Our Industry Takeover Seminars returned to Red Bull Studios in February and tackled the topic: How To Make & Monetise Video Content

We welcomed spoken word poet and Youtube star Suli Breaks, film-maker and activist Akinola Davies - who is part of Tim & Barry’s Just Jam crew – Laura Brosnan aka Hyperfrank, and Vevo's James Underwood, to take to the stage as we looked at making and monetising video content. 

And Reprezent FM were there to get the inside track with this special show, which covers developing a visual identity, building concepts, the know-how to produce content on a shoestring, and understanding how to harness its power by using social channels.

Seminar chair Chris Cooke is MD and Business Editor of Complete Music Update, and also leads both consultancy unit CMU Insights and educational programme CMU:DIY. The CMU Daily bulletin is industry gold dust, covering the latest news, trends and developments each day.


Urban Development x Industry Takeover Seminar from Red Bull Studios

Grime 2.0 | Curated & Hosted by Laura 'Hyperfrank' Brosnan
Panel : Big Zuu, Chip, Risky Roadz, Joseph 'JP' Patterson, Peter Todd of No Hats No Hoods, DJ Cheeky of Eskimo Dance.

This year’s grime centered panel explored the defining moments of the genre with experts from every field. ‘Radio is the most important thing’ emerging MC Big Zuu shared on the Complex UK powered debate. He went on to explain that it’s where every MC should start. Chip has had a whirlwind of a year since he last spoke at Industry Takeover – from clashes to independent releases the established MC has been continuously achieving. When reminiscing about grime he shared what he felt was most important about its foundations – ‘Grime is about using the resources around you to make yourself heard.’ DJ Cheeky, co-founder of grimes biggest showcase event Eskimo Dance, spoke openly about the so-called ‘death’ of grime; “Grime didn't die, it went dormant. It was always in us." The ending topic left the packed out room with an interesting final thought ‘Is there a place for major labels in grime?’ all the speakers weren’t in doubt of the past events that have left to its rocky past and answered with a controversial “no!”

Follow @Urbandevelopmnt on all socials now to keep up to date with #industrytakeover and further Urban Development projects to support your music journey.

Grime 2.0 | Industry Takeover 2016 | Powered By Complex UK

Urban Development is the one-stop organisation for London's new urban music talent. Combining business acumen with a firm understanding of youth culture, we stand at the crossroads where creativity meets the music industry. Located in Three Mills, Stratford in the London borough of Newham - Urban Development has built a reputation for inspiring young people and championing some of brightest names on the local and national scene.

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