Whether you're trying to grow your Instagram page's presence or you're hoping to someday go into business for yourself, the life of an entrepreneur can be exciting— for all the right and wrong reasons. Today we'll show you what's involved in getting started, and what it takes to succeed.

033 - What Is An Entrepreneur?

You're charged up on your newest idea and you're sure this is going to be the one that rockets you to the land of success. But wait, what's your plan for getting from here to there? Maybe your hobby or passion project isn't yet ready for the harsh realities of the public's judgement.

034 - The Difference Between an Idea and a Plan

Only 44% of businesses survive their first four years of life, so it's vitally important to validate your idea before investing half a decade to find out if you'll be successful or not. Every decision you make is either towards or away from your goal, so exactly what is it that you're working towards anyway?

035 - Should I Start a Business?

It's time to get your ideas out and on to paper where you can start to organize and build off of your inspirations. Your job as a business owner is to solve problems for yourself and others— that way, when times get tough, you'll have a firm foundation to fall back on.

The Smart Millennial Business Podcast

036 - Finding Your Inspiration

Marketers use buyer personas or "avatars" to identify the characteristics of the groups they're selling to. Typically, these profiles include vital statistics as well as information about the target's spending habits, subcultures, and pop culture.

037 - Defining Your Target Market

When you're looking to get feedback on your new idea, don't bother asking your friends and family. It's time to find the low-noise channels where you can solicit feedback from your target audience one-on-one.

038 - Validating Your Business Plan

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