HULLAH, a London-based writer-producer, today announces the release date of his newest single, Wild as the Wind, of Wednesday 16 November, 2022 via AWAL and streaming on all platforms.

The new single, produced by HULLAH, bridges the worlds of dream-pop and pop-rock and plunges the listener into an unsettling atmosphere.

“Wild as the Wind is an ode to the wilderness I feel inside myself - the parts of myself I don’t understand and have to grapple with,” comments HULLAH. “It’s about trying to make friends with your own insecurities,  worries, dread, hopes and desires - the things you don’t quite understand but that equally push and pull you in life nonetheless.”

Deviating from HULLAH’s usual fully electronic productions, Wild as the Wind is instead underpinned by a fleshy baseline that packs a gut punch. With guitars so distorted they’re almost synth like, a sense of warmness is felt by the isolation of these instruments and is a contrast to the iciness of the synths, melding together to create this sense of dejection felt in the lyric.

Speaking of the meaning behind the track, HULLAH explains: “There’s the ‘us’ that we present to the world and then there’s the ‘us’ that we are when we are alone, uncomfortably alone. That’s what I mean by wilderness, the space in between those two versions of yourself. Wild as the Wind is about not trying to contain this wilderness - it’s about truly seeing those aspects of yourself and attempting to accept and be at peace with them.”

Alongside his self-titled work, HULLAH writes and produces alongside other up-and-coming artists, most recently Gabrielle Ornate on her recent releases Spirit of the Times and Waiting To Be Found which have been featured in her live shows as well as on BBC Radio, and Tom Robinson’s Fresh on the Net.

Wild as the Wind

HULLAH announces the release of his newest single, ‘What if i feel like this my whole life?’, on 31 May 2024. The track is the lead single from his upcoming debut EP, WAVESTATE, releasing later in this year, featuring a collection of self-produced songs and spoken-word soundscapes.

The track has received support from BBC Introducing - having been showcased with an introduction on live radio as well on BBC Introducing’s Instagram channel. 

HULLAH, who lives with inflammatory disease ankylosing spondylitis, shares, “Living with an illness, I often feel a disconnect between my mind and body, something I try to bridge in my music. Music allows me to express my uncertainties and worries and helps me learn more about myself.” 

Wrapped in the sonic flavors of electro and synthpop, the track tells the story of what it's like to be a millennial in a state of transition and change - from mental health struggles to ordinary anxieties around relationships and city-living. 

He adds, “Some days I’m mentally ready to seize the day but my body won’t let me. Other days I can be well in my body but my mind can’t follow - and vice versa. These experiences leave me unsettled and unsure and means I go looking for bigger causes of my mental and physical pain. Often it’s just a flare up and nothing more, but sometimes I uncover darker sides of my psyche in the process. That’s where this song is rooted.”

‘What if i feel like this my whole life?’ emerged from these struggles and blends introspection with objectivity and a touch of melodrama. HULLAH concludes, “Self-awareness and a sense of humor often evolve from those living with a disease and disability - the latter make the days easier to battle. This song has helped me to make sense of what’s going on.”

What if i feel like this my whole life?

‘Roads’ is the second single from HULLAH's upcoming debut EP WAVESTATE, released on 30th August 2024. 

The single follows the lead single from the EP, ‘What if i feel like this my whole life?’ which was released earlier this year in May. His EP, WAVESTATE, will be released later this year and features a collection of self-produced songs and spoken-word soundscapes.

HULLAH shares, “I wrote and produced Roads after a moment of clarity I had coming home from a club in the early hours. It's about how I try to escape from reality and how, afterwards, in coming back to "real" life, reality hits even harder. As the track grows, the more awake, more aware and more lucid the song becomes. The song ends with a call out for connection and a sense of direction; a feeling most clubbers can relate to after a long night spent escaping.” 

The electronic dance track describes the lucid feeling many people experience whilst observing the world after the escapism of a night out. How the world keeps turning and lives are being lived even though they have escaped theirs for a brief period.

The artist, who lives with ankylosing spondylitis, an inflammatory disease, adds, “There’s a lucid, relaxed yet exhausted state I find myself in when I leave clubs. It’s the good kind of exhausted, I’ve escaped, had some great fun, maybe transcended - been free from my daily worries. Living with a disease and daily pain, the hours spent dancing is like a marathon to me. Yet the club is a place of worship and helps me get out of myself. I enjoy the freedom and courage I find in myself to dance alone, to let go. As a queer person, it’s also about finding pockets of safety and freedom even within “straight” spaces. I can feel less perceived. I can be unknown.”

Roads’ upfront, crisp and stereo production also sees the artist’s boldest vocal delivery yet - mirroring the clarity expressed in its lyrics. HULLAH concludes, “This song has opened up a path for me to explore my love of dance music within my own songwriting and production. I’m excited for the EP and what’s coming next.”

Wavestate

Roads

Long nights

we are resident aliens (intro)

sweet & subtle danger (interlude)

it's still a beautiful world (end)

8 Hours

Buy/Stream

HULLAH is a London-based and midlands-born writer-producer and designer creatively driven by a passion for nightlife culture, city-living and stories from the queer community. His personal projects are inspired by artists such as Everything but the Girl, Real Lies, Rahim Redcar (formerly Christine and the Queens) and Pet Shop Boys.

Wrapped in the sonic flavours of electro, 90s dance and synth-pop, HULLAH’s work emulates a nocturnal spirit, and is complemented by themes of alienation, ambition and a sense of dejection. His work, though introspective, reaches outward in its delivery, inviting the listener to join the songwriter on a journey as he navigates his way through the noise and distortion of everyday life in a soundstage that comforts and surprises.

Along with Sicily-born Nicole Bullet, HULLAH is also half of the electro pop duo, Futuretape – a songwriting partnership that explores how millennials navigate the digital world, friendships and internet culture. Their music combines a passion for nostalgia and the future and is characterised by 80’s synth-pop and PC music.

HULLAH

Popular tracks