A true citizen of the world and passionate about employee engagement, Bhanu Prakash is a delight to speak with. He has a range of experience in internal communication with companies including Amazon, AXA and HSBC.

In this episode we discuss everything from leadership principles shaping company culture to how to cut the clutter with effective communication.

Bhanu has tips for all of us on good email habits and reminds us to think of our end consumer. 

So pop on your headphones or turn up your car radio and sit back for our relaxed 25 minute chat. Enjoy!

Bhanu Prakash on cutting the clutter

Have you been hearing the discussions around sense of belonging? Wondered about the actual definition or how it relates to our work as corporate business communicators? 

Dr Kendi Guantai takes us through some important concepts in this episode and also talks about authenticity. What do you think?

Dr Kendi Guantai is an award-winning Communications and Marketing expert at the Leeds University Business School (LUBS), where she manages and teaches post-graduate courses in Corporate Communications and Public Relations. She also designs and delivers business related courses on the Goldman Sachs 10K Women’s Programme and sits on the advisory board of Archetypical, the company behind the simulation game ‘Corporate Snakes and Career Ladders’. Kendi is a Leeds Institute for Teaching Excellence (LITE) Fellow, researching students’ intersectional lived experiences of authentic self and belonging during their studies, and the impact of these experiences on the student lifecycle. In addition to Sense of Belonging, her current research interests include Authentic Leadership and Public Sector Communications, and she is actively involved in Decolonising initiatives at the University of Leeds.  Kendi is the Vice Chair of Leeds ACTS! (Academic Collaboration with the Third Sector) as well as the Chartered Association for Business School’s REAG (Race Equality Working Group). She is a recipient of the Dean’s Award for Teaching Excellence (2019) as well as the faculty partnership award for Equality and Inclusion (2021). In 2020, she was recognised as a ‘Local Hero’ by the Leeds City Council for ‘outstanding and tireless services within the local community during the Covid-19 pandemic’.

Dr Kendi Guantai on sense of belonging

Podcasting can be for fun or for professional public relations. This podcast delves into the how, the why and everything else in between to get you started on podcasting for public relations.

It is an audio extract from a webinar held by Quadriga University in Germany for the Kommunikations Kongress Academy on 13 July 2021, titled Podcast in der Unternehmenskommunikation. The webinar was hosted by Prof. Dr. Ana Adi with Regina Koerner and Monique Zytnik as guests.

We would like to thank Quadriga University for letting us share this content with our listeners.

Prof. Dr. Ana Adi is a Professor for PR and Corporate Communications at Quadriga University in Berlin. Prof Dr Adi obtained her PhD from the University of the West of Scotland, UK having investigated from a framing perspective the discourses about China, the Olympics and human rights during the Beijing 2008 Olympic Games of activist groups, Olympic organizers, international media and online public. Prior to her post at Quadriga University of Applied Sciences, Dr Adi has worked, lived and studied in the USA (with a Fulbright scholarship), Belgium, Bahrain, Thailand and the UK (and traveled far beyond).  She is the Chair of the Digital Communication Awards in Berlin since 2015 and a member of the Institute for Public Relations Measurement Commission since 2018.

Regina Koerner is the CEO of professional-podcast.com. Since 2019 she has been an enthusiastic and award-winning podcasts producer with focus on strategy consulting, content creation and production for tier one podcast clients such as Handelsblatt, EY, HVB, BCG, iq digital – and Quadriga’s “Women in PR” with Ana Adi. Previously global leadership positions in corporate communications, transformation and PR at e.g. Roland Berger, Kearney, Bertelsmann Foundation and NGOs like FairTrade International. Many years of journalistic experience as executive editor, assignment editor and correspondent at RTL, Voice of Germany and American broadcasters in the US.

Monique Zytnik is the Global Employee Communications Subject Matter Expert for Open Communications. She has worked internationally for organisations as diverse as Special Broadcasting Services Australia, ANZ Bank, adjust.com and the Australian Taxation Office. She is also a the current Vice Chair of the International Association of Business Communicators EMENA Region, and business mentor at the Mentoring Club.

We hope you enjoy our podcast.

Podcasting For PR

Do you need to communicate across borders, languages and cultures? Join Ray Walsh and Cecilia Maldonado as we talk about localising global communication. This episode of the IABC EMENA podcast covers when you should translate, how you should set up your content team and if culture nuances really do matter.

About Ray Walsh
Ray is the author of "Localizing Employee Communications: A Handbook" (2020, XML Press/Content Wrangler)
Preview on Amazon: https://amzn.to/30NB0kK

He is specialised in content creation, audience awareness, localization, simplified English, training, and presentation support. As a former journalist and English language teacher, Ray helps organisations shape and execute communications that cross borders and have impact.

About Cecilia Maldonado
Cecilia has a degree in translation from the National University of Cordoba, and over 20-years of experience in the industry including co-founding, managing and merging language service companies, co-founding the first language industry association in Argentina, volunteering with different international organizations, as well as organizing events such as the Language & Technology Conference, Think Latin America, and the Vendor Management Seminar in Argentina, Chile, Mexico, Brazil, Ireland, Peru and the United States. She is the President of Women in Localization, a non-profit organization that works for the advancement of women and the localization industry.

We hope you enjoy our podcast - please connect with us on LinkedIn and let us know what you think!

Localising global communication with Ray Walsh and Cecilia Maldonado

Interested in becoming a mentor or being mentored? Tune in to the IABC EMENA Region podcast with Monique Zytnik and Karen Matthews as we discuss mentoring.

Karen Matthews is the Senior Manager, Corporate Relations and Communications at RMIT Europe – the European hub of RMIT University. Karen is also the current Vice Chair of the IABC EMENA Region Board 2021/22. She has over 15 years of experience in corporate communications and has worked in global environments in industry, higher education, government and not-for-profit in Australia, Vietnam, Spain and Canada. She is passionate about diversity and inclusion, gender equality, and particularly the power of mentoring to support and empower women in business. Karen is based in Barcelona, Spain.

A special thanks to Iona Wilder for editing this episode.

Mentoring with Karen Matthews

Disinformation and propaganda is the evil and dark side of what communication can do.

Join us as German based international communication expert Ute Schaeffer dissects what disinformation is, when it is used, how it works and what it aims to do. 

It is a topic that spans wars, elections, pandemics and times of dispute AND deliberately aims to cause social disharmony. This podcast delves into the responsibilities of journalists, what we should be teaching our children and what we can individually do. 

Ute asks key questions such as 'where do we have the space to confront ourselves with the ideas of other people without  going into a free flow of aggression and dispute?'

Tune into this big picture discussion with a communications focus, hosted by Monique Zytnik on behalf of the IABC EMENA region.  

Ute Schaeffer is an international communications professional with a background in journalism and publishing. She is currently Head of Media & Public Relations / Digital Communication for the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH - GIZ is the german federal agency for international cooperation and development. GIZ provides tailor-made, cost-efficient and effective services for sustainable development in cooperation with partner in more than 120 countries worldwide, also in fragile and post conflict countries.

Ute is also the author of Fake statt Fakt - fake vs fact and has worked with organisations such as Deutsche Welle, Germany’s international broadcast, setting up the Ukrainian program and also as the Editor in Chief. Her focus topics include digital communication and the role of disinformation; international policy and development; human rights; and the forward and backward steps in democratisation worldwide. Ute also works with organisations on establishing collaborative workflows and teaching them how to be fit for digital challenges. For more information contact Ute via her website: http://uteschaeffer.de or LinkedIn https://de.linkedin.com/in/ute-schaeffer-5a58b0119

The IABC World Conference 2022 is proud to present “Stronger Together: Gift of Communications Idea Exchange” to benefit The Media Assistance Coordination Center, set up by The Media Development Foundation specifically to combat dis- and misinformation and to support journalists in the Ukraine. All are invited to support this effort and donate! Gift of Communications participants at the World Conference in New York will be randomly matched in pairs and encouraged to learn from each other – to be mentored or reverse-mentored, to brainstorm or run an idea by another professional communicator, or to gain insight into a different culture, industry or marcomms tool. Look for links to donate and participate soon!

Disinformation and democracy with Ute Schaeffer

Meet Zora Artis, GAID IABC Fellow SCMP, CEO of Artis Advisory, Co-founder of The Alignment People, and Chair of the IABC World Conference 2022 as we talk about everything from strategic alignment to encounters on escalators and free ranging employees.

Zora is Australia’s leading Alignment Strategist and has worked with leaders, executives, and boards for over 3 decades to ensure their organisation's structure, leadership, people, brand, communication, and most importantly culture, work together to support their strategy and purpose. 

Combining an award-winning career with vast commercial and board director experience and my alignment methodology Zora now guides clients to optimise simplicity, process, and team contribution. The outcome drives commercial and social impact strategies. You can find some of Zora's research and white papers,  plus contact details at www.artisadvisory.com and LinkedIn.

Organisational, leadership and team alignment with Zora Artis

Take a listen to one of our IABC World Conference Listening Lounge sessions, The Rise Of The Connectors – The Dance Between Technology and Internal Communication | Presented by: Monique Zytnik, Global Employee Communication Subject Matter Expert, Open Communication, Andreas Ringsted, Chief Digital Officer, Open Communication, and Steffen Henke, Global Head of Internal Communication at Deutsche Post DHL Group. You can sign up for a Digital Pass for full access to the keynote speakers and plenary session AND a further 9 Listening Lounge podcasts: https://wc.iabc.com/World-Conference-2022/Digital-Pass.

In this episode some of our EMENA region colleagues also share their experience from the live conference in New York City. Hear from Katie Macaulay, Managing Director of AB; Jasna Suhadolc, Founding Director of Actuado, and Howard Krais, Head of Employee Experience Clean Air Johnson Matthey. We hope you enjoy!

Steffen Henke and Andreas Ringsted on the relationship between technology and internal communication

Welcome to the International Association of Business Communicators EMENA region podcast. Join us as we talk all things comms in Saudi Arabia with Gary Hernandez and Sarah Palmer. We cover everything from what it is like to work in Saudi Arabia in a communications role; to what you should look for in a new hire, and what new graduates should focus on to kick-start their career.

Gary is a new IABC EMENA board member and has over 20 years of experience in writing and communications in the oil and gas industry and is currently located in Dhahran.

Sarah is also an expat in Saudi and currently in Jeddah, a port city on the red sea. She is the Director of Corporate Affairs Saudia Aerospace Engineering Industries and has a multitude of experience in public relations, marketing and freelance writing in Australia, the UK and Middle East.

If you like this podcast, please reach out to Gary and Sarah on LinkedIn and let them know.

Saudi Arabia with Gary Hernandez and Sarah Palmer

Co-hosted by Monique Zytnik (IABC EMENA) and Ross Monaghan (IABC APAC), this intimate panel discussion, featuring Tineka Everaardt, Maria Farmer, Natalie Collard and Sally Goldner, will inspire you with stories and strategies of women who have stepped up to show what is possible. We also hear insights from Karen Matthews, Catalina Gardescu, Robert Andersson and Christine Elmer.

Designed for communication professionals and entrepreneurs of all levels. This is actually a leadership discussion for people of all genders about what could be holding you back, real battles you may face and tactics to help you step up.

Tineka Everaardt is an award-winning journalist, who has worked in the newsrooms of Channel 7 and Channel 9 as a senior producer and reporter. She was the Communications Manager at Priceline and a Senior Media Advisor for the Victorian State Opposition. Now she runs her own communications business, Everlist, offering media training, media releases, copywriting, and voice overs. She works closely with PR agencies who want a journalist’s perspective. 

Maria Farmer is one of the most experienced and formidable women in Australian public relations. Her company specialises in brand building, crisis management, publicity and public relations, offering bespoke solutions. With a history representing some of the best known creatives, actors, fashion and lifestyle brands, restaurateurs and authors in this country, her clients include Baz Luhrmann.

Natalie Collard is the founder and CEO of Quartz Group offering human-centred executive coaching and leadership training. She is also the CEO for Food & Fibre – Great South Coast, on a mission to grow the south-west region of Victoria and its high-potential primary industries. Natalie’s previous roles include CEO of Australian Dairy Farmers and Chair of Women in Renewables.

Sally Goldner is a diversity educator, speaker, life coach, MC and consultant. Her previous and current roles include founding member of Transgender Victoria, co-facilitating Transfamily, 3 CR’s “Out of the Pan” and Bisexual Alliance Victoria Treasurer. She received an Order of Australia in 2019, the 2015 LGBTI Victorian of the Year and joined the Victorian Women’s Honour Roll in 2016.

Thank you to IABC EMENA, IABC APAC for your support and Michael Kümritz our podcast editor.

Leadership: Stories and strategies to empower women in the workplace

Today’s guest is Adam Currie who is based in our Middle East region. He is a communicator with an impressive array of roles behind him. From copywriting for investment magazines in Canada to African leadership publications and then moving onto comms,  Adam is now focused on safety communications for the world’s largest energy company.

Like what you heard? Register for Adam's webinar on 8 March 2023 by going to our website at iabcemena.com. Drop us an email or share your thoughts on social.

Thank you to our IABC EMENA board, members and also our podcast editor Michael Kümritz

Safety communication with Adam Currie

Today's guest is  Gloria Walker, who is not only a professor of practice at Hult International Business School and Associate Lecturer at London College of Communication, but she is also a Strategic Communications Consultant and owner of her own business. Gloria has that glorious position of one foot in academia and teaching and the other in the practicalities of clients, business and real-world work. 

Gloria has been our IABC EMENA treasurer for a number of years and not only does she have so much industry context, but she has a great understanding of our association.

Academia and business communication with Gloria Walker

With artificial intelligence leaping ahead in content production and all areas of communications, join us as we talk with marketing and public relations agency leaders Jasna Suhadolc and Ana Margarida Ximenes about what is changing right now and the opportunities that lie ahead. 

Jansna Suhadolc is from Slovenia and is a seasoned digital marketing expert, working with companies from all over the world. Her digital marketing agency is called Actuado and is a HubSpot Platinum Solutions partner.   

Jasna has a passion for new technologies and shares her knowledge as a guest professor,  keynote speaker, and workshop facilitator. She has been an IABC member for over two decades and serves as the IABC Slovenia president, a long-time member of the Management Board of IABC EMENA, and is currently a PAC (Program Advisory Committee) member for the IABC World Conference in Toronto. 

Ana Magarida Ximenes is based on the other side of Europe, in Portugal and is president of Atreviva in Portugal, who are a global communication consultancy with offices in countries such as Spain, Brussels and the other side of the water in Brazil, Colombia and Chile to name a few. Ana is the IABC EMENA past chair and a member and Country Chapter Lead for Portugal of the European Association of Communication Directors. 

Ana has a background in journalism and helps clients with crisis communication, reputation and change management.

Thank you to our podcast editor Michael Kümerz and all of our IABC EMENA members.

Artificial intelligence vs PR & marketing with Jasna Suhadolc and Ana Margarida Ximenes

Bold new frontiers for communication or digital hype?

O﻿ur panel discussion brings to the fore what many of us have been thinking. With so much noise and so little time, what do we really need to know right now in our digital realm?

Is social media done? Is AI friend or foe? What is the real tech baseline minus the fanfare for comms?

Through an engaging expert panel session hosted by IABC EMENA's region, we'll unpack these questions, help you make sense of the present, and give you confidence stepping into the future of our communication profession.

Catalina Gardescu: Incoming Director of Marketing, Communication and Admissions, Copenhagen International School
Stephanie Pilon: Vice President Digital Marketing & Managing Director, The Adecco Group
Phil Riggins: Founder and CEO, The Brand & Reputation Collective
Monique Zytnik: Regional Lead DACH, Open Communication Group

This event was part of the IABC EMENA Region's successful City Connect Series, following events in Barcelona, London, Amsterdam , Krakow and Lisbon. Learn more about IABC EMENA: https://iabcemena.com

Digital communication with Steph Pilon, Phil Riggins and Monique Zytnik

Every profession needs to be founded on research. If it is research, understanding and debate on art, mathematics or science, discussion is essential for airing of opinions and challenging ideas.

In this episode Mike Klein and Dr Kevin Ruck debate the latest internal communication research. 

Dr Kevin Ruck is the co-founder of PR Academy which is the largest Chartered Institute of Public Relations accredited teaching centre. Not only is he is the editor and co-author of the leading text book,  Exploring Internal Communication but he has also written numerous academic journal articles and chapters, AND is a member of the editorial advisory board of the Journal of Communication Management. Not one to rest on his laurels, Kevin has just completed another book, co-authored with Mike Pounsford and Howard Krais, called ‘Leading the Listening Organisation: Creating organisations that flourish’. This will be released by Routledge in 2024. Kevin is based in London.

Mike Klein is an internal and social communication consultant based in Iceland, but as many of our globe trotting members, he has lived and worked in many countries including Belgium, Denmark, Germany, The Netherlands and the US. I’m sure we’ll all agree that Mike’s super power is super-connecting - identifying people whom he thinks are worth introducing to each other, and then introducing them to each other.      

Mike is the founder of #WeLeadComms, and a prolific writer and speaker.

If you are interested in being a part of our IABC EMENA Region community visit iabcemena.com for more information or reach out to us on LinkedIn. 

Thank you to our podcast editor Michael Kümritz and all of our IABC EMENA region members for your continued support.

Debating internal communication research with Dr Kevin Ruck and Mike Klein

You know when you meet someone and you just have a great vibe? After a short conversation, you’ve already worked out if you would or wouldn’t like working with them. You feel that they get you, or they won’t. Well, this is our topic in today’s episode.

Ben Wickham is a fellow communications person, storyteller and specialist in organiszational behaviour and team dynamics from Utrecht in the Netherlands.

Rethinking how we make decisions with Ben Wickham

Join us for a discussion with IABC International Executive Board member Katie Macaulay. Katie is a leading voice in communications. She is managing director of AB, the world’s first specialist employee communication agency, founded in 1964,
and host of The Internal Comms Podcast. Katie sits on the Board of the International Association of Business Communicators and is a guest lecturer at Cranfield Management School. Katie was named ‘Change Maker’ by the Institute of Internal Communication. In all, her career in corporate, employee and change communications spans more than three decades.\

Don't forget to sign up or renew your IABC membership!

Thank you to our editor Michael Kümritz, and John Philips.

Subscribe to  Katie's Friday Update: www.abcomm.co.uk/Friday

12 episodes for 12 IC challenges:  www.linkedin.com/pulse/internal-comms-podcast-12-challenges-conversations-katie-macaulay/

Katie's LinkedIn profile: www.linkedin.com/in/katie-macaulay-2b80b88/

Monique's LinkedIn profile: https:/www.linkedin.com/in/moniquezytnik

Wishing you a happy festive season!




A conversation with Katie Macaulay

Welcome to the International Association of Business Communicators EMENA region podcast hosted by Monique Zytnik.

Based in the Manchester area of the UK, Advita Patel is the Director of CommsRebel who helps organisations build a culture that thrives.

Advita recently published her book, which she co-authored with Priya Bates. Called: Building a Culture of Inclusivity, it helps Internal Communication professionals, HR and business leaders engage employees in driving culture change to ensure everyone feels valued and like they belong.

Today we’re lucky to also be joined by Priya Bates, who is joining us from her office in Ontario, Canada. She is the president of Inner Strength Communication, IABC Fellow and also a huge influencer in the internal communication space.

Diversity, Equity and Inclusion with Advita Patel and Priya Bates

In today's episode host Monique Zytnik speaks with Simon Lancaster, who shares his secrets on speechwriting and what it is like to do a TEDx talk. Simon is based in London and became a speechwriter working for Tony Blair’s Cabinet in the 1990s. 

Since then he has written speeches for CEOs of some of the biggest global companies including Unliever, HSBC and InterContinental Hotels Group. Additionally, in the last years, his books have won awards and he has kept himself busy lecturing at Henley Business School and Cambridge University on creative writing.

We hope you enjoy the show. Find out more about IABC EMENA at https://iabcemena.com. Reach out to Simon and Monique on LinkedIn. Thank you to our podcast editor Michael Kümritz.

www.linkedin.com/in/simon-lancaster-speechwriter
www.linkedin.com/in/moniquezytnik

Speechwriting secrets with Simon Lancaster

With four communication experts from four countries, this episode looks at hot topics globally and what Lisa Riemers, Michael Nord and Adrian Cropley will present on at the IABC World Conference in Chicago 2024.

Lisa is dialing in from London today and is an accessible content, communications, and digital workplace specialist. She is on the IABC EMENA UK&I chapter board. She has been selected to talk about communicating with impact: how to make your comms more accessible.

Michael is a change and transformation communication specialist based in the Netherlands, is a key member on our IABC EMENA board and a long-term IABC member. His session is on mindfulness.

Based in Melbourne, Australia, Adrian is the Founding Partner of the Centre for Strategic Communication Excellence and is focused on helping leaders and organisations communicate purposefully. He will be running a dialogue den with Bonnie Caver on: Ethics, Governance, and Responsible Use of AI in a Changing World, where they will discuss AI and responsible use. He is an APAC member and past IABC Chair.

Hosted by Monique Zytnik, we hope you enjoy the show.

1) Register for the IABC World Conference; https://wc.iabc.com
2)Register for the UK&Ireland chapter webinar Lisa mentioned: Fact or fake? Verifying content in the age of AI https://www.eventbrite.co.uk/e/fact-or-fake-verifying-content-in-the-age-of-ai-tickets-887040711647
3) Find out more about IABC EMENA: https://iabcemena.com. Consider joining us

WE welcome new members.

Communication trends with Adrian Cropley, Lisa Riemers, Michael Nord and Monique Zytnik

Welcome to the International Association of Business Communicators EMENA region podcast, this is Gary Hernandez. I am a long-time IABC member, an ABC, and a Director on the EMENA Region board. It is my pleasure to host today’s podcast with special guests Rachel Miller and Monique Zytnik!

Rachel and Monique have both recently published new books which focus on Internal Communications:
- Rachel Miller: Internal Communication Strategy: Design, Develop and Transform Your Organization Communication
- Monique Zytnik: Internal Communication in the Age of Artificial Intelligence

We thought it would be great not only to take a look at these books, but also to discuss with Rachel and Monique the state of internal communication today.  

We hope you enjoy the show!

The Internal Communication Book Club with Rachel Miller, Monique Zytnik and Gary Hernandez

Dialing in from New York City, our next guest is Pinaki Kathiari, a podcast host and CEO of Local Wisdom, a digital communication agency. With a focus on internal communication and technology, this is a great conversation that will inspire you. Pinaki is a fellow IABC member and is currently the Vice President of Professional Development for the IABC New York Tristate Area Chapter.

Digital communication and leadership philosophy with Pinaki Kathiari

Find out what is important in building a strong global communication team with Christopher Wade. In this podcast hosted by Monique Zytnik, we delve into how his team works and what is important for a team to be successful.

Christopher Wade is the VP of Internal & Employee Engagement Communications at Fresenius Medical Care. He is a bilingual, C-suite comms professional with 20+ years' experience in delivering measurable results at embedding company culture and strategy in Fortune 500 companies - contributing to a positive reputation and securing long-term relationships with internal and external stakeholders.

Building a global communication team with Christopher Wade

The IABC EMENA Podcast enters an exciting new chapter! In this special handover episode, longtime host Monique Zytnik passes the mic to the new host, Chared Verschuur.

Tune in to hear:
✅ Chared’s inspiring journey from journalism in the Philippines to inclusive leadership & communication consultancy in Europe.
✅ Her insights on belonging at work, featuring the ACES framework (Authenticity, Care, Empowerment, Support).
✅ Monique’s reflections on her years as host, her proudest moments, and behind-the-scenes podcasting stories.
✅ Chared’s vision for the future of the podcast: amplifying underrepresented voices, tackling rapid change, and unlocking fresh ideas.

This episode is packed with inspiration, insights, and exciting plans for the podcast’s next chapter. Don’t miss it!

🌐 Learn more about IABC EMENA: https://iabcemena.com/
💡 Share your guest suggestions or feedback: chared@goodcomms.nl

On inclusive leadership, communication & transitioning the IABC EMENA podcast

How do the words we use shape our workplaces and societies? In our latest IABC EMENA Podcast episode, Dr. Claudia Gross shares her expertise on green words—language that fosters inclusion, collaboration, and positive action. If you're a communicator or leader looking to refine your messaging and make language more impactful, this episode is for you.

On how words create worlds with Dr. Claudia Gross

Human leadership and communication coach Chaya Mistry joins Chared Verschuur to explore regenerative leadership—what it is, why it matters, and how communicators can drive real transformation by creating space for reflection, connection, and change.

On regenerative leadership with Chaya Mistry

What does gardening have to do with internal communication? A lot, according to Tony Stewart. In this episode, we explore how internal communities—when cultivated with intention—can spark transformation from the inside out. From digital “gardens” that bridge silos to quiet revolutions that challenge the status quo, Tony shares practical wisdom and real-world examples on why internal community management is no longer a “nice-to-have” but a vital function in future-ready organizations.

On internal communities and quiet revolution with Tony Stewart

This week on the IABC EMENA podcast we talk to Ophelie Janus, the head of MarCom and digital communication for the Middle East at Siemens. Ophelie shares a remarkable case study of how she and the comms team in the Middle East have built an employee social advocacy program that has managed to reach over 23 million people. Have a listen to Ophelie as she describes how Siemens has engaged with employees to raise brand awareness with amazing results.

The IABC EMENA Podcast with Siemens' Ophelie Janus on Creating an Employee Social Advocacy Program

We caught up with Stephen Welch, the lead organizer for EMENAComm, our first ever event in the Gulf. Ahead of the launch of the full agenda in the coming week, Stephen shared a peak at the speakers, topics and issues that we should all be looking forward to prior to February. Enjoy the listen, and stay tuned for the announcement of the full agenda at the start of November.

The IABC EMENA Podcast - the EMENAComm Teaser with Stephen Welch

IABC EMENA's former chair Neil Griffiths shares why you should stand for a board role with the world's largest family of communicators.

Neil Griffiths on why you should serve on the IABC EMENA board

The IABC EMENA Podcast highlights the voices and stories of communication professionals shaping the future of our field across Europe, the Middle East, and North Africa. As part of the International Association of Business Communicators (IABC), we bring the region’s unique perspectives to the forefront, exploring how communication drives positive change in business and society.

With a network spanning industries, disciplines, and cultures, our podcast celebrates the diversity, innovation, and impact of communicators in the EMENA region. From navigating rapid change to amplifying underrepresented voices, we provide a platform for learning, sharing, and connection.

Join us for actionable insights, fresh ideas, and conversations that inspire progress—together, we are raising the standard of communication excellence across the EMENA region.

The IABC EMENA region podcast

Pinned to spotlight

Popular tracks