This is the first radio advertisement I set up. It's promoting an up coming hour long segment on AM800.

I paired the Ontario Lung Association and a local HVAC company together for an hour segment. 

In the up coming segment, listeners (Primarily Local Mothers), will have a chance to call in and educate themselves on the importance of indoor air quality and lung health for their families. 

This will position the company as Windsor's only health-centric and family focused HVAC company. In addition to positioning, they will be established as trusted experts in their industry. 

Until now the industry was undifferentiated and competed on prices leading to a feast or famine for most companies.

Cheers.

Isaac Handsor