With more consumers trusting their favorite influencers, more brands are leveraging the potential of influencer marketing. If you’re planning to launch an influencer marketing campaign to grow your brand, you should start by determining your KPIs of influencer marketing.

6 Important KPIs Of Influencer Marketing That You Should Know

SEO and content marketing both support each other and you can use them together to market your brand. You need to do content marketing efficiently to boost your SEO. At the same time, to make the most out of your content marketing, you need to get your SEO right.

Aaron Agius Marketing Madness Podcast Shane Barker

Want to create a winning Twitter content strategy? It takes a lot of work. Read on to find out how you can succeed at content marketing on Twitter.

Cathy McPhillips Shane Barker Marketing Madness Podcast

Jeff Bullas and Shane Barker analyze how the world of content marketing has changed over the years. Learn about the factors that make a content marketing strategy successful.