Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.

This first episode, hosted by Marketing editor Rachel Barnes, explores the rise of artificial intelligence and its applications in advertising.

The Marketing Mind 1 - Artificial Intelligence

Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.

This second episode is hosted by Marketing editor Rachel Barnes and features Sam Bompas, one half of 'jelly architects' Bompas & Parr, talking about the future of food. Marketing reporter Shona Ghosh also finds out whether we might all be getting our protein from insects in future.

The Marketing Mind 2 - the Future of Food

Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.

The third is hosted by Marketing editor Rachel Barnes and features author and broadcaster Leo Johnson talking about the future of business. Marketing's features editor, Rebecca Coleman, also talks to economist Eve Poole on how brands may need to recast their relationship with the consumer.

The Marketing Mind 3 - postcapitalism

Welcome to the Marketing Mind, a new podcast brought to you from the team at Marketing magazine, and powered by Somethin' Else.

This month's Christmas special sees the industry's top creatives cast a critical eye over 2015's crop of festive ads, from John Lewis' annual "cry and buy" to Lidl's humorous, service-oriented campaign.

Emma de la Fosse, chief creative officer of OgilvyOne; Nils Leonard, chief creative officer and chairman at Grey London; and Chris Clarke, chief creative officer at Digitas LBi join Rachel to look back over Christmas ads past and present. 

Please note that this episode features some explicit language, and party blowers.

The Marketing Mind 4 - the great Christmas ads debate

Our January episode features Tracey Follows, chief strategy and innovation officer at the Future Laboratory and founder of AnyDayNow, and Marketing’s features editor Rebecca Coleman. The trio delve into the idea of post-perfection in 2016, where consumers increasingly post heightened versions of their lives on social media, but come to expect more sincerity from  their brands. They also discuss post-privacy, where data as payment for services rendered has become the expectation rather than choice.

The Marketing Mind 5 - the post-everything era

Welcome to the Marketing Mind, a brand new podcast brought to you from the team at Marketing magazine and powered by Somethin' Else.

Please note: we've now moved hosting to AudioBoom, so all future episodes from six onwards will appear there and through iTunes. 

audioboom.com/marketingmind

Marketing Mind

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