There’s no question that social media is important for every business, but choosing which social media platforms to embrace and invest time and money in is a stumbling block for many SMEs. We look at how small businesses should approach social media.

Which social media platforms should I use for my small business?

Understand the difference between a content plan and a content strategy and follow our guide for creating a content marketing plan for your business.

How To Write An Effective Content Plan

When was the last time you gave your branding a refresh? If you’ve not given a second thought to your branding, now is the time to do so.

This audio blog from FTW Digital looks at seven reasons to update your small business brand.

How to know when it’s time to update your brand

It's important to build trust with truthful headlines. Clickbait only serves your ego, not your customers.

Why clickbait titles are so bad for your brand, and what to do about it.

A look at brand integrity, what it is and why it’s essential for small businesses.

Why brand integrity is essential

Every business knows they should be doing SEO, but most aren’t sure exactly what they should be doing and when. This leads many businesses to ‘dabble’ in SEO practices - doing a little here, a little there, but never nailing down a concrete strategy. Without an SEO strategy to follow, you’re likely to make mistakes that will waste your time, at best, and damage your digital footprint, at worst. Here are some common SEO mistakes to avoid.

8 Common SEO Mistakes SMEs Make

We make marketing make sense for small businesses and SMEs. We're the digital marketing agency to make you a winner.  🏆

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