Mr. G.E. Clarke, Poet Laureate of Toronto, recites a poem read at the opening of Magna Carta: Law, Liberty, and Legacy.

Magna Carta Poetry

The inaugural Soft Power Destinations Awards are almost here! If you're curious about what "soft power" is, or what it has to do with museums, then this interview with Javier Jimenez (a contributor to "Cities, Museums and Soft Power") is for you.

In the week leading up to the Soft Power Destinations Awards on September 30th, we'll be revealing the nominees for each category. 

You can learn more from Javier about:

-	Where museums fall on the hard power–soft power spectrum, and how their cultural influence has evolved over time. (1:48)

-	The transformation of museums from static repositories of artifacts to dynamic spaces of civic engagement where public ideas are shared. (3:10)

-	The many benefits museums generate for their host cities (4:00)


Learn more about soft power: http://www.lord.ca/Pages/SoftPower.php

Learn more about SPD: http://www.softpowerdestinations.com/

Learn more about Javier and his work: http://www.lord.ca/Media/Javier-Jimenez.pdf



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