Industry heavy hitters Kawan “KP” Prather (Head of Music, iamOther), Entertainment Executive, Nicole Plantin and Steven Carless (UMG A&R Executive)breakdown the definition of an A&R, why this coveted role is about trusting your instincts and understanding you have to be willing to put in the work. 

They each discuss their personal journey in the industry and the defining moments that shaped their careers.

Follow our guests on social:
Naima Cochrane: IG - naimagram / TW - naima
Kawan “KP” Prather: IG - Kawanprather/ TW - Kawanprather
Nicole Plantin: IG - NikkiliciousP
Steven Carless: IG - stevecarless / TW - stevecarless

The Evolution of A&R: Naima Cochrane, Nicole Plantin, Kawan "KP" Prather, and Steve Carless

DBangz came onto #FreshPressed to talk how he deals with his anxiety to his come up on SoundCloud.

You can find DBangz on:
SoundCloud: @bootymunch
Social: dborgus

Fresh Pressed interview with DBangz

99 Neighbors came onto #FreshPressed to talk about how SoundCloud brought them together to form their collective and what they have been up to ever since.

You can find 99 Neighbors on:
SoundCloud: @99neighbors
Socials: 99neighbors

Fresh Pressed interview with 99 Neighbors

Saweetie came onto #FreshPressed to talk about the importance of getting young people voter registration and education, as well as her new “Tap In (Remix)” with DaBaby (@dabilliondollarbaby), Post Malone (@postmalone), & Jack Harlow (@jackharlow).

You can find Saweetie on:
SoundCloud: @saweetie
Socials: Saweetie

Fresh Pressed interview with Saweetie

Bryce Vine & Cheat Codes came onto #FreshPressed to talk about their collaboration to live shows.

You can find Bryce Vine & Cheat Codes on:
SoundCloud: @brycevine / @cheatcodesmusic
Socials: brycevine / cheatcodesmusic

Fresh Pressed interview with DBangz

SoundCloud

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