How are sports production technologies offering teams, leagues and broadcasters new monetization opportunities in-venue, on devices, and in the metaverse? This inaugural SVG Summit Workshop will provide innovation and business development executives with ways to generate new ad and sponsorship revenues from brands trying to reach a rapidly changing sports audience.



SVG Summit 2024: MVP - Monetizing Video Production Workshop

The L-Bar proved that the viewer enjoyed a reapportioned screen experience, providing rich fan information and new sponsor inventory. Squeeze backs and Reveals followed and production teams are now experimenting new graphical treatments to serve the converging opportunities of betting and live game streaming.

Panelists:
Mike Allen, FanDuel Sports Network, Chief Product Officer
Lynnwood Bibbens, ReachTV, CEO & Founder
Paul Cramer, Veritone, Managing Director, Media and Broadcast
Ken Ruck, Magnifi, SVP - Americas

Moderator:
Chris Wagner, OTT Advisors, Founder and Managing Partner


MVP On Screen: Beyond the L-Bar

Regardless of how much a fan or venue spends on their displays, the smartphone (once called the second screen) is the sports fan’s number-one screen.  This trend now offers teams and their brand partners the opportunity to further engage their fans with supplementary content, promotions and a premium game experience.

Panelists:
Matt Duarte, YES Network, VP, Strategy and Business Development
Ryan Halkett, New York Islanders, SVP, Isles Media & Entertainment
Nima Malekmanesh, Evertz, Director of Business Development – Live Media
JR McCabe, Sinclair, Chief Business Officer, Consumer Products
Nathan Peterson, Tagboard, CEO

Moderator:
Chris Wagner, OTT Advisors, Founder and Managing Partner


MVP In Venue: The Return of the Second Screen

The virtualization of the game is coming and the leagues are already there, exploring ways their fans will someday become immersed in the action. The metaverse expands rights holder inventory via a parallel sports production with no real-world limitations.

Panelists:
Ryan Dornbusch, Meta, Head of Sports and Live Event Production
Lucky Gobindram, CXR.Agency, President and SVP, Global Sales
Kaitlyn Kuczer, Deloitte Consulting, Immersive Engineering Lead
Brian Ryerson, USTA, Senior Director, Digital Strategy

Moderator:
Chris Wagner, OTT Advisors, Founder and Managing Partner


MVP Metaverse: Brands In Your Head

ESPN, Meta and COSM will share their production workflow, distribution and monetization strategies for the next-gen fan experience. What are the new market opportunities (and production realities) for broadcasting sports in these immersive domes venues?

Panelists:
Ryan Dornbusch, Meta, Head of Sports and Live Event Production
Zack Malet, ESPN, Senior Director, Sports Business Development & Innovation

Moderator:
Chris Wagner, OTT Advisors, Founder and Managing Partner

Creating and Monetizing the New Immersive Fan Experience

Welcoming Remarks by Lead Sponsor, Veritone 
Presented by:
Paul Cramer, Veritone, Managing Director, Media and Broadcast


SVG Summit 2024: MVP - Monetizing Video Production Workshop

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