Jay Sawyer Glenview A website is your property, while your account on a social network belongs to the creator of the platform.
A web page is a piece of land that you buy on the Internet.
Jay Sawyer Glenview However, below we will compare both marketing and advertising tools so that you can make the best possible decision, in case you can only choose one of the two.

Jay Sawyer Chicago What Is The Difference Between A Website And A Social Network?

Jay Sawyer Northbrook How Online Marketing Was Born: From Web 1.0 to Web 2.0
In its beginnings, online marketing was based on web pages 1.0 and came to be a transfer of advertising from traditional media (television, radio, paper media ...) to the first web pages, which did not allow a bidirectionality in communication with users.

The advertising companies totally controlled the message and limited themselves to exposing it to the audience.
In addition, the advertising of the web 1.0 stage was limited, in most cases, to reproduce a showcase of products or services in the form of an online catalog.

Even so, this type of advertising already pointed out interesting virtues, such as the potentially universal reach, the possibility of updating the contents and the combination of texts, images and, little by little, also multimedia formats.

Jay Sawyer Glenview But, in a few years, the revolution came. A frenzy of technological development allowed the massive introduction of a higher level internet. Web 2.0 was born and, with it, marketing 2.0 (as current digital or online marketing is also known). And what a change!

From that moment, it began to be possible for all users to share information easily thanks to social networks, forums or platforms, allowing the almost instantaneous exchange of pieces that were previously impossible, such as photos and video.
The Internet became much more than a means of searching for information and it became a great community.

Jay Sawyer Chicago Online Marketing includes the usability, the interface, the search engines and the promotion of a web campaign to know and analyze the success that it is going to have, through an exhaustive study of the possibilities that the product or service has in the current cyber market.

Jay Sawyer Chicago Online Marketing

Jay Sawyer Chicago It assigns you a "Competitive Power" score based on the performance of the site and indicates in the search engine results list that the site is authoritative enough to compete with the search term. 
 
Jay Sawyer Glenview If you are not sure which keywords might be relevant to you, you can start your keyword search by referring to a competitor's website. You can navigate to Keywords Explorer, where you will get all the information you need to fully optimize your Shopify page for searching for it.

The Keyword Research Tool also helps you to see where your competitors rank at the top of seed keywords and long tail keywords. Some of your keyword research is based on the relevant keywords you want to target for your campaign. 
 
Jay Sawyer Northbrook Now that you know the different types of searches and keywords, it's time to dive into your keyword research. Before we go into the search process for keywords, we will take a quick look at what keywords are and what different types of searches and queries exist.

Jay Sawyer Glenview SEO Keywords

Jay Sawyer NorthBrook The great thing about JavaScript is that it is installed in all modern web browsers, so you are able to set up any type of development environment, which means you can start programming in JavaScript immediately.

 Before you switch to JavaScript or any other real language, you need to know the basics of HTML and CSS, as these are the front-end web pages and applications. If you are already familiar with HTML, CSS and JavaScript, you should be able to build things in no time. 
    
Jay Sawyer Glenview HTML is the basic structure of the website, which is improved and modified by other technologies such as CSS and JavaScript. The programming language determines how the HTML elements of a website should actually appear on the front-end page.

Jay Sawyer Chicago Web Developer

Many web designers aspire to become professionals who design the external appearance of a website's internal infrastructure.

Jay Sawyer Chicago While a basic understanding of programming languages is helpful, a web designer must have a profound knowledge of the code to specialize in design and development.

 Compared to web developers, they focus on the functionality of the website or application and need to know how to program. Web designers focus on front-end experiences for websites and web developers on back-end applications. 
    
Jay Sawyer Glenview While web developers can be web designers, just as designers can choose developers, you are in luck. You can start or become your own freelance web design company after you have purchased your design. 

If you have become an online designer, web developer or even freelance designer If you start your own business offering web design services, you can enjoy the freedom to be your "own boss." 

Jay Sawyer NorthBrook As long as you wish, you can either become a web design company and start and / or become a web designer.

Jay Sawyer Chicago Aspirations Of A Web Designer

Jay Sawyer Chicago Print publishers must understand the principles of good design and technical specifications for printing files. 

Jay Sawyer Glenview They must have a firm understanding of colour theory, typography, typeface and how images work in both printed and digital environments. In addition, graphic app designers need knowledge of programming languages such as HTML, CSS and JavaScript.
    
Font designers can work in various media to meet the needs and desires of their customers. Jay Sawyer  NorthbrookFor example, the practice area of environmental graphic designers is finding and placing brand environments, exhibitions, museum exhibitions, public installations and digital environments.

Jay Sawyer Chicago Principles Of Good Web Design

Jay Sawyer Glenview You should also remember that passing pedestrians do not stop and stare at your signs. When you start thinking about fun and colourful signs, your clientele will be business people over the age of 40, and there is no doubt that this will work well for them. You can also go beyond the formal signage and find that the main clientele of business people are young people in college and beyond.
    
Jay Sawyer Northbrook This means that your signage must be catchy enough for the right audience and get your brain to register what you see in those precious few seconds.

Jay Sawyer Chicago Singage Design

Jay Sawyer Chicago While web design focuses on creating the visual appearance of a website using design software, web development focuses on creating a website without writing code, programming, or any other development method. 

Jay Saywer Northbrook Smart devices, applications and responsive web design have expanded the design field to demand a flawless user experience. Studies show that 80-90% of the apps downloaded from the App Store are used before they are deleted. 

Jay Sawyer Glenview Frontend developers need to keep up with the latest trends in web design and development to ensure that websites are optimized for users, search engines and best security practices.

Jay Sawyer Glenview Visual Appearance

Jay Sawyer Chicago How Often Should We Update The Design Of Our Websites
    
We recently had a massive website redesign on our platform that showed how much difference a redesign of your website can make.

Jay Sawyer Chicago In this post, we discuss what to consider when planning a website redesign and when other options might be better for your budget and schedule. Learn everything you need to know about redesigning websites from start to finish, starting with why we update our websites in the first place.  
    
As often as a website needs to be updated, the question is how often it should be updated.

This question can be interpreted in two ways: How often should we put fresh content on the site and how often a year? As for updating the website, many reputable sources believe that companies should do so every two to three years. 
    
Jay Sawyer Chicago However, there is no fixed timetable, as most practices are set in stone. ve found show there is a lot of variability in the schedule, and not necessarily a solid stone.

For example, if a university introduces a platform like WordPress to run its website and focuses on constantly updating, instead of trying to do everything at once, then it updates the design every 1-2 years, and ends up spending much less money on updates.  
    
Jay Sawyer Glenview To keep your website running longer and harder, schedule regular checks and incremental updates. If you are unable to make fundamental updates to your website, then it is time to consider redesigning the website.

 Depending on your goals and priorities, updating the site may be as simple as optimizing a historical blog post with featured snippets and listicles, or it may be as comprehensive as a complete brand new. I recommend a combination of regular updates and regular maintenance of the website.

Created: 17/02/2021 01:32:35 p. m.

Jay Sawyer Chicago How Often Should We Update The Design Of Our Websites

Jay Sawyer Chicago Speed Of Your Website

In this guide you will learn what page speed is, how to measure it and why loading times are so important to your website. 

Jay Sawyer Northbrook In this blog post, we will discuss how you can improve the speed of your website, as well as some tools that can help you measure the speed of your website. Learn the ins and outs of website and website speed, including what it is and how it is measured, where you can set the current bar and optimize your own website to make it faster.  
    
If you find your site is running too slowly, you can use these eight site speed optimization tactics to create a more user-friendly and SEO-friendly site. If you have a web team and don't know what else to do, tell your developers to improve the speed of your site for Google users for now. 

Jay Sawyer Glenview You may also want to follow these tips for boosting the speed of your websites from the Google Site and Google Speed Optimization Guide. 
    
If you're ready to speed up your website, read Hubspot's free Site Optimization course to understand it from the ground up and learn how to design your websites the way you can. If you want to optimize the speed of your website, there are a few other metrics for the user experience that complement these metrics. 

Test your page speed with SiteSpeed, a free tool that lets you enter your website URL and get a quick overview of how you've improved the speed of your website. It will give you a page - Speed Score, and this will be given to you as part of your website Speed Optimization Plan for the next few months. 
    
Jay Sawyer ChicagoThe first step to creating a better, more user-friendly website is to learn how to test your website for load speed.
    
Invest in the general good - that of your website - by taking the time to test and improve its speed. Get the best download speed for your websites with the help of a good website speed test tool like Speedtest.com or Google SpeedTest. 

If you want to make sure that you don't lose your target market when your site takes forever to load, you need to make sure it focuses on its speed. If you can speed up the website, it will give you a better idea of the overall performance of your website and the speed of traffic. Do a speed check to find out where you stand and if it takes too long to load, create a website that is faster.

Created: 26/02/2021 11:01:17 a. m.

Jay Sawyer Chicago Speed Of Your Website

Jay Sawyer Chicago Web design is an activity that consists of planning, designing, maintaining and creating web pages.

Web designer Jay Sawyer Glenview focuses on planning, designing, maintaining and creating high quality digital interfaces that result in amazing websites and online shopping pages.

Jay Sawyer Northbrook  is a renowned web designer in Chicago, his prestige is thanks to the functionality and design that he brings to the websites he creates.

Jay Sawyer Northbrook Web Design Web page design, like any other form of design, is constantly evolving. Web designers, therefore, need to constantly recycle with the latest techniques to be able to design more and more creative web pages.