Welcome back to another episode of Monetization Nation with Michelle Dale. Previously, we discussed how Michelle began an online business while working from home, traveling abroad, meeting her husband, and becoming a mother. We also discussed her business model with the different services and consulting she provides, tips on how to build connections, and suggestions for those starting YouTube videos. Today we will be focusing on the way that Michelle’s digital business has evolved since COVID and the 12 strategies that helped her business to grow from zero revenue to $20,000 in one day. So for those wanting to start an online business with the freedom to live anywhere you want, this episode is for you.&nbsp;&nbsp; From No Revenue to $20,000 in One Day When Michelle created her very first online course, she was earning around $20,000 per month just from services. After she launched this brand new program, she made $20,000 in one day! “I was spending the whole month with my team, working, and servicing clients to make $20,000. Then suddenly, I do this one product launch, and I make $20,000 in one day. It was a moment where I knew I had to evolve.”&nbsp; Many of Michelle’s courses use different types of recurring revenue, beginning with payment plans. It’s more important to her that she has someone sign up for £200 a month recurring for two years than to call it good with one payment. This is a great way to set up courses because first of all, there is stability in knowing how much money will come in every month. Second, it’s convenient for students taking the course because they can spread their payments out. “I think it helps build trust because I know at any time if they feel like they’re not getting a good investment in my business, then they can cancel their payment. But, many people end up completing a full year or two of payments because they’re getting the value from it. So for me, recurring is better,” Michelle said.&nbsp; I agree with Michelle because this way we’re not locking people into long-term contracts. They can get out any time they want! This forces us to keep the customers’ best interest in mind and strive to keep them happy every month. It also forces us to elevate our services and not rely upon customers having to stay with us, but doing so because they choose to stay.&nbsp; Here are strategies Michelle has taken to monetize her business, and tips that helped her generate $20,000 in one product launch:&nbsp;  Start with a “why.” She had a purpose to help, support, and walk others through starting or growing an online business. She did this by providing services to consult, mentor, and provide resources through the steps she took alone. Choose a niche &amp; build an audience. Michelle chose to focus on services for clients involved with digital operations. This allowed her to build an audience of 500 email subscribers in 3 months by doing daily YouTube videos and creating blogs.&nbsp; Offer a course for individuals to test. With a specific number of individuals, Michelle gave her course for free to accumulate feedback and testimonials.&nbsp; It’s all about value. If people feel they’re getting the value out of what we’re investing in, they will stay if it’s possible for them.&nbsp; Charge more for courses. Michelle took Yaro Starak’s advice. Instead of offering her course for free, she saw the value in her products, provided that value, and charged $1,000 for her course.&nbsp; Revise courses and create more. Michelle has since revised her courses and launched additional courses for others to choose from.&nbsp; Be impartial. Michelle is very impartial in terms of people who come to her. If individuals go to her, want to work with her, and feel happy with her services, then she of course wants her customers to stay. However, if they’re not happy, she would rather they invest somewhere else.&nbsp; Don’t build a business around fear. Many individuals can be afraid of...

35. How Michelle Dale Grew a Business from No Revenue to $20,000 in a Day with an Online Course

John Weiler began his writing career as a hit TV writer, for shows such as National Geographic’s Alaska State Troopers. In 2014, he transitioned into copywriting, blogging, and book publishing, working for several marketing agencies along the way and publishing multiple bestselling books, including Instant Credibility Online.&nbsp;In today’s episode, we’re going to discuss five ways we can establish our credibility and earn the trust of our customers.

5 Ways to Establish Credibility

Bryan Clayton is CEO and co-founder of GreenPal, an online marketplace that connects homeowners with local lawn care professionals. Before starting GreenPal, Bryan Clayton founded Peachtree Inc. one of the largest landscaping companies in the state of Tennessee growing it to over $10 million a year in annual revenue. Read more here:

5 Tips for Building a Technology Business

Timmy Bauer is the author and illustrator of many children’s books including: Lucas the Dinosaur Entreprepreneur. He’s also the founder of Dinosaur House, a company that makes children's books for entrepreneurs, and the podcast host of five podcasts, including The Purpose Driven Entrepreneur. In today’s episode, we’re going to discuss Timmy’s career and why entrepreneurs should consider writing children’s books. Read more here:

Why Entrepreneurs Should Write Children’s Books

Welcome back to another episode with Timmy Bauer, the founder of Dinosaur House, a company that helps entrepreneurs create children’s books to grow their businesses. In the last episode, we discussed Timmy’s career and why entrepreneurs should consider writing children’s books. In today’s episode, we’re going to discuss why we should create a podcast.&nbsp; Read more here:

Why Should I Build a Podcast?

Hello, Monetization Nation. Welcome back to another faith episode. Today we're going to talk about profiting with a purpose. Corporate social responsibility has become extremely important. Statistics have shown that it can actually drive greater employee satisfaction, customer satisfaction, and profit.&nbsp;  Read more here:

How to Profit with a Purpose

41% of Americans listen to podcasts monthly (Source: convinceandconvert.com) and 16 million people in the US are “avid podcast fans” (Source: PodcastHosting).The popularity of podcasts is growing rapidly and many businesses have already started to leverage this form of content to grow their businesses. Today we're going to discuss nine ways to monetize a podcast so we can use it as a viable option for growing our business.  Read more here:

9 Ways to Monetize a Podcast

On February 5, 2021, when I started the Monetization Nation podcast, I made a commitment to publish content every single day for a year. As we’re finishing that year up, I have spent some time reflecting on my experience. In many ways, it has been much more time consuming than I expected, but I have also received a lot more out of it than I expected.  Read more here:&nbsp;

30 Lessons I Learned From Publishing for a Year: Part 1

I started the Monetization Nation podcast nearly one year ago and when I did, I made a commitment to publish content every single day for the year. As we’re finishing up, me and my team came up with 30 lessons we learned from publishing for a year.&nbsp;In the last episode, I shared the first 15 lessons we've learned and in this episode, I'm going to share with you the final 15 lessons that we've learned from publishing everyday for a year.  Read here:

30 Lessons I Learned From Publishing for a Year: Part 2

Today is one of the very last episodes of season one of Monetization Nation. As you've heard over the last two episodes, I've talked about 30 different key lessons that we've learned from publishing every day for a year. In today's episode, I'm going to talk to you about the application of those principles in our show and how it will affect the future of Monetization Nation.&nbsp; Read more here:

The Future of Monetization Nation

Over the last few episodes, we've talked about the lessons that we've learned from a year of publishing a show every day. Yesterday, I talked about our plan going forward and how we're going to apply those lessons learned from the first year into our second year. We are also planning to take a break from publishing the show as we develop and launch some products.&nbsp;In today’s episode, I'm excited to announce our first product that will be launched here within the next week or two: the Marketing Megatrends Challenge course.  Read more here:

Finishing Season 1: What’s Next?

Nathan Gwilliam helps digital marketers transform into better digital monetizers with revolutionary marketing and monetization strategies.

35. How Michelle Dale Grew a Business from No Revenue to $20,000 in a Day with an Online Course

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