On this episode, we catch up with Brittany Kennedy, Director of Research and Insights at SYSCO. Join us as Britt walks us through her career and talks about her role channeling the voice of the customer at the world’s global foodservice leader. We hope you enjoy the show! Download our 2024 Insights Community Benchmarking Guide   If you like the podcast, please give us a rating! You can now find videos of our podcast recordings&nbsp;on    Follow us:&nbsp;   &nbsp;   &nbsp;   &nbsp;&nbsp;

Channeling the Voice of the Customer with Brittany Kennedy

We catch up with David Iudica, SVP of Research and Insights for Retail and Wealth at Citi. Join us as David walks us through his fascinating career and discusses the tools and mindsets he finds most valuable. We hope you enjoy the show!&nbsp;

Insights For Impact with David Iudica of Citi

Join us to hear from Sonny Sethi, Senior Director of Marketing Research at Zip Co in Australia. Sonny shares stories and philosophies from his career across categories and markets – and his thoughts on where the industry is going. We hope you enjoy the show!&nbsp;

Taking a Global Approach with Sonny Sethi of Zip Co

Join us as Nicole Rocchio, Global News Consumer Insights Lead at Google, takes us through her career and the unique initiative she leads – which helps news organizations use insights to connect with readers. With so much going on in the world, Nicole shares the thinking behind this initiative and how she works with leading publishers. &nbsp;

Using Insights to Help News Organizations Break Through

Join us as Idil Cakim, SVP of Insights at Audacy, takes us through her career journey and into her present role – which blends the traditional resonance of audio with progressive formats such as podcasting.

Listen Up! Audio Insights with Idil Cakim of Audacy

Join us as Rebecca Farabaugh, from Allegheny Health Network in Pittsburgh, takes us through her career journey and into her present role. She’ll share her passion for insights and, importantly, how stories help bring data to life.&nbsp;&nbsp;

Data-Fluent Storytelling with Rebecca Farabaugh

Join us as Nina Kentsis takes us through her career journey on the supplier side, in the client world, and into her present role at UBS Bank. A modern-day Renaissance woman, along the way she also became an accomplished screenwriter! Join us to hear more!

Navigating Work Life Balance with Nina Kentsis, Director of Client and Market Insights at UBS Bank, US

President Bill Gullan, Chief Insights Officer John Ferreira, and Chief Experience Officer Lauren Collier. We consider the trends we've seen over the past year and the necessity of approaching research, and AI in particular, with the human (consumer and employee) experience in mind. &nbsp; Download our 2024 Insights Community Benchmarking Guide&nbsp; If you like the podcast, please give us a rating! You can now find videos of our podcast recordings&nbsp;on&nbsp; Follow us:

A 2024 Roundtable Review with Fellow Finches John Ferreira and Lauren Collier

Jennifer Avery takes us through her career journey and into her role as  Senior Vice President of  Strategy &amp; Insights at Universal Destinations and Experiences. Jennifer shares her perspective on what it takes to thrive in insights, the difference between “smart” and “dumb” research, and her take on technology’s impact on insights. Join us to hear more!

Wired for Research with Jennifer Avery of Universal Destinations and Experiences

Jordan Cusner talks to us about his career journey – from music to law to the supplier side to insights leadership at big brands – and the unique wiring that enables researchers to be effective and fulfilled. &nbsp;

Channeling the Consumer Voice with Jordan Cusner

We sit down with Leslie Willis, Senior Lead of Insights and Competitive Intelligence at DIRECTV. Even as the fundamentals stay the same in an industry and a category that is rapidly shifting, Leslie’s experience on the supplier-side and in client-side roles has shaped her path and led her to where she is today. Join us in welcoming Leslie Willis!

Leading with Insights with Leslie Willis of DIRECTV

Laura Johnson is a powerhouse fashion executive and consultant. She has contributed to the growth of successful brands such as Urban Outfitters, Zac Posen, Theory, The Limited, and beyond — parlaying her design/merchandising talent into an incredible general management career. In this episode of ‘Real-World Branding,’ Laura shares her thoughts on the state of the fashion world today and, especially, the role of demographics in style brand positioning and aesthetic. If you enjoy our podcast, please subscribe and leave us a review!

Laura Johnson, Fashion Executive And Consultant  Business Is Always In Fashion

Every organization, large or small, needs a guiding light – a ‘North Star’ that defines the collective purpose. A clear vision documents your ‘why,’ providing inspiration and clarity. In this episode, Bill details the core components of a strong vision statement and demonstrates the value of vision in long-term brand building. If you enjoyed our podcast, please subscribe and leave us a rating!

One Big Idea: Define Your Vision

Anthony Bucci is the Co-Founder and CEO of RevZilla, a leading  e-commerce company specializing in motorsports and motorcycle accessories. In this episode, he shares with us his fascinating and inspiring journey from enthusiast to immensely successful business leader and brand builder. Anthony’s insight affirms many of the brand principles that we examine in prior episodes and is delivered in a very entertaining way. If you enjoy our podcast, please subscribe and leave us a review!

100% Orange: Anthony Bucci - CEO And Co - Founder Of RevZilla

It is often said that good marketing is based on storytelling. With his background working with brands like AND1, Converse, Timberland, and Under Armour, and his current role as the VP of Marketing and Communications at the Valley Forge Tourism and Convention Board, Ed Harris shares his insight into the parallels in branding across the for profit and non-profits space and the role of storytelling in elevating a brand. If you like&nbsp;our&nbsp;podcast, please subscribe and leave us a rating!&nbsp;

The Pursuit of Happiness: Ed Harris, VP Marketing at the Valley Forge Tourism and Convention Board

What makes a brand iconic? And how can brands at that level embrace their heritage while expanding innovation. Ana Kornegay, Brand Director of Jack Daniels Craft and Luxury, details what it takes to balance and grow a long-standing, iconic brand in an ever-changing market. If you like our podcast, please subscribe and leave us a rating!

You Don't Know Jack - Ana Kornegay, Brand Director of Jack Daniels Craft and Luxury, Brown-Forman

We host Deborah Fine, who's successful career in building and managing brand-first organizations including PINK, Avon, and Modell's Sporting Goods. In this episode, we look at how omnichannel marketing is changing the way brands communicate with consumers. If you like out podcast, please subscribe and leave us a rating!

Omnichannel Observations: Deborah Fine - CEO, Board Member, and Private Equity Consultant

In this week's episode, Carter Weiss and Frank Lin of Silas Capital explain how they leverage strong brands and storytelling to grow the businesses in which they invest. If you like our podcast, please subscribe and leave us a rating!

Investing in the Brand - Carter Weiss and Frank Lin, Silas Capital

Tom Wingert is Marketing Director of City Fitness. This week, he shares with us how his unique path led him to marketing in the fitness world and how he and his team seek to take a unique approach to standing out in a growing and somewhat crowded market. If you like our podcast, please subscribe and leave us a rating!

A Brand that Moves - Tom Wingert, Marketing Director of City Fitness

Pete Angevine, Co-Founder and CEO of Little Baby's Ice Cream, shares his journey and values-driven approach to building an entire business structure, building a brand, and connecting with the consumer. If you like our podcast, please subscribe and leave us a rating!

A New Take on Sweet - Pete Angevine, Co-Founder of Little Baby's Ice Cream

Chris Malone is the co-author of The Human Brand. Following three years of research, Chris explains how social psychology and the way we interact with humans mirrors how we interact with brands, products, and companies. Using the principles of warmth and competence, Chris demonstrates how brands can better connect with consumers. If you like our podcast, please subscribe and leave us a rating!

The Human Brand - Chris Malone

Ed Trissel, Partner at Joele Frank, joins us today on the Real-World Branding Podcast. Ed provides strategic communications counsel to U.S. and international companies and private equity firms with long-term corporate positioning and investor relations programs, transactions, special situations, crises and issues, and restructurings. If you like our podcast, please subscribe and leave us a rating!

Intellect, Integrity, and Intensity: Ed Trissel, Partner – Joele Frank

Mark Johnson is Chief Communications and Marketing Officer at Davidson College,&nbsp;a highly selective liberal arts college in Davidson, North Carolina​.&nbsp;Mark takes us through his fascinating and diverse career — from journalism to government to cultural institutions to higher ed — and tells the story of the new #DavidsonTrue campaign. If you like our podcast please leave us a rating and subscribe!

#DavidsonTrue – Mark Johnson, Chief Communications & Marketing Officer – Davidson College

Today on Real-World Branding we welcome back our old/dear friend Jordan Goldenberg! After 18 years as Finch Brands’ Creative Director, Jordan headed west — ultimately landing as VP of Brand &amp; Creative at Petco. Now two years in, he reflects on his accomplishments at Petco so far and the differences between the agency and client sides. If you like our podcast, please subscribe!

Life on the Client Side – Jordan Goldenberg, VP Brand & Creative – Petco

Champions of Purposeful Change spotlights those who are making an impact – especially those making a difference in Insights roles. We have become increasingly drawn to leading thinkers in insights roles who are champions of purposeful change. Our podcast combines compelling career journeys with the big ideas that drive business and brand innovation in today's fast-paced economy. Each monthly episode features an interview with an inspiring business leader.

Champions of Purposeful Change™

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