Our theme: Freedom/Restraint. Our guest: Ev Williams, co-founder and former CEO of Twitter, and the founder and current CEO of Medium.

In this episode of Marketing Decoded, he unpacks why a 140 character limit can feel liberating, or why in a world of 30 second videos, disappearing images and conversations cut into snippets, substantive knowledge share through long-form content isn’t going away.

Marketing Decoded: Freedom/Restraint with Ev Williams

eCommerce is the word on everyone’s tongues these days. We brought in an Entrepreneur in Residence – Jack Kiefer, formerly with BabyAge.com and iVillage – to help us do digital commerce right. He’s the latest guest on the Marketing Decoded podcast and is sharing his tips on what good looks like and where we can improve.

Marketing Decoded: DIGITAL/INDUSTRIAL with Jack Kiefer

You know Facebook well as a user. But do you know how to use it as a marketer? Kyle Cummings with Facebook Brand Product Marketing shares tips and tricks to make your assets pop on the platform.

Marketing Decoded: FACEBOOK/MARKETERS with Kyle Cummings

Creativity is a critical skill for marketers. In order to let our creativity "thrive", we need to take care of ourselves, create the workplaces we need and prioritize work/life integration. Thrive is here to help. Learn more from their Chief Content Officer, Callie Schweitzer.

Marketing Decoded: WORK/LIFE with Callie Schweitzer

There's a lot to love about Spotify for a marketer: great product, excellent customer experience, and creative, data-driven content. Go behind the scenes on Spotify's marketing strategy with Amy Ferris, Spotify's VP of Global Consumer Marketing on the next episode of Marketing Decoded.

Marketing Decoded: WHY/HOW with Amy Ferris

We’re talking about audience development a lot, and Decoded is one of the partners we’ve been working with to help us find new ways to cultivate and engage with the audiences that matter most to us. Decoded’s Chief Strategy Officer Addie Conner sat down with Linda Boff to share how Decoded thinks about audience development differently, and how we can too.

Marketing Decoded: DATA/DIFFERENTLY with Addie Conner

Take a look inside the hit app Dubsmash with their President, Suchit Dash.

MarketingDecoded