On today's podcast, Jon talks with Marc Mahaffey, Senior Business Development Manager - Strategic National Chains at Gordon Food Service as they discuss the importance of choosing the right strategic partner in this digital landscape & successfully navigating through change amidst the global pandemic.

Podcast #16: The Importance of Choosing the Right Strategic Partner

Mit Aimie-Sarah Carstensen (ArtNight) Staffel #10 Folge #8 | #Marketing_021 Der Podcast über Marketing, Vertrieb, Entrepreneurship und Startups 

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https://www.artnight.com

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Aimie-Sarah Carstensen, Gründerin von ArtNight, erzählte im "Marketing From Zero To One" Podcast von ihrer Gründungserfahrung und den Herausforderungen und Erfolgen ihres Startups, das kreative Malkurse in Bars und Restaurants anbietet. Nach einer Karriere bei Axel Springer und Bertelsmann entschloss sie sich 2016 zur Gründung. ArtNight bietet kreative Erlebnisse mit Künstlern und hat sich trotz Anfangsschwierigkeiten und Corona-bedingten Rückschlägen erfolgreich etabliert. Highlights der Marketingstrategien waren die Nutzung von Facebook-Gruppen, Auftritten in verschiedenen Fernsehformaten und die Teilnahme bei "Die Höhle der Löwen", die einen Wendepunkt für das Startup darstellte. Aimie betonte außerdem die Bedeutung von Kundenfeedback und kontinuierlichem Lernen.

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01:19 - Hintergrund und Aimie’s Motivation zur Gründung von ArtNight
02:05 - Erste Geschäftsideen und Gründungserfahrung
03:22 - Berufliche Stationen bei Axel Springer und Bertelsmann
04:28 - Übergang zur Gründung und erste Schritte mit ArtNight
06:33 - Validierung der Geschäftsidee und frühe Marketingstrategien
09:10 - Erste Events und Zusammenarbeit mit Künstlern
10:01 - Erste Motive und Reaktionen der Teilnehmer
12:13 - Aufbau und Wachstum durch kreative Marketingaktionen
14:35 - Erste große Erfolge und virale Events
18:03 - Auftritt bei "Die Höhle der Löwen" und Auswirkungen
21:20 - Erweiterung des Geschäftsmodells und Einführung neuer Formate
22:45 - Herausforderungen durch die Corona-Pandemie
25:05 - Schwierige Entscheidungen und Unternehmensfokus
27:26 - Effektive Marketingkanäle und Performance-Marketing
30:05 - Wichtigkeit von Mundpropaganda und Kundenerfahrungen
32:00 - Schwierige Momente und persönliche Herausforderungen
34:30 - Mentoring und Unterstützung durch andere Unternehmer
36:00 - Kreative und gesellschaftliche Aspekte von ArtNight
37:30 - Veränderung und Diversifizierung der Marketingkanäle
39:45 - Tipps für Gründer und Bedeutung von Kundenfeedback
42:05 - Förderung von Unternehmertum bei Jugendlichen

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Die Zeitangaben können leicht abweichen.

S10/E08 mit Aimie-Sarah Carstensen (ArtNight) | Kunst Malen Kreativität Hyper-Growth Marketing

On this episode of Grownlearn, Zorina sits down with Loic Potjes—Executive Coach, former Corporate & Scale-Up CEO, tech investor, and Managing Partner—who’s coached 40+ CEOs across 17 countries. We dig into what actually scales a business: a crisp 80/20 strategy, the right “engine” (your core team), and smart use of AI that goes way beyond meeting notes and automation.

Loic breaks down YPO’s value (it’s growth, not “networking”), how psychometrics (Map & Match) surface your real strengths, why many founders should stop “running the machine,” and his three levels of AI—especially Strategic AI, which he uses in 90-minute workshops to unlock new markets, products, and business models without the old-school strategy-consulting price tag.
Guest: Loic Potjes — Executive Coach to Scale-Up CEOs, Chairman & investor, regular media contributor, YPO member.
Find Loic: DisruptiveLeap.com
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GrowNLearn, led by Zorina Dimitrova, connects select VCs, Family Offices, and Strategic Investors with precisely matched, high-growth ventures across Europe and the U.S.

We also support founders with strategic growth advisory—helping you transform your business model, increase valuation, and prepare for investment or exit.

🎯 No random pitches. No wasted time. Just targeted growth and curated deal flow.

📌 Want Curated Investment Deals?
👉 Book Your Private Briefing: https://grownlearn.org/
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🎧 Listen to the GrowNLearn Podcast
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Success Mindset Channel: https://www.youtube.com/@healnlearn
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📈 Tools for Investors & Founders
Tax Optimization for Real Estate Investors:
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💬 Ready to connect with investor-ready ventures or expert advisors?
Schedule your 1:1 session → https://grownlearn.org/
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CHAPTERS
00:01:14-00:01:53: Cold open & who Loic is (DisruptiveLeap)
00:01:53-00:04:52: YPO explained: growth over networking
00:04:52-00:09:35: Coaching CEOs, ADHD, alignment & a global lens
00:09:35-00:12:29: Founder vs operator—hire your complement
00:12:29-00:15:52: Strategy ≠ ideas: 80/20 plan, GTM & the “team engine”
00:15:52-00:17:28: When results show up & decluttering the CEO calendar
00:17:28-00:19:00: Who Loic coaches: $15M–$500M scale-ups, IPO talk
00:19:00-00:20:09: Women-led scale-ups—representation reality
00:20:09-00:21:32: Same coaching bar, different cultures & contexts
00:21:32-00:24:27: Finding “greatness”: Map & Match, purpose, strengths
00:24:27-00:30:22: AI’s 3 levels; Strategic AI; 90-min workshops vs consulting
00:30:22-00:31:15: Prompts = strategy muscle; how to reach Loic
00:31:15-00:31:56: Wrap-up & key takeaways

The AI-Powered CEO Playbook: Use AI Like a Top Strategy Consultant to Scale Fast and Lead Globally

On the show this week we are lucky to have Aaron Ross, the author of what has been called the 'Sales bible of Silicon Valley', "Predictable Revenue".

Aaron joined us to discuss "Impossible to Inevitable", the sequel to "Predicable Revenue", co-authored with Jason Lemkin from SaaStr, 

Show Notes:
- The importance of 'nailing your niche'
- How overnight success is a fairy tale
- The critical nature of building a customer success team early
- The 'painful truth' and the 'year of hell'

#10 - Aaron Ross @ Predictable Revenue

This week, Cheree Warrick discusses how to use the most valuable resources in your hypergrowth company – people and money.

Cheree discusses:
1. The Importance of Focusing on a Single, Company Wide Goal
2. Setting Up the Team for Success
3. Using Your Money in Smart Ways for Hypergrowth

Ep. 2: Using Resources for Hypergrowth

There are five top reasons why investors may not fund your company. Cheree Warrick discusses the reasons and how you can beat the odds.

The 5 reasons you may not receive investment include:
1.They don’t believe in the market opportunity
2.They don’t believe in the product or service
3.They need to see proof of concept
4.Leadership doesn’t have experience 
5.Financials don’t make sense

Ep 5 - 5 Reasons Investors Aren't Investing

"Your only job is to continue to grow, learn and evolve as fast as you possibly can," says Molly Graham. And, she knows hypergrowth. Molly has helped scale several leading technology companies as an early employee at Facebook, COO at Quip (which was acquired by Salesforce for $750M) and most recently the VP of Operations at the Chan Zuckerberg Initiative. In this episode of Greymatter, Molly and Greylock Partner John Lilly share how to define company culture, what to look for in a new hire and advice for dealing with constant change. 
 
At Facebook, she created Facebook's external "hacker" brand and built programs to strengthen the Facebook culture as it grew from 500 to 1,500 employees as well as a stint leading some of Facebook's long term mobile initiatives. After Facebook, Molly joined Quip three months before it launched in 2013 and was tasked with building out the business. She sold the first customers, ran sales and marketing, and ultimately hired key team members to help Quip scale. Prior to Greylock, John was CEO of Mozilla, the organization behind Firefox, the open source Web browser used by more than 450 million people. John also co-founded Reactivity, an enterprise security infrastructure company acquired by Cisco in 2007.
 
Both Molly and John share stories of their past experience scaling organizations at different levels of growth and lessons learned along the way. A few key takeaways are below.

Scaling Organizations with Molly Graham and Greylock's John Lilly | Greymatter

Reboot.io founder and professional coach Khalid Halim has guided the leadership at Coinbase, Lyft and Checkr through some of the steepest parts of their growth curve. Here, he shares the two promises every founder must make before hypergrowth.

Hypergrowth And The Law Of Startup Physics

Harness Co-Founder and CEO Jyoti Bansal and IVP’s Jason Kong discuss what it means to simplify the software delivery process and what four questions entrepreneurs should ask before embarking on a start-up.

Harness CEO Jyoti Bansal on simplifying the software delivery process

Chartmogul founder and CEO Nick Franklin sat down with Intercom’s Kate O'Hanlon to discuss the ups and downs of hypergrowth. He shares how he built a highly engaged audience, what he’s learned about partnerships, why he’s so focused on solving one core problem, and more.

Scale: ChartMogul’s Nick Franklin on navigating hypergrowth

On the Inside Intercom podcast you'll hear the team from Intercom interview makers and do-ers from the worlds of product management, design, startups and marketing.

Maintain Media presents, Digital Frontiers, a show about the people changing and pioneering the digital economy in Asia. This show is our humble contribution to the ecosystem and is going to help you go deeper into the mindset of the founder, investor or employee.

iTunes: https://itunes.apple.com/us/podcast/digital-frontiers/id998808971?mt=2
Stitcher:  http://www.stitcher.com/s?fid=66836&refid=stpr

How do tech startups go from idea…to iconic? Greymatter’s weekly podcast features interviews with VCs, founders, and tech visionaries on everything from AI, marketplaces, and cybersecurity as well as company-building strategies like growth, finding product-market-fit, and recruiting top talent. Founders and VCs offer candid accounts of success, failure, and adaptation. Greymatter delivers practical insights mixed with the bold optimism that defines entrepreneurship.

Backing remarkable founders from the first moment — not just the first round.

Cheree hosts Hypergrowth podcast and DC Money podcast (starting January 2018).

Welcome to IVP’s Hyper-Growth Podcast. In this series, IVP investors talk with CEOs of the fastest growing companies and discuss the ins and outs of company building in the hyper-growth environment.

Startups, Start-ups, Start-Ups! Ihre Produkte stehen für Innovation und technologischen Fortschritt. Ihre Geschäftsmodelle sind meist hochgradig digital und internetbasiert und immer mehr Start-ups machen Künstliche Intelligenz (KI) oder Nachhaltigkeit zum Kern ihres unternehmerischen Handelns. Doch viele von ihnen scheitern. Nicht zuletzt wegen den Themen Marketing, Vertrieb und Kundengewinnung, die hierzulande zu den nachweislich größten Herausforderungen zählen. Dies belegte erneut der aktuelle Deutsche Startup Monitor, der Green Startup Monitor sowie verschiedene weitere wissenschaftliche Studien (u.a. European Startup Monitor, KfW Gründungsmonitor). Der Anfang ist dabei immer am schwersten. Wie haben es Gründerinnen und Gründer geschafft, ihre Startups von Null auf Eins zu bringen? Wie haben sie ihre Ideen validiert und Minimum Viable Products gebaut? Wie ist es ihnen gelungen, eine funktionierende Marketing- und Vertriebsstrategie zu finden und umzusetzen? Welche Aktivitäten, Maßnahmen und Kanäle haben für sie am besten performt und was haben sie sonst noch Spannendes erlebt und zu berichten? Im Podcast "Marketing From Zero To One" gibt es Antworten.

Grownlearn is a dynamic and insightful podcast that delves deep into the world of business model transformation. Hosted by seasoned professionals with a passion for innovation, the podcast features engaging interviews with the foremost experts in the field. Each episode invites listeners to explore the strategies, challenges, and successes of businesses that have undergone significant transformations. From disruptive startups to established enterprises, Grownlearn provides a platform for the best minds in the industry to share their experiences, insights, and lessons learned. Whether you're an entrepreneur, business leader, or simply intrigued by the ever-evolving landscape of business, Grownlearn delivers thought-provoking conversations that inspire and inform. Tune in to stay ahead of the curve and discover the keys to unlocking growth and success through transformative business models.

The WaveZero Podcast showcases innovation and thought leadership throughout the CX industry.

Hosted by Jon Lunitz and Doug Hoffschwelle
Produced by Bram Wigzell

Popular tracks tagged #hypergrowth