Who is the voice of the customer to the leadership in your organization?  Could a new member of the C-Suite help?  Today, Scott McKain reviews the ideas behind a post by customer experience guru, Jeanne Bliss -- and suggests that the idea behind a CCO works for EVERY business, regardless the size.  

PROJECT DISTINCT with Scott McKain - Episode 85: Do you need a "Chief Customer Officer"?

A short aircheck of Scott McKain from 1010WCSI circa 1978.

Short CSI Aircheck

How do your customers tell the difference between you and your competition? What does it take to stand out and move up in today's hyper-competitive world? How can you sell uniquely and serve ultimately in a crowded marketplace?

Bestselling author and Hall of Fame professional speaker Scott McKain teaches how you can create distinction -- organizationally and individually!

His on-demand radio broadcasts will share ideas that are based on his book named by major newspapers like the "Miami Herald" as one of the "ten best business books" of the year.

LISTEN -- and share your comments and ideas, too -- here on Scott McKain's channel!



scottmckain