In episode #225 (the Happy New Year episode) of #ThisOldMarketing, Joe and Robert look at the advertising industry, and whether a  will hurt digital ads (uh, not really).  but will it make a difference since Facebook isn't changing its policy on cheapfakes or shallowfakes? The annual Consumer Electronics Show (CES) happened last week. Joe and Robert discuss some of the . And finally, . Robert is happy, but Joe thinks it's all show and no bite. In rants and raves, Joe covers an  while Robert raves about . ------ Subscribe to PNR: This Old Marketing at , , , , , , , or wherever you listen to fine podcasts. Subscribe to Joe Pulizzi's Random Newsletter at . Follow Joe . Joe's new #thriller is now available at . Subscribe to Robert Rose's newsletter at . Follow Robert . ------ This episode is sponsored by .

225: Coca-Cola Reverts Back to CMO Role. Does It Matter?

In episode 226 of #ThisOldMarketing, Joe and Robert dissect an intriguing  on the future of jobs. In it, the WEF predict that sales, marketing and content jobs will be among the most plentiful. In other news, the  is  and content marketers. Who will win? (Joe and Robert tell you) Finally, the boys break down , and what marketers can learn. In rants and raves, Joe raves about the  and . Robert then talks in detail about the life and death of Clayton Christensen. ------ Subscribe to PNR: This Old Marketing at , , , , , , , or wherever you listen to fine podcasts. Subscribe to Joe Pulizzi's Random Newsletter at . Follow Joe . Joe's new #thriller is now available at . Subscribe to Robert Rose's newsletter at . Follow Robert . ------ This episode is sponsored by .

226: Content Jobs Among Biggest Growth Area Per World Economic Forum

Joe Pulizzi and Robert Rose, two of the most well-known experts in the marketing space, talk about the latest content, media and marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of marketing headlines and rants from Joe and Robert on what's going on in the marketing industry. 

Always useful, entertaining and pretty much 60 minutes long.

This Old Marketing

Popular tracks