs, and how each can play a crucial role in your journey. If you’ve ever felt isolated in your entrepreneurial path, this episode will provide you with actionable steps to find your tribe and thrive.

Resources:

The Forum: A mentorship program for Canadian entrepreneurs. https://www.theforum.ca/
Marie Forleo’s B-School: An online business program that was transformative for me. https://shorturl.at/1ULFv
Workspace Six: A free Slack community for eCommerce brand owners. https://www.workspace6.io/
My eCommerce Facebook Group: Join my community for eCommerce entrepreneurs. https://www.facebook.com/groups/braveandboss
My Coach, Hina Khan's Amplify you - the Rise program. https://shorturl.at/KfhPu
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Full Show Notes: https://www.kristisoomer.com/blogs/ecommercemaven/dont-build-it-alone-a-guide-for-founder-loneliness

Connect:

Website: https://www.kristisoomer.com
Instagram: https://www.instagram.com/kristisoomer

Marie Forleo’s Free Workshop: "From Scratch to Millionaire: Get the 3-Part Playbook to Build a Profitable Business - Fast" Sign up for this free, invaluable workshop happening next week! https://shorturl.at/1ULFv

Don't Build It Alone  A Guide For Founder Loneliness

If you're tired of chasing vanity metrics and ready to transform your social media strategy, this episode is for you. I chat with Laura Sinclair, founder of The LJ Social Agency, about going beyond likes to create content that drives real action. Laura shares her journey from corporate marketing to running a successful social media agency and offers actionable insights on showing up authentically, leveraging collaborations, and understanding your audience. Whether you're struggling to find your brand's voice or looking to refine your strategy, this episode is packed with valuable takeaways.

Resources:

Learn more about Laura Sinclair, her retreat, social media agency, and podcast: Visit https://www.laura-sinclair.com/
Instagram: Follow Laura Sinclair at https://www.instagram.com/itslaurasinclair

Full Show Notes: For a complete breakdown of the episode, visit https://www.kristisoomer.com/blogs/ecommercemaven/beyond-likes-transforming-your-social-media-strategy-with-laura-sinclair
Connect:
Website: https://www.kristisoomer.com
Instagram: https://www.instagram.com/kristisoomer

Beyond Likes: Transforming Your Social Media Strategy With Laura Sinclair

If you're ready to turn one-time customers into loyal subscribers, this episode is for you. I chat with Sarah Williams, founder of Launch Your Box, about how she built a multimillion-dollar subscription box business. Sarah shares her journey from owning a small gift shop to scaling a thriving eCommerce business, offering actionable tips on creating a unique customer experience, building community, and generating consistent recurring revenue. Whether you're considering launching a subscription box or looking to scale, this episode is packed with valuable insights.

Resources:
Learn more about Sarah Williams, her coaching programs, and her book: Visit https://www.launchyourbox.com/
Instagram: Follow Sarah Williams at https://www.instagram.com/howtostartasubbox
Get Sarah’s book One Box at a Time: Visit https://www.launchyourbox.com/one-box-at-a-time
**********
For a complete breakdown of the episode, visit: https://www.kristisoomer.com/blogs/ecommercemaven/unlocking-the-power-of-subscription-boxes-marketing-scaling-and-satisfying-customers-with-sarah-williams
Website: https://www.kristisoomer.com
Instagram: https://www.instagram.com/kristisoomer

Unlocking Subscription Box Success: Marketing, Scaling and Customer Satisfaction with Sarah Williams

If you’re looking to build a strong community around your brand, this episode is for you. I chat with Elizabeth Joy, founder of Conscious Life & Style and owner of Conscious Fashion Collective, about her journey from sustainable fashion blogger to community builder. Elizabeth shares practical tips on fostering connections, creating impactful content, and developing long-term influencer partnerships. Whether you're growing a brand or seeking deeper customer engagement, this episode will inspire you to think differently about how you connect with your audience and scale your business.
Resources:
Learn more about Conscious Fashion Collective: https://consciousfashion.co/
Sign up for the Conscious Fashion Collective newsletter: https://conscious-fashion-collective.ck.page/newsletter
Conscious Fashion Collective Instagram: https://www.instagram.com/consciousfashion
You can find Elizabeth Joy on Instagram here: https://www.instagram.com/consciousstyle
**********
For a complete breakdown of the episode, visit: https://www.kristisoomer.com/blogs/ecommercemaven/growing-through-connection-how-elizabeth-joy-built-a-thriving-sustainable-fashion-community
Website: www.kristisoomer.com
Instagram: www.instagram.com/kristisoomer

Growing Through Connection: How Elizabeth Joy Built A Thriving Sustainable Fashion Community

The eCommerce Maven Podcast is designed to help purpose-driven eCommerce drive traffic, make more money and create a positive impact on the world. I'll help you stand out in the sea of competition, make a plan and grow your online store to new heights. Through running my 7-figure ethical clothing brand, I bring a unique combination of my real-world experience of what works in scaling your online business. Let's get your mindset + business right. You've got this.

Unlocking The Potential Of Black Friday A Five Step Plan To Drive Sales

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