Dr. Agha Ali Raza tells us how his idea of using entertainment to create social change led to him building a voice-based social network in Urdu and how it went viral and grew organically from only 4 users to 165,000 users.

Ideagram Podcast

01: Voice-based Social Network in Urdu

Musharraf Ali Farooqi discusses his idea behind reintroducing Urdu classical literature to children under the project ‘Kahani Se Kitab Tak’, and how story telling can induce a sense of language ownership in children.

02: Kahani Se Kitab Tak

Dr. Safwan Akram talks about how fake antibiotics almost killed him and how that led to the idea of developing a low-cost test to detect counterfeit medicine for consumers.

03: Detecting Counterfeit Medicine

Ideagram is a podcast about research and ideas -- new ideas about science, technology, literature, philosoph -- everything but politics! We invite leading scholars to talk about innovations, ideas, the current state of the art in their fields, their research, and things they are working on that help make the world a better place. @ideagrampodcast is hosted by @awaisathar

Ideagram Podcast

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