From a single radio channel that broadcasted news bulletins to countless private channels and local frequencies, Indians have had a long association with the spoken word. Podcasting, the latest entrant in the audio industry, has countless takers—creators as well as consumers. Listen to Dhruvank Vaidya, head of podcasts, Spotify India, talk about how podcasts will become the go-to destination for all content needs.

Telling Stories, Wowing Audiences: The Rising Wave of Podcasting in India

Looking out for those who help us in our growth trajectory is the key to evaluating success. And this is especially true for businesses. But are today’s corporates tuned in to the needs of those who contribute to their continuing success? Some are, if not all, and these few go beyond their mandated corporate social responsibility to create shared value. Listen to Rati Forbes, Head of Forbes Marshall Foundation, as she shares her experience in creating shared value with like-minded corporates.

Beyond CSR: Creating Shared Value And Building Sustainable Social Ecosystems

Gone are the days when careers were run on autopilot mode and advancing onto the next stage was a given. Today, individuals are seeking proactive guidance and pivoting to stay ahead of the curve. Listen to Mahua Mukherjee and Uma Kasoji, Co-founders, The star in me, as they discuss how women leaders can leverage a collaborative professional ecosystem and a set of curated career resources to beat the barriers—both systemic and personal—to survive, thrive and take on the next challenge.

Leveraging Collaborative Frameworks: Seek The Tools To Thrive

The startup landscape is growing faster than ever. Given this, there is just enough headroom for founders to pitch right, based on their requirements and the scope of their business, and for funders to seek the answers they are looking for before calling it a deal. Founder turned investor, Priya Mohan of Venture Highway, provides you with her viewpoint from both ends of the negotiation table. In this podcast, she takes you on the entrepreneurial journey of moving a venture from “0” to “1” and shares tips on how to overcome the challenges on the way.

From Founding To Funding: Find Your Pitch

When creating an ecosystem, what are some universal guiding principles that are relevant to any industry? Harish Mehta, founding member and first elected Chairman, NASSCOM, and Founder and Executive Chairman of Onward Technologies Ltd., forays into the significance of navigating the trust deficit, while creating narratives of skill building, global relations, and policy changes that could impact and assist the overall growth of an industry. Listen to our podcast to know how such ecosystems can be nurtured to have a multiplier effect, and the collective importance of technology and India-first policies in a nation like ours.

How to be a Catalyst for Your Industry's Ecosystem?

The practice of moonlighting may have been viewed through the lens of monetary gains in the past, but over time, it has added several new layers to it, such as deriving creative satisfaction, rekindling forgotten faculties, learning a new skill, etc. As more and more organisations are waking up to the reality of their employees taking up jobs on the side in addition to their primary employment, they are forced to acknowledge the practice, if not endorse it fully. Debabrat Mishra, Co-founder, BoardsNXT & SHRM Advisor,  sheds light on the practice of moonlighting and how it stands to rewrite the future of work and organisations in this podcast.

Moonlighting - The Future Of Work

As firms look at redesigning processes to keep up with changing business demands, there is renewed focus on leveraging agile frameworks to achieve sustainable growth. Keeping up with the change, adapting while collaborating, and switching gears when needed have become absolutely critical to business journeys. Listen to our podcast with Krish, Director and Head of Consulting at Marg, to know how ‘change management’ has become an essential tool in the leadership toolkit, its evolution over the last three decades, and what it means in the current scenario.

Managing Change, Acing Transitions .mp3

Vidya Madhavan is the Founder and CEO of Schmooze, the world’s first meme-based dating app, backed by leading Silicon Valley venture capitalists. Currently based out of New York, Vidya is an alumnus of Stanford Graduate School of Business and Birla Institute of Technology and Science, Pilani. Schmooze and Vidya have been covered by Stephen Colbert on The Late Show in addition to TechCrunch, Nasdaq, Los Angeles Times, and over hundred other media outlets. Prior to her MBA at Stanford, Vidya launched and scaled 1mgLabs (now a Tata company). She has also been an adviser for tech startups on growth as a consultant with McKinsey.

Technology and Women: Finding Agency Through Dating Apps

Packaging can make all the difference in a product; it dictates whether we choose the product, how we recognise it, how easy a product is to use and travel with, its resilience in transit, and also how sustainable it is. In the new world order, as sustainability and efficiency take precedence for consumers and companies alike, Vagish Dixit, managing director and partner of ALPLA Group, India, elaborates how the packaging industry takes on the responsibility of innovating and addressing these expectations and challenges.

Packing Together Sustainability and Innovation

In 2021, P.V. Sindhu filed a lawsuit against 20 brands that released congratulatory ads following her Olympic win. Were the brands within their rights to use her moment for their moment marketing campaigns? Naresh Gupta helps us understand the concept of moment marketing, its effectiveness in engaging with consumers and beyond, and given the recent backlash, how it fits into the future of marketing?

Has The Moment Passed? Understand Engagement In Moment Marketing

Crudely put, the purpose of branding and marketing is consumer attention that culminates in sales. But if we widen the scope of our understanding, every public entity that engages with people needs an idea or an image to be remembered by, i.e., a brand. This stands true for the government as well. When launching new initiatives, programs, and agencies, governments need to communicate the same to the citizens these are aimed at. Shubho Sengupta helps us understand how the aims, objectives, and strategies differ in branding for the government as we explore an end goal beyond sales.

Telling Stories, Wowing Audiences: The Rising Wave of Podcasting in India

Management ReThink

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