This song was initially intended to encourage believers during spiritual attacks  and help non believers understand a few spiritual realities that they may not be aware of. It can be the signal of the Divine Appointment for some and motivation for others. Eric The Ruler created an independent campaign in August 2022 for the single, LION. Every stat being organic, he's reached 1,800+ listeners for the month and some A&Rs have taken notice. He's secured a favorable distribution deal for his LP coming out in November, also titled LION, as a result of God's favor.