Listen to our talk with Wharton Professor Jonah Berger to hear why people get stuck in routines, what companies need to understand about people in order boost creativity, and what true innovators do differently than everyone else—plus the “top-secret” project Jonah’s working on next.

Jonah Berger: What Do Innovative People Do Differently?

Ken Schmidt, former director of communications strategy at Harley-Davidson, pulled off one of the most celebrated corporate turnaround stories in recent memory. In this Podcast he shares what smart, innovative companies are doing to differentiate themselves in this overcrowded marketplace. It covers topics such as what consumers expect in the future and how you can get your team on board with new ways of doing business.

Ken Schmidt: What Are People Saying About You

Mike Allen and Jim VandeHei talk about how they got the idea to launch their new business Axios, and how they let go of their first success story, Politico. They discuss what it was like to launch a new site in the craziest political year in recent memory. They’re honest, funny, and share real takeaways for other business leaders including what to look for in employees you hire, how to spot market openings, and why company culture is king.

Mike Allen and Jim VandeHei: Building the Next Generation of News

Leading Authorities is America's trusted speakers bureau for keynote speakers, events and entertainment. Contact our DC office at 1-800-SPEAKER.

The Leading Authorities Podcast

Popular tracks