Name: MVP Interactive & SponsorUnited by MVP Interactive
Duration: 47 min 48 s
Description: CEO James Giglio sat down with SponsorUnited's President & Founder Bob Lynch to talk about their emerging platform in sports and adjustments they've made during COVID-19. Tune in to hear Bob's outlook for a path forward and explore new features in technology being used by brands, agencies and teams to stay engaged with fans.

Join us on the latest episode of the MVP Interactive Podcast, where host James Giglio sits down with Jillian Frichette, CMO of the New Jersey Devils and Prudential Center. Dive into Jillian’s insights on the team’s 'Made in Jersey' campaign, the evolving fan experience, and how the Devils are forging deep community ties through innovative sports marketing. From digital engagement strategies to corporate responsibility, this episode offers an in-depth look at how the Devils stand out in a crowded sports landscape. A must-listen for fans of sports, tech, and marketing!

Podcast: Jillian Frechette

In this episode of the MVP Interactive Podcast, Dr. Jess Garza, a performance psychologist, shares her unique journey into the field of performance psychology, discussing the common psychological challenges faced by high-performing individuals, including perfectionism and self-doubt. She introduces the concept of the 'Cholla Effect,' emphasizing the importance of managing interactions with difficult people. Dr. Garza provides practical techniques for emotional management, highlights the role of anxiety and shame in performance, and underscores the significance of intention-setting in achieving personal and professional goals. In this conversation, Dr. Jess Garza discusses the intricacies of mental resilience, the importance of empathy in high-stress environments, and the role of technology in performance psychology. She emphasizes the need for individuals to control what they can, understand their emotions, and manage unconscious expectations in the workplace. The discussion also highlights the significance of open-ended questions in fostering communication and clarity among teams.

Podcast: Featuring Dr. Jess Garza, Sport & Performance Consultant

In this episode of the MVP Interactive Podcast, host James Giglio speaks with Tom Bowers, a pioneer in fan engagement and media innovation. They discuss the evolution of interactive television, the impact of emerging technologies on sports broadcasting, and the cultural shifts in fan experiences, particularly in the UK. Tom shares insights on how augmented reality is transforming live sports, the challenges of brand integration, and the future of media landscapes as streaming platforms gain prominence. The conversation highlights the importance of authentic fan engagement and the potential for technology to enhance the overall experience for sports fans.

Podcast: Tom Bowers, Founder of Hypothesis Media

In this episode of the MVP Interactive Podcast, host James Giglio sits down with Professor Sarah Napoli, Assistant Clinical Professor at Drexel University’s LeBow College of Business. With a rare blend of academic insight and over a decade of hands-on experience with the Philadelphia Phillies, Sarah brings a powerful and practical perspective to the evolving world of sports business education.

#32 Podcast – Professor Sarah Napoli, Drexel University

CEO James Giglio sat down with SponsorUnited's President & Founder Bob Lynch to talk about their emerging platform in sports and adjustments they've made during COVID-19. Tune in to hear Bob's outlook for a path forward and explore new features in technology being used by brands, agencies and teams to stay engaged with fans.

MVP Interactive & SponsorUnited

MVP Interactive is a consumer engagement technology company that enhances brand experiences through custom software, product design and social media.

MVP Interactive & SponsorUnited

MVP Interactive

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