Have you been struggling with finding ways to gain visibility? You might be wondering, how do certain companies or organizations end up in the top recommendation on search engines. 

This past week GV PRSSA had the privilege of hosting digital performance specialists in SEO (search engine optimization), Delaney MacKenzie and Riley Holbrook, two professionals who have experience working for Black Truck Media and Marketing, an internet marketing service based in Grand Rapids, Michigan. 
Delaney and Riley share their insight and experiences working with SEO and digital marketing and some navigating your way around this tool. Throughout this episode, you will learn some of the ways that you can improve your digital marketing through professionals who share their accomplishments and mistakes that they have learned over time. 
Both are Grand Valley Advertising and Public Relations Alumni, who offer insight on how making the most of college professional experiences will present you a better opportunity to get that dream, post-grad job.
 SEO is one of the most resourceful tools in gaining visibility. You won’t want to miss this episode!

Want to be featured on the show? 
Connect with Olivia: https://www.linkedin.com/in/oliviadolley/

Improve Your Rankings w/ SEO (Search Engine Optimization) (Ft. Delaney MacKenzie and Riley Holbrook)

In this week's episode of PR Hangover, we will learn about National Millennial and Gen Z Community and the recent opportunity it provided for members to attend Los Angeles, and the potential it holds for young professionals. 
These opportunities would not have been possible without Bill Imada and the connection he has made with the National Millennial and Gen Z Community. 
This episode will cover the legacy of Frank Blossom a GVSU Alumn and professor, who has left a remarkable impact on the Advertising & Public Relations program at GVSU.
This episode features Hanna Ziesel, a senior at GVSU who is the COO of GrandPR, E-Board Member of PRSSA, and a member of the National Millennial and Gen Z Community. Futuristically, Hanna would like to move to California to work in the entertainment industry.

Connect with Hanna:
LinkedIn: https://www.linkedin.com/in/hanna-ziesel/ 

Connect w/ Olivia: 
LinkedIn: https://www.linkedin.com/in/oliviadolley/

What Makes Giving Tuesday Special? A reflection of opportunities (w/ Hanna Ziesel + Olivia Dolley)

Way It Goes

Jason Dodge is a digital marketing professional in Grand Rapids, MI. His company, BlackTruck Media + Marketing, is known for their expertise in SEO, PPC, and analytics. In this episode of PR Hangover, Jason discusses current trends in SEO and its future implications on digital marketing.

For more information about BlackTruck, visit blacktruckmedia.com
To view the Show Notes for this episode, visit gvprssa.com

Current Trends in SEO featuring Jason Dodge from BlackTruck Media + Marketing

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2020

Climb

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An advertising, public relations, and integrated communications podcast featuring knowledgeable professionals from across the globe. 

Brought to you by GVSU PRSSA.

Current Trends in SEO featuring Jason Dodge from BlackTruck Media + Marketing

PR Hangover

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