Regardless of whether you’re a service or product-based business, these tips will absolutely help you in the run up to the day. 

IDENTIFY YOUR TARGET MARKET:

While mothers will be the end-users of your services or products, you need to consider who will be buying from you: will it be her children? Grandchildren? Partner? Or are you pitching it as a self-love kind of offer where she treats herself this year? It could very well be a combination of these groups - but ultimately, identifying who the key purchaser is in this equation is the first place to start before you launch any type of campaign.

Read more here: https://www.shoutandco.com/journal/mothersdayprep

S2 Ep7 - Mother's Day Preparations

S2 Ep1 - Visual Consistency

We are for the small business.  The startup. The side-hustle. The meaningful commercial pursuit of that thing that makes all the difference. We are for chasing the unicorn against the odds.

We are lucky to do business with the people behind some amazing boutique and big brands playing a part in creating something awesome and leaving something rad behind too.

This podcast aims to share their stories with you - the listener.

Thanks for listening and for your good company.

S2 Ep7 - Mother's Day Preparations

In Good Company...

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