Its rare that a business name will actually stop people from wanting to do business with you, but why settle for just not offending people?

Why not create a business name that is so good it acts as a form of marketing all by itself? That's exactly what we're going to talk about today.

Im going to cover two simple strategies in designing your business name that will help you get as many new customers as humanly possible just from the name itself, enjoy!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(00:30) - My Really Strange Talent
(01:12) - Book Coined The "Bible" Of Marketing
(04:30) - Pick Name That Describes Service/Product
(06:00) - Putting Your Own Name On It

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

A Businesses Name – How To Maximize It To Attract Customers/ Episode 111

No business owner can say with a straight face that they've NEVER had anxiety or loads of stress running a company.

It can come along with the journey. This can be from not having enough paying customers, unruly staff, angry clients, etc.

Today Im diving into four supplements/strategies that I've used for years to help me control stress. 

They've served me well throughout my whole business career to better enjoy the work and not bring "bad energy" home with me.

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(00:30) - My Recent Disney Vacation
(05:50) - Lavender Supplements or Diffuser
(07:00) - Camomile Tea
(07:55) - Ashwaganda Tablets
(09:00) - Walking Program

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

Natural Supplements I’ve Used For A Decade To Help With Anxiety & Stress / Episode 147

Is their a way that you can get a boatload of new customers and grow that business WITHOUT learning how to market?

Its a great question, and Im going to give you the answer in today's episode!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:20) - Answer To Today's Questions
(02:50) - Why You Can't Just Hire A Marketing Assistant
(04:50) - 99% Of Paid Ad Agencies Are Awful
(07:20) - You Don't Have To Be Marketer Forever

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

How Do I Grow My Business If I Don’t Want To Market? / Episode 148

Two social media marketing giants are Facebook and Google, which one though will give you the largest amount of new clients?

Picking the right one for your business is a huge decision, if you pick wrong then you may spend thousands of dollars in paid ads with nothing to show for it.

Or even weeks and weeks of your time wasted with organic marketing.

So today Im going to save you a lot of trouble, and end the debate of which is better. Lets dig in!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:30) - When to Do Free & Paid Marketing
(03:55) - Facebook Is Best For Organic Marketing
(06:40) - Google Is Better For Paid Ads
(08:45) - Long Term Have Mix Of Strategies

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

Google Vs Facebook, Which Is Best? / Episode 149

There are three criteria in my option that are always present in the best small businesses out there.

Be sure to check them out in today's episode, and by learning them you can avoid going into a first or even second business that is doomed from the start!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:30) - Have A Business You Actually Enjoy
(05:07) - Competition Must Be Nearby
(06:25) - Minimal Need For Staff
(07:30) - Real World Examples

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

Opinion – What’s The Best Kind Of Small Business Out There? / Episode 150

Anyone here get service from a local business where they were so rude and so awful that you got joy out of bashing them with a 1 star review online?

We've all been there, but we want to make sure the same thing doesn't happen to our own companies!

Today we're going to walk through some quick and easy ways to manipulate the environment in your business (physical location, mobile, or even hybrid online business) to improve customer experience and sell more.

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(00:30) - My Horrible Experience At Local Burger Business
(02:55) - Three Positives Of Doing This
(04:20) - Get Bi-Weekly Cleaner
(05:35) - Do "Sweep" Of Your Building
(06:20) - Manipulate Colors/Smells
(08:20) - Put Lead Magnet All Over Website
(09:10) - Have Website That Looks Good On Mobile
(09:45) - Follow Up With Leads Within 24 Hours

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

Manipulating Your Businesses Environment To Sell More / Episode 151

The five problems Im talking about today... you WILL have them happen to you in your business. And if you don't solve them your business will be in a whole lot of trouble.

But good news is, today Im giving you a complete road map of what those problems will be and the solutions. 

Buckle up and take loads of notes, we're doing a deep dive into how you can easily avoid the frustrations that can come with these small business roadblocks!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(00:25) - Constant Roadblocks In Small Business
(02:35) - Marketing Problem - Solutions
(05:30) - Sales Problem - Solutions
(08:30) - Customer Experience Problem - Solutions
(09:25) - People Management Problem- Solutions
(13:00) - Money Management Problem - Solutions

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here (https://arnansisson.com/ )

5 Problems You MUST Overcome To Grow Your Business / Episode 152

You've done days & days of marketing and you've now finally gotten a lead! Its coming together after all those countless hours with nothing to show for it yet.

You show up to your zoom or get your phone ready next to you, and nervously await for a call where you can just dig into all the ways you can help them!

But guess what..... nothing!

No one ever shows up, you've officially been ghosted.


This is a painful experience that can waste loads of your time and just down right kill your motivation to keep running the business.

In today's episode where going to talk about 5 ways to significantly reduce the amount this happens to help you stay sane and grow the business at the same time!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:00) - Typical Ghosting Example
(04:00) - Ghosting = Weak Relationship
(04:50) - Need More Contact Points
(06:00) - Master The "Emotional Trigger"
(07:30) - Email, Text, Phone Reminders
(08:10) - Create Strong Follow Up System

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

Help – Leads Keep Ghosting Me On Consultation Calls! / Episode 153

Did you know you can affect mental performance through scents, unique visual feedback, and even spine position?

Today Im going to be a little bit of a mad scientist and go through three big biohacking strategies that will allow you to have more mental focus, improve mood, and even cognition while your running the business!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:30) - Aromatherapy [ Peppermint]
(03:30) - Adding Plants Or Pictures Of Plants
(06:30) - 5 Ways To Keep Your Spine Neutral

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

3 BioHack’s To Optimize Your Work Space And Boost Productivity / Episode 154

Is your worst fear that your business will fail and you'll be forced to work that 9-5 you hate... always wondering what if?

This is a massive fear a lot of new owners have whether they admit it or not. 

I don't want to be the bearer of bad news but even if your great at marketing, curve balls will come you way that could potentially take out your business.

I don't want that to happen to you, so today we're going to go over two financial strategies that some high level business coaches gave me years ago that will protect your business and also increase your long term profits in the process, enjoy!

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:00) - Unpredictability Of Business
(02:20) - Examples Of Threats To My Own Companies
(07:30) - Emergency Funds
(08:45) - Lines Of Credit
(10:25) - Advanced Lines Of Credit

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

Money Strategies To Protect Your Small Business From Closing Its Doors/ Episode 155

Have a struggling business and looking to just pump some cash into Google/Facebook paid ads to get it to grow? 

You may want to think twice...

With the growing demand of these paid platforms over the last 5 years or so ad spend has been SIGNIFICANTLY rising. 

In today's episode we're going to talk about the smart way to go into paid ads, and doing it in a way to where your not going to put yourself out of business in the process.

Also I'll dig into some alternatives that other small mom and pop businesses are using to scale their companies without paid ads.

Welcome to Small Business Growth School, If you're a small town business owner looking for tips, tools and strategies for growing your business, this podcast is for you. Your host is Arnan Sisson - an owner of multiple small businesses in VA and is now a business coach that specializes in working with mom & pop companies all over the US.

He was able to build up his first ever small business to multiple 6 figures of after tax profit in a town of only 338! Arnan talks about everything from marketing, sales, automation (aka having your business run 100% without you), and the mindset needed to become a successful small town business owner.

Timestamps:
(01:00) - Top Marketing Stratagies - 1848 to 2023
(02:40) - Rising Ad Cost Due To Single Factor
(04:10) - Start Paid Ads Later After Building Organic 
(05:30) - Scaling With Paid Ads Vs. Brand Marketing
(08:20) - Summary

To check out more of Arnan's business/marketing services you can head to his website ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here ( https://arnansisson.com/ )

A Businesses Name – How To Maximize It To Attract Customers/ Episode 111

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