BUY LINK

Sha Ru - V.O.I.D | INVTRTD002

Pre-order: https://inveteratemusic.bandcamp.com/album/v-o-i-d

@sharu's next EP lands on @inveterate on September 2 combining three original tracks and a remix from @tapefeed.

The lead track, 'V.O.I.D.', tells the story of the flight that the group took earlier in the year where they started to face severe turbulence and noticed bright flashes outside the window - it seemed to be the originating point of a storm. The track reflects the intensity of this fear through a distorted bassline and dynamic breaks - all wrapped together in a furious four-minute ensemble.

More exclusive music

Premiere: Sha Ru 'V.O.I.D.'

NYC’s Sha Ru heads to Tapefeed’s Inveterate Records for a new club-focused EP which channels their experiences of overcoming the fear while the band is exploring singing in English. The intensity of this fear is showcased on ‘Moi’ as it continues to build in tension over the course of the track whilst the vocal comes in and out of focus. 

Comprised of Ma Sha and Rù, the pair live and work together between NYC and Berlin. Masha is the founder behind the much-loved label and party series Kindergarten Records who we’ve featured quite regularly on the site. Between them they’ve released music via Infinite Machine, Pressure Dome, Sorry Records, Shubzin and Progressive Future. 

‘V.O.I.D.’ by Sha Ru will be released via Inveterate Records on the 2nd September - pre-order here: https://inveteratemusic.bandcamp.com/album/v-o-i-d

@sharu
@inveterate

Premiere: Sha Ru - Moi (INVETERATE)

Sha Ru - V​.​O​.​I​.​D. EP
BUY LINK:  https://inveteratemusic.bandcamp.com/album/v-o-i-d
Label: Inveterate (https://soundcloud.com/inveterate)
https://soundcloud.com/sharu

“V.O.I.D.” EP by Sha Ru showcases fresh artistic angles since their previous releases. The three club-focused tracks cover personal experiences of overcoming fear while the band is exploring singing in english. The lead track “V.O.I.D.” tells the story of the flight that the band took earlier in the year where they started to face severe turbulence and noticed bright flashes outside the window. it seemed to be the originating point of a storm. The sounds in the track reflect the intensity of this fear through the distorted bassline and the dynamic break of the dnb section of the song.

“Hover” describes a different kind of fear. that type of fear that only your mind processes. The lyrics cover the situation in which two people have different points of views on something they strongly believe in. They both try to prove their point to each other, but they’re both stubborn and the atmosphere feels “Numb”. Nevertheless, the two also want to solve the conflict, and they start to communicate transparently. The sonic atmosphere of the track is the least aggressive on the EP since the climate of this kind of fear is the most complex as it involves multiple people who are afraid of the conflict outcome. The last track on the release “Moi” takes a different approach to narrate the generic sense of fear. The sonic palette translates a consistent increase in the energy, just like the fear that slowly intensifies in your mind and body that then suddenly controls you fully. This is represented by the growing synth in the middle of the track and the percussions that keep up the tension across the chronicle of the song.

PREMIERE : Sha Ru - Hover

Lost In Ether | P R E M I E R E | Sha Ru - V.O.I.D.(Tapefeed Remix)[Inveterate]

taken from: Sha Ru - V.O.I.D. (inc. Tapefeed Remix) [INVTRTD002]
release date: 02 09 22
shops links: https://inveteratemusic.bandcamp.com/album/v-o-i-d

EXPLORE MORE:
https://www.facebook.com/sharusound/
https://soundcloud.com/sharu
https://www.facebook.com/Inveterate.rec
https://soundcloud.com/inveterate
https://www.instagram.com/tapefeed.music/
https://inveteratemusic.bandcamp.com/music

Lost In Ether | P R E M I E R E | Sha Ru - V.O.I.D.(Tapefeed Remix)[Inveterate]

𝙒𝙀 𝘼𝙍𝙀 𝘾𝙐𝙍𝙎𝙀𝘿, 
𝙈𝙊𝙍𝙀 𝙏𝙃𝘼𝙉 𝙅𝙐𝙎𝙏 𝘼 𝙃𝘼𝘽𝙄𝙏,
𝙈𝙊𝙍𝙀 𝙏𝙃𝘼𝙉 𝘼𝙉 𝘼𝘿𝘿𝙄𝘾𝙏𝙄𝙊𝙉, 
𝙒𝙀 𝘼𝙍𝙀 𝙄𝙉𝘾𝙐𝙍𝘼𝘽𝙇𝙀.

Inveterate is the label run by @tapefeed