Ultra endurance athlete James Lawrence aka the "Iron Cowboy," has truly escaped the limits of human performance and endurance, both physically and mentally. He has broken multiple Guinness World Records and achieved what was once believed to be impossible by completing 100 triathlons in 100 days with "Conquer 100" to raise $250,000 for charity. The incredible feat required strength, community, family support, and escaping his limits. Check out the Iron Cowboy's fascinating interview with our host Matthew Januszek. Learn more about James Lawrence: https://www.ironcowboy.com/

Ep 220 -Pushing the Limits of Human Endurance with the Iron Cowboy James Lawrence

On this week’s episode of the Escape Your Limits Podcast, we interview the “Godfather of Glutes,” and the man who created the viral glute workout-the hip thrust- Bret Contreras. Wanting to understand the functionalities of the body more with certain workouts, Bret published over 50 peer reviewed articles that discussed his findings from everything between the effects crunches to doing higher reps with lower weights. Contreras dives into the anatomy of the glutes, and the best way to train them. He also gives insight into building your muscles, and what some of the best practices are to see growth. Due to his in-depth knowledge of the glutes, he has become known as the “glute guy,” and has trained hundreds of clients and transforming their bodies. Learn more about Bret Contreras at: https://bretcontreras.com/

Ep 229 - Bret Contreras | Muscle Building, Glute Training & the Latest Research

Welcome to this week’s episode of the Escape Your Limits Podcast, our guest is well known for leveraging evidence-based medicine and cutting-edge science to restore metabolism, balance hormones, and optimize body composition with the end goal of helping others discover lifelong vitality. Dr. Gabrielle Lyon’s specialty of Muscle Centric Medicine has led her to be featured in Muscle and Fitness, Women’s Health, Men’s Health, and Harper’s Bazaar. In a year, she will be releasing her first book about muscle centric medicine, and she currently has her own podcast where she covers a variety of topics. On this week’s episode, we cover several themes including: •Why obesity is the #1 health issue in America, and her views on how to eradicate it •The positive impact of protein to help with weight loss •The trade-off between muscle growth and longevity To listen to Dr. Gabrielle Lyon’s podcast, click here!  To learn more about Dr. Gabrielle Lyon, click here!  0:00 Intro 1:24 Muscle Mass 5:24 Fitness Professionals versus Medical Professional in Fitness 14:29 Does Protein Help with Longevity? 48:43 The True Definition of Protein & How Much Someone Should Take

Ep 252 - Protein: Everything You Need to Know to Protect Your Body & Longevity | Dr. Gabrielle Lyon

On this weeks episode of the Escape Your Limits podcast, we continue interviewing fitness founders and winners from the IDEA® World Convention in Las Vegas, Nevada where both fitness and wellness sectors come together to provide incomparable guidance for all fit-pros at all career stages. We sat down with: 1). Mental Health Therapist & NASM Strong Mind, Strong Body Podcast Host, Angie Miller 2). The VP of Business Development of FIBR, R.C Hahn, and VP of Brand/Product Development of FIBR, Nelson Spruce 3). And Senior Director of Fitness of YouFit Gyms, Raphael&nbsp; Konforti Our guests sit down and explain:  Why recovery and diet are the most important factors during any fitness journey How partnerships can help personal branding expand, especially with personal trainers And bridging mental health and fitness to build positive emotions  To learn more about the Strong Body Podcast, click here! https://podcasts.apple.com/us/podcast/strong-mind-strong-body/id1539692297 To learn more about FIBR, click here! https://www.fibr.fit/home/ To learn more about YouFit Gyms, click here!  0:00 Intro 0:32 Mental Health Therapist & NASM Strong Mind, Strong Body Podcast Host, Angie Miller 27:14 The VP's of Business Development & Branding of FIBR, R.C Hahn, and Nelson Spruce 43:02 Senior Director of Fitness of YouFit Gyms, Raphael Konforti

Ep 254 - Bridging the Gap Between Mental Health & Motivation | 2022 IDEA World Convention | Pt 2

On this to this week’s Escape Your Limits Podcast, our guest today is a world-renowned expert with 39 years of experience in the fields of corrective and high-performance exercise, kinesiology, stress management and holistic wellness. Paul Chek is the founder of the CHEK Institute where they run four advanced certification programs and provide numerous training videos and courses to students worldwide. In partnership with his expertise, he is the author and co-author of 11 books, articles and blog posts and the host of the popular podcast: Living 4D. He is also an international presenter and consultant for organizations such as the Chicago Bulls, and the US Air Force Academy. Today he shares with us: • Why biohacking is one of the biggest scams in fitness • Everything you need to know about psychedelics helping you find your purpose • And why the fitness industry isn’t as progressive as they believe they are To learn more about Paul Chek, click here!  To learn more about the CHEK Institute, click here!  To learn more about the the Living 4D Podcast with Paul Chek, click here!

Ep 270 - Biohacking, Psychedelics, & Physical Mastery by Paul Chek | Holistic Health Expert

On this week’s episode of the Escape Your Limits Podcast. Escape Fitness partakes in an exclusive podcast partnership with the FitExpo in LA to bring to you Podcast Nation. The FitExpo is one of the most exciting live fitness events within the US that gives attendees the opportunity to connect with various leaders in the fitness industry. Today, we sat down with a prominent American actor and fitness personality, Billy Blanks. In the late 80s, he starred in several movies and soon ended up creating the Tae Bo program which contains components of martial arts and boxing. Later, he began to retain celebrity clientele to help them achieve their fitness goals. We also had the opportunity to interview a renown, top chef in the United States military, and Master Sergeant, Chef Rush. In September 1996 he served as the Joint and Vice Chief of Staff for eight general officers and four Chief of Staff of the Army over the next three years. He has also worked in the White House and the Presidential Guest House. Both share their insight on: • Using the power of your mind and will to create healthy wellness patterns • Why the pandemic has created a mental health pandemic • And how to avoid listening to your 5 senses to achieve your goals To learn more about the FitExpo, click here!  To learn more about Billy Blanks, click here!  To learn more about Chef Andre Rush, click here! https://chefrush.com/

Ep 276 -  Training Your Mind to Improve Wellness | Billy Blanks | Chef Rush  | FitExpo | Part 1

On this week’s episode of the Escape Your Limits Podcast, our guest is known as the “real life hulk” due to his ability to go from a 6’6 310lb athlete to a 360lb mass monster.&nbsp; At a young age, Martyn Ford started out as an emerging cricketer, but his professional athlete dream was cut short when he faced a devastating injury. Little did he know that this would be his steppingstone to a successful career in the fitness industry. His work ethic and mindset in training carried over to other pursuits that led him to be an internet sensation, a fitness influencer with over 4 million followers worldwide, an online fitness coach, and a successful actor. He has starred in Hollywood Blockbuster films such as: Fast & Furious 9, Kingsman: The Golden Circle, and The Machine. He also signed a professional MMA contract with KSW. &nbsp; Today, Martyn Ford shares all about:  ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; How he transforms his body for each role in the film industry using what he learned as a PT ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; His methodology for bulking his body with a “eat 8x a day” program  ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; How he’s adapted his training routine to train the strongest and weakest parts of his body  To learn more about Martyn Ford, click here! https://www.instagram.com/martynfordofficial/?hl=en

Ep 295 - The 360lb HULK, Martyn Ford | Bodybuilding, Bulking & Blockbusters

On this week’s episode of the Escape Your Limits Podcast, our guest is Billy Blanks, Inventor of Tae Bo, a martial arts-focused fitness programme that became one of the most successful home workout programmes in history.&nbsp; Now taught worldwide, many Hollywood stars have utilised Tae Bo techniques at the Billy Blanks studio and Billy himself has starred in a number of films and TV shows, becoming a celebrity in his own right. Since then, Billy has become a keen businessman, extending his fitness offering, nurturing industry partnerships and in May this year, Billy hit the road again for a Tae Bo tour of America.&nbsp; Today, Billy Blanks shares all about:   What it takes to be a rockstar trainer&nbsp;   Tae Bo as a lifestyle, not a trend   Why you should never use choreography   Creating community with your team and members&nbsp;   Why having dyslexia made him live in fear when he was younger   How to put on your daily power   Winning the hearts and minds of your clients&nbsp;   To learn more about Billy Blanks, click here: &nbsp; Subscribe to our channel and turn on your notifications so you never miss a new video when its published: &nbsp; Shop gym equipment:  Watch on YouTube:  &nbsp; Facebook: &nbsp; Instagram: &nbsp; Twitter: &nbsp; Linkedin: &nbsp;

Ep 297 - Billy Blanks | Wake Up & Wear Your Power

On this week’s episode of the Escape Your Limits podcast, our guest is ‘The King of Consistency’, Danny Hester. From an early age, Danny used discipline to excel at an early age at school and in sport where he enjoyed wrestling, gymnastics and martial arts. A self-confessed ‘lone wolf’, he rates hard work and consistency as the key to success and prides himself on a competitive mindset which has forced him to face life head on. Pursuing his passion, Danny moved to Venice to follow a career in bodybuilding and quickly became more interested in perfecting the symmetrical ‘classic’ physique rather than the ‘mass monster’ look. He dedicated his training to this, and after winning a number of competitions, became the first to take home the title of Mr. Olympia Classic in 2016. A man on a mission, and keen to make lasting positive change, Danny is now focusing on goals he has in law enforcement and politics. &nbsp; In this podcast, Danny talks about: ● Why life is the biggest stage on which to win. ● Competing to learn, until you’ve learnt enough to win. ● Why hard work and consistency are the secret to success. ● The depression that came after winning Mr. Olympia. ● The debate on drugs, Trenbolone and mental health. ● Why he will never say he’s retired. ● His aspirations in law enforcement and politics. &nbsp; To learn more about Danny Hester, click here:  &nbsp;====================================================== Subscribe to our channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop View our full catalogue:  &nbsp;====================================================== Facebook:  Instagram:  Twitter:  LinkedIn:  &nbsp;

Ep 310 - Life is the Biggest Stage | 2016 Mr. Olympia Classic Winner | Danny Hester

Welcome back to L.I.F.T.S, bringing you the Latest Industry Fitness Trends and stories hitting the headlines and stirring up some debate. &nbsp; This week’s episode is jam-packed with news as hosts , Co-Founder of  and Mo Iqbal, Founder &amp; CEO of , together with special guest, Debra Strougo, fitness industry advisor and founder of Row House, dissect the headlines rocking the fitness world. Every week, our hosts discuss the breaking news, providing their own perspective on the headlines whilst provoking thoughts and conversations, all delivered in a quick-fix, 30-minute podcast. Today’s discussion is driven by the following news agenda:   The rebranding of Nautilus.   Anytime Fitness’ collaboration with Apple.   HYROX and Centr’s partnership.   Lifetime Fitness’ move to offer member injectable weight loss drug.   ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment: https://escapefitness.com/shop View our full catalog:&nbsp;   &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp;

LIFTS Ep 5 - This Week We Dive into News from Nautilus, Anytime Fitness & Apple, Chris Hemsworth, Centr, & HYROX, Lifetime Fitness & Ozempic

Welcome back to L.I.F.T.S, bringing you the Latest Industry Fitness Trends and stories hitting the headlines and stirring up debate. &nbsp; This week’s episode covers some big headlines as hosts , Co-Founder of  and Mo Iqbal, Founder &amp; CEO of , together with special guest, , CEO Les Mills IMEA, discuss the breaking stories shaping the fitness industry.&nbsp; Every week, our hosts discuss the breaking news, providing their own perspective on the headlines whilst provoking thoughts and conversations, all delivered in a quick-fix, 30-minute podcast. Today’s discussion is driven by the following news agenda:   Gym Nation’s separation from JD Sports.   F45 Founder Rob Deutsch’s move to The Yard.   The evolution of boutique fitness.   Oulu’s attempt to sue Ultra Human for copying Oura ring tech.   The launch of Lifetime Fitness’ wellness brand Miora.   The integration of wellness services into the traditional fitness offer.   ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog:&nbsp;   &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp;

LIFTS Ep 7 - GymNation, F45 & The Yard, Oura Ring Legal Battle, Lifetime Fitness Launches Miora | Latest Fitness News

Welcome to the latest episode of L.I.F.T.S. This episode is the second part of a two-part podcast series recorded live at the EMEA’s biggest Health, Fitness, Wellness and Sports Festival, Beyond Activ, Feb 20-22, 2024. In this episode, hosts , Co-Founder of  and , Founder &amp; CEO of , dive into the opportunities that exist for operators, suppliers, investors and developers keen to establish a presence in the UAE. Our hosts are joined by an eclectic mix of international industry disruptors, all finding their way and successfully developing businesses in the KSA and wider UAE region.&nbsp; Please welcome to this podcast,&nbsp;, Leejam; , Red Sea Global;&nbsp; , EuropeActive;&nbsp;  &amp; , Wellfit; , Group CEO MyZone and , Physique 57. Topics discussed in this LIFTS episode, include:   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The impact of Beyond Activ in the KSA.   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Prevalent KSA population health issues tacked by an active lifestyle.   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; A winning mindset for business success in the KSA.   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Responsible tourism and regenerative development in Saudi Arabia.   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Setting new standards and building sustainable Giga environments.   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; How the KSA can learn from the rest of the world to drive growth and success.   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The importance of ‘network’ and ‘collaboration.’   ·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The challenges of educating a population.  &nbsp; &nbsp; &nbsp; The need to ‘love’ rather than ‘wow’ consumers.   ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog:&nbsp;   &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp;

LIFTS Episode 19 - "LIVE" from Beyond Activ, Riyadh, Saudi Arabia (KSA) Where We Take a Deep Dive into the Latest Industry Fitness Trends and Stories Shaping the Future of the Sector

Paul Chek, the absolute master of corrective and high-performance exercise kinesiology, stress management and holistic wellness has launched Spirit Gym, a concept he is calling ‘his greatest creation yet’. For more than forty years, Chek has been applying his unique, whole-body treatment and education approach to positively influence the lives of his many clients and students, often succeeding where other, more traditional methods have failed. Chek is founder of the CHEK (Corrective Holistic Exercise Kinesiology) Institute and pioneer of the highly successful P~P~S Success Mastery Coaching Program. In addition to his practical work, Chek has also written several books, articles and blog posts. Now, through Spirit Gym, Chek is taking people on a spiritual journey of self-discovery helping them to reconnect with their souls, discover who they really are, understand what they came here to do and providing the self-realization tools to empower them to solve seemingly impossible problems. In this extended Escape your Limits Podcast, Chek explains the interplay between mind and body, exploring the role of spiritual development in personal growth and revealing how a connection with the soul unlocks freedoms that promote joy, wholeness, purpose and fulfilment. Topics include:  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Personal training education vs. corporate interests.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Balancing education and exercise on social media.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Hormone supplements and their effect on mental and physical health.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Self-care, sleep and personal growth.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The dangers of synthetic vitamins and protein isolates.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The relationship between money, health and happiness.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; How life experiences shape beliefs and behaviors.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Looking at how you engage with money, love, mind and power.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Religious interpretation and the need for personal spiritual development to understand God's true nature.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Myths, spirituality and personal growth.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The role of psychedelics in personal growth and spiritual exploration.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Applying intent and consciousness.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Tarot archetypes, their meanings and significance in self-reflection and personal growth.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Energy, emptiness, form, and spirituality.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The difference between real thinking and memorization.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Applying contemplative meditation for clarity of thought and problem solving.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Personal growth and development through physical, emotional, mental, and spiritual practices.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Setting realistic goals and avoiding failure.  ●&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Overcoming obstacles and finding success.  &nbsp;  To learn more about Spirit Gym and Paul Chek, click here:        &nbsp; ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog:&nbsp;   &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00:00 Intro 0:04:55 A multidisciplinary approach to healthcare with a focus on personal training education vs corporate interests 0:11:14 The importance of progressive training for functional exercise 0:17:38 Balanced education...

Ep 336 - Spirit Gym: Paul Chek’s Ultimate Journey to Holistic Wellness and Self-Discovery

On this LIFTS podcast, Escape Fitness CEO,  and  Founder &amp; CEO of  are joined by special guest, , CEO of stress management technology company, Sensate.&nbsp;  This episode digs into the value of stress management and tuning into the Vagus Nerve tone in order to take a more holistic approach to mental and physical health. It dives into the emerging technologies in this field and the opportunity to integrate with established wearables and health trackers in order to help people gain a more data driven understanding of their personal health markers. Key topics discussed include:  What is Sensate, who can benefitm, how does it work, and what does it deliver. The mental health crisis and the value of self-regulation tools. The growing acceptance of self-regulation and meditation as a necessary self-improvement strategy. Integrating wearable technology, stress management, and wellness practices. Link between stress and good physical health and performance. Integrating wellness offers into homes, tourism and hospitality. The benefits of wearable technology and personalized health data. Mental health, wellness, and stress relief with a focus on the Vagus Nerve.  To learn more about Sensate, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00 &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 2:19&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Introduction to Anna Gudmundson, CEO Sensate (Stress management technology) 3:05&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The mental health crisis and the value of self-regulation tools 09:21&nbsp;&nbsp;&nbsp; The acceptance of self-regulation and meditation as a necessary self-help strategy 14:02&nbsp;&nbsp;&nbsp; Integrating wearable technology, stress management, and wellness practices 15:18&nbsp;&nbsp;&nbsp; The link between stress and good physical health and performance 18:09&nbsp;&nbsp;&nbsp; Integrating wellness facilities into homes, tourism and hospitality 23:34&nbsp;&nbsp;&nbsp; The benefits of wearable technology and personalized health data 27:21 &nbsp;&nbsp; Mental health, wellness, and stress relief with a focus on the Vagus Nerve

LIFTS Episode 41 - The Impact of Stress Management Technology on the Vagus Nerve and How it Related to Longevity

On this week’s episode of the , we are joined by legend, John Brown, a trailblazing American bodybuilder who rose to fame in the 1970s and 1980s. Despite facing racism and discrimination in the sport, Brown achieved incredible success, winning the Amateur Mr. Universe title in 1981 and 1982, as well as the Mr. World title three times. John went on to raise three boys, all of whom inherited his sporting genes and, with the benefit of his support, experience and wisdom, went on to achieve success as NFL players. In this podcast we take a walk-through Brown’s exceptional bodybuilding achievements, how he leveraged his unique performance approach to created wealth and his unconventional training techniques, diet and pre-competition preparations. We also explore how he has supported his three sons to become successful NFL players, whilst unpacking the grit and determination it takes to succeed. This conversation is all about challenging norms and pushing the boundaries of what is possible. Buckle up - this one is a hell of a ride! In this podcast, Brown covers:  The origins of Mr. Universe and Brown’s unique approach to competitive bodybuilding. Building a bodybuilding&nbsp;&nbsp;business through questioning and entrepreneurship. The overtraining fallacy and the importance of eating and sleeping. Growing muscle without using steroids. Coca-Cola – the secret sauce in training revival. The influence of genetics and parental involvement on athletic success. Eating dirty to gain athletic advantage. Post bodybuilding diet and how the gym has become a necessary evil. Designing performance sportswear that changed then world. Disbelief: life’s biggest limiter. Parenting, marriage, and financial regrets. Achieving dreams and escaping limits. &nbsp;  To learn more about John Brown, click here:  &nbsp; &nbsp;====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:  Shop gym equipment:  View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:  Instagram:  Twitter:  LinkedIn:  &nbsp; 0:00 &nbsp;&nbsp;&nbsp; &nbsp; Intro 0:02&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The origins of Mr Universe and other bodybuilding organisations 0:18&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Brown’s career changing approach to bodybuilding competitions 9:46&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Leveraging bodybuilding to build a business 19:52&nbsp;&nbsp;&nbsp; Bodybuilding, Mr Universe and influencers 26:25&nbsp;&nbsp;&nbsp; Charting a life path through questioning and entrepreneurship 32:04&nbsp;&nbsp;&nbsp; No such thing as over training only under sleeping and under eating 37:16&nbsp;&nbsp;&nbsp; Pushing through bad form to get stronger 37:40&nbsp;&nbsp;&nbsp; Growing muscle without using steroids 40:33&nbsp;&nbsp;&nbsp; weightlifting routine for muscle growth 48:23&nbsp;&nbsp;&nbsp; Intense training for NFL athletes and Coca Cola – the secret sauce for training revival 51:31&nbsp;&nbsp;&nbsp; The influence of genetics and parental influence on athletic success 1:00:40 Parenting and coaching children in sport 1:05:43 Bodybuilding, nutrition, and training philosophy 1:09:26 Eating dirty to gain athletic advantage 1:11:36 Changing diet and training routine post bodybuilding career 1:12:03 Gym training: after a30 years it’s become a necessary evil 1:15:00 Designing performance sportswear that changed then world 1:20:38 Disbelief: life’s biggest limiter 1:21:44 Parenting, marriage, and financial regrets 1:31:28 Achieving dreams and escaping limits

Ep 337 - Mr. Universe to the NFL | The Untold Story of Extreme Muscle Methods | John Brown

On this week’s episode of the , we are joined by Dr. Jim Stoppani, a renowned expert in exercise science, sports nutrition, and supplementation, with over 15 years of experience helping millions transform their lives through science-backed training and nutrition plans. He earned his PhD in exercise physiology and a minor in biochemistry from the University of Connecticut and completed postdoctoral research at Yale University, focusing on exercise and gene regulation in muscle tissue. He was presented with the Gatorade Beginning Investigator Award by the American Physiological Society for his research.  After serving as Senior Science Editor for Weider Publications, he launched JYM Supplement Science in 2013, a pioneering sports nutrition company and has authored influential books, including The Encyclopedia of Muscle &amp; Strength and LL Cool J’s Platinum 360 Diet and Lifestyle. In this podcast, Dr. Jim Stoppani discusses:  New research into muscle growth. Mathematical models for maximizing muscle. Strategies for the fit vs. more unfit exerciser. Weight loss, muscle gain and lifestyle change. Optimal workouts for fat loss vs. muscle gain. Testosterone, supplements and the anabolic window. Full body vs Split body workouts. Time under tension and its role in muscle building. Muscle protein synthesis. The benefits of intermittent fasting. Creatine and protein intake guidelines. How alcohol impacts sleep, muscle gain and recovery.  To learn more about Dr. Jim Stoppanni, click here:   ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:  Shop gym equipment:  View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00 &nbsp;&nbsp;&nbsp; &nbsp; Intro 0:20&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; New research into muscle growth 3:09&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Range of motion and muscle growth 5:57&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Stretching and muscle growth 6:58&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Applying new research to workouts 12:49&nbsp;&nbsp;&nbsp; Importance of time under tension 14:44&nbsp;&nbsp;&nbsp; Scientific models and muscle growth 21:23&nbsp;&nbsp;&nbsp; The ideal amount of muscle for health 26:57&nbsp;&nbsp;&nbsp; Protein intake and essential amino acids 46:23&nbsp;&nbsp;&nbsp; The benefits of creatine for performance 54:15&nbsp;&nbsp;&nbsp; Balancing lifestyle changes 15:18&nbsp;&nbsp;&nbsp; Full body vs. split body workouts 1:04:01 Exercises that trigger testosterone

Ep 338 - Redefining Muscle Growth | Dr. Jim Stoppani

Welcome to this week’s episode of LIFTS, your snack-sized dose of the Latest Industry Fitness Trends and Stories. Today, hosts , Co-Founder of  and , Founder &amp; CEO of , are joined by Edward Hertzman, Founder &amp; CEO of Athletech News. On this week’s episode, recorded on November 5th, just ahead of the 2024 U.S. Presidential Election, we talk to one of the industry’s most trailblazing media mogul’s about the potential impact a change of political leadership might have on the fitness industry. We also explore the role of the media in reporting and curating the news that is driving decisions and shaping the sector.&nbsp; Hold on to your hat, this one covers a lot of ground! &nbsp; About Athletech News (ATN) founded by Edward Hertzman With a mission is to provide the fitness and wellness industry with a dynamic and trusted platform that fosters innovation, collaboration and growth, Athletech News (ATN) serves a subscriber base of almost 100,000 that spans various verticals within the fitness and wellness industry and has been transformative in the speed and detail of news delivery. &nbsp; In this LIFTS podcast, topics include:  Changes to news delivery within fitness and wellness. Impact of the U.S. Election on the fitness industry. The future of healthcare. The impact of rising healthcare costs on business. Staying true to the fitness industry’s core mission regardless of election result. Is a healthy active lifestyle a political issue? The role of media in shaping political opinion. Industry events– creating unique events that deliver value. The challenge of balancing sponsorship with content credibility. The ingredients of a successful media outlet. Final thoughts: media influence and the U.S. Election.  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog:https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 2:36&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Changes to news delivery within fitness and wellness 6:19&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Impact of the U.S. Election on the fitness industry 10:12&nbsp;&nbsp;&nbsp; What does the future of healthcare look like? 16:06&nbsp;&nbsp;&nbsp; The impact of rising healthcare costs on business 17:08&nbsp;&nbsp;&nbsp; Staying true to the fitness industry’s core mission regardless of the Election result 21:41&nbsp;&nbsp;&nbsp; Is a healthy, active lifestyle a political issue? 23:14&nbsp;&nbsp;&nbsp; The role of media in shaping political opinion 25:35&nbsp;&nbsp;&nbsp; Industry events – cutting through the crowd and making meaningful connections 30:21&nbsp;&nbsp;&nbsp; Balancing sponsorship with content credibility 35:38&nbsp;&nbsp;&nbsp; The ingredients of a successful media outlet 39:13&nbsp;&nbsp;&nbsp; Final thoughts: Media influence and the U.S. Election

LIFTS Episode 48 - Will the U.S. Election Redefine the Future of Fitness? Athletech News Founder & CEO Edward Hertzman

Welcome to this week’s episode of LIFTS, your bite-size dose of the Latest Industry Fitness Trends and Stories. Today, hosts , Co-Founder of  and , Founder &amp; CEO of , are joined by Yves Preissler, CEO of YP Fitness Consulting, an expert in turnkey and modular gym design solutions across global fitness, sport, wellness and recovery industries.&nbsp; With 40+ combined years’ experience, Yves and his team of professional consultants have a wealth of global expertise creating high end finishes to create tailor-made concepts that deliver results for investors, developers and business owners. This podcast episode explores the future of gym design, covering trending topics such as sustainability, AI technology and customer-centric experiences.&nbsp; In this LIFTS podcast, topics include:  Customer-centric gym designs. How wellness and luxury are transforming training. Sustainability within the fitness industry. Equipment: price vs. quality and sustainability. Integrating AI and technological advancements. Fred Fitness: the first truly AI-powered gym. Designing gyms of the future. Technology vs. human interaction. The evolution of group fitness and personalized fitness.  To learn more about Yves Preissler, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 0:30&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Resetting the body while travelling 3:03&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Alcohol and travel habits 4:19&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Customer-centric design philosophy 7:03&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; How wellness and luxury are transforming training 9:25&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Sustainability within the fitness industry 19:30&nbsp;&nbsp;&nbsp; Technology integration into fitness 21:30&nbsp;&nbsp;&nbsp; Fred Fitness: the first truly AI-powered gym 22:33&nbsp;&nbsp;&nbsp; The evolution of group fitness and personalised fitness 31:41&nbsp;&nbsp;&nbsp; Balancing technology and human interaction 31:59&nbsp;&nbsp;&nbsp; Solving meaningful problems in fitness

LIFTS Episode 49 - Refurbished Exercise Machines to AI Gyms: Designing for the Future with Yves Preissler

Welcome to this week’s episode of LIFTS, a quick snapshot into the Latest Industry Fitness Trends and Stories. Today, hosts , Co-Founder of  and , Founder &amp; CEO of , get together to discuss recent health and biohacking trends, nutrition and supplements, strength training insights, tech and wellness integrations and emerging fitness trends including the latest from industry innovators Oura, F45, Samsung and Vasa Fitness.&nbsp; In this LIFTS podcast, topics include:  Hostage tape; the viral sleeping trend. Repacking your pre/post workout supplements. Tips from Dr. Jim Stoppani on how to build muscle. The new Oura nutrition tracking tool. FS8, the new Pilates model from F45. F45 teams up with Samsung to bring workouts to Samsung TVs. Research results on benefits of ‘exercise stacking’. Vasa Fitness adds boutique strength class to HVLP offering.  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog:https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 0:54&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Viral sleep trend of ‘hostage taping’ 3:44&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Exploring supplements and nutrition 10:00&nbsp;&nbsp;&nbsp; The minefield that consumers face choosing nutritional products 13:27&nbsp;&nbsp;&nbsp; The evolution of tracking apps 17:46&nbsp;&nbsp;&nbsp; F45 introducing Pilates offering 19:33&nbsp;&nbsp;&nbsp; F45 partner with Samsung to deliver Samsung TV workouts 21:23&nbsp;&nbsp;&nbsp; Exercise snacking and strength training 27:44&nbsp;&nbsp;&nbsp; Vasa Fitness adds boutique strength class to HVLP offering 30:53&nbsp;&nbsp;&nbsp; Gym etiquette and social media impact 36:02&nbsp;&nbsp;&nbsp; Final thoughts

LIFTS Episode 50 - Sleep Better, Lift Stronger, Live Longer: Diving Deep Into Wellness

Welcome to this week’s episode of LIFTS, your bite-sized dose of the Latest Industry Fitness Trends and Stories. Today, hosts , Co-Founder of  and , Founder &amp; CEO of , are joined by , CEO  EMEA.&nbsp; With more that 20 years-experience working in the fitness industry there are few individuals on the planet with more experience than Kevin Yates when it&nbsp; comes to building and operating boutique fitness brands. Currently heading up Lift Brands EMEA, which includes icon brands Snap Fitness and 9Round, Kevin also played a huge hand in the growth and success of European boutique brand, Trib3 and before that, the trailblazing UK boutique brand, 1Rebel. In this LIFTS podcast, we discuss:  The evolution of boutique fitness. The pivot to multiple modalities within a boutique offer. The price vs value challenge facing&nbsp;&nbsp;HVLP fitness brands. What component parts make a successful boutique fitness brand. From HVLP 1.0 to HVLP 2.0 and the brands leading the charge. What do boutiques have to do to maintain relevance in today’s market? Trend predictions for the fitness sector.  To learn more about Lift Brands, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 0:25&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; RFK’s as Health and Human Services Secretary in the US. Good news or bad news? 2:50&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro to Kevin Yates 5:06&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The evolution of boutique fitness 9:43&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The pivot to offering multiple modalities within a boutique offer 11:25&nbsp;&nbsp;&nbsp; Adaptions HVLP fitness brands need to make to be able to charge more to cover rising costs 21:03&nbsp;&nbsp;&nbsp; What component parts make a successful boutique fitness brand 25:17&nbsp;&nbsp;&nbsp; The evolution from HVLP 1.0 to HVLP 2.0 and the brands leading the charge 33:00&nbsp;&nbsp;&nbsp; What do boutiques have to do to maintain relevance in today’s market? 36:12&nbsp;&nbsp;&nbsp; Trend predictions for the fitness sector

LIFTS Episode 51 - The Future of Boutique Fitness | Kevin Yates

Welcome to the latest episode of L.I.F.T.S – your bite-sized dose of the Latest Industry Fitness Trends and Stories. &nbsp;This special episode was recorded live at Beyond Activ Australia APAC, where host Mohammed Iqbal attended to explore the cutting edge of fitness innovation. &nbsp;Hosts Matthew Januszek, Co-Founder of Escape Fitness and Mohammed Iqbal, Founder &amp; CEO of SweatWorks, are joined by Aleksander Dahlberg- founder of Sahha, Aaron Verasammy- Vice President Sales - North America at ABC Fitness Solutions,&nbsp;and Emmett Williams- MD at Myzone (APAC). &nbsp;In this episode, topics discussed include:  Australian fitness innovation and global expansion of local brands. Rapid growth of Pilates in gyms and boutique studios. Unique fitness concepts combining multiple services. Integration of health data technology in fitness offerings. Challenges for international brands entering the Australian market. Maturity and entrepreneurial culture of the Australian fitness industry. Need for collaboration between fitness industry and government on public health. Influence of Australian lifestyle trends (e.g., coffee culture) on the fitness landscape.  To learn more about Beyond Activ, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00 Intro 12:04 Aleksander Dahlberg 22:32 Aaron Verasammy 35:05 Emmett Williams

LIFTS Episode 52 - What Makes Australian Fitness Stand Out? Beyond Activ Unveiled

On this week’s episode of the Escape Your Limits Podcast, we are joined by Rick Valente, a legendary figure in the bodybuilding and fitness industry, best known as the co-host of ESPN's BodyShaping. Born and raised in Connecticut, Rick discovered his passion for fitness early on, driven by a love for sports, martial arts and a determination to build a bodybuilder’s physique. Leaving behind a challenging upbringing surrounded by drugs, he made the life-changing decision to move to California in the early 1980s and train at the iconic Gold’s Gym. His dedication led him to win Mr. Los Angeles and place second in Mr. California. However, a significant injury in 1987—tearing a pectoral muscle while lifting 500 pounds—marked a turning point, shifting his focus to coaching and personal training. In this inspiring episode, Rick shares his journey from troubled beginnings to becoming a bodybuilding icon and TV personality. He offers timeless fitness wisdom, actionable advice for personal growth and stories of training alongside legends like Arnold Schwarzenegger and Gregory Hines. This is a conversation packed with lessons on resilience, passion, and transformation. In this podcast, Rick discusses:  Overcoming a troubled upbringing throughs sports and training. The pivotal decision to move to California and train at Gold’s Gym. The energy and culture of Gold’s Gym in the 80s. Training with legends and the community spirit of old-school bodybuilding. The art of posing and the aesthetics of bodybuilding. Reflections on training methods and the evolution over the years. Hosting the hit fitness TV show ‘BodyShaping’ and its influence on fitness culture. Dealing with family tragedies, retirement boredom and finding new creative purpose.  To learn more about Rick Valente, click here:  ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:  Shop gym equipment:  View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00 &nbsp;&nbsp;&nbsp; &nbsp; Intro 3:06&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Influences in early life 5:47 &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Move to Florida and career beginnings 11:47&nbsp;&nbsp;&nbsp; Gold’s Gym and celebrity encounters 20:13&nbsp;&nbsp;&nbsp; Training techniques and workout memories 27:14&nbsp;&nbsp;&nbsp; Bodybuilding competitions 32:11&nbsp;&nbsp;&nbsp; “Body Shaping” and fame 42:08&nbsp;&nbsp;&nbsp; Transition to writing and photography 43:36&nbsp;&nbsp;&nbsp; Coping with boredom and personal growth 47:08&nbsp;&nbsp;&nbsp; Advice for younger generations &nbsp;

Ep 339 - From Grit to Glory: Rick Valente’s Journey from $400 to Gold’s Gym Icon

In this special mid-week podcast, brought to you by Escape Fitness, we delve into the strategies that amplify a gym's digital presence and drive real business results with today’s guest, Dennis Yu, one of the world’s foremost authorities on leveraging digital marketing for success. Here, Dennis shares his decades of expertise, delivering actionable insights on how gyms can build stronger community connections by collecting, curating, and sharing hyper-localized digital content. Whether you’re a gym owner or operator, this conversation is packed with invaluable advice to attract more members and deepen engagement with local populations. Dennis Yu is the Chief Technology Officer at BlitzMetrics and co-author of the best-selling book&nbsp;The Definitive Guide to TikTok Ads. A seasoned international speaker, Dennis has presented in over 20 countries and worked with iconic brands like Nike, Red Bull, and the Golden State Warriors. His insights have been featured in&nbsp;CNN,&nbsp;The Wall Street Journal,&nbsp;The Washington Post, NPR, and&nbsp;The Los Angeles Times. He also holds a Bachelor’s degree in Finance from Southern Methodist University and a degree in Economics from the London School of Economics. In this Episode, we discuss:  The ‘hidden’ data-value that led to the multi-billion dollar sale of Visio to Walmart. The ‘dollar a day’ marketing strategy. Google and YouTube as social media networks. Reviews and recommendations – do they deliver value? Hacks to encourage member reviews. Setting up Google Pages for success. Localization and personalization - the key to online visibility. Successfully organizing content across multiple social media platforms. Engagement and content strategy. Traditional marketing vs. digital marketing – which works best? The power of micro podcasts.  ====================================================== Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:  Shop gym equipment:  View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 0:29&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The ‘hidden’ data-value that led to the multi-billion dollar sale of Visio to Walmart 1:12&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Using hardware as the gateway to data collection 2:21&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Explaining the ‘dollar a day’ marketing strategy 7:10&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Google and YouTube as social media networks 8:15&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; How influential are posted reviews and recommendations? 10:55&nbsp;&nbsp;&nbsp; Hacks that encourage members to post reviews 13:06&nbsp;&nbsp;&nbsp; Setting up Google Pages for success 18:06&nbsp;&nbsp;&nbsp; Signals Google loves - localization and personalization 19:09&nbsp;&nbsp;&nbsp; Organizing online information for optimal effect 25:17&nbsp;&nbsp;&nbsp; How to organize content across multiple social media platforms&nbsp; 27:27&nbsp;&nbsp;&nbsp; Engagement and content strategy 33:29&nbsp;&nbsp;&nbsp; Traditional marketing vs. digital marketing – which works best? 34:49&nbsp;&nbsp;&nbsp; The power of micro podcasts

Ep 340 - Digital Marketing Hacks That Drive Community Engagement | Dennis Yu

Welcome to the last episode of LIFTS in 2024, your bite-sized dose of the Latest Industry Fitness Trends and Stories. Today, hosts , Co-Founder of  and , Founder &amp; CEO of , are joined by Giles Denning, Head of Marketing, PerformX.&nbsp; Matthew and Mo are on the advisory board of PerformX Live, an event that is the business of fitness, a powerhouse environment and is taking place at the NEC, Birmingham on 26th &amp; 27th February 2025. The conversation in this episode introduces listeners to the themes that will be discussed on the main stage at the event. Bringing in thought leaders from around the globe that will discuss digitalization, premiumization, AI, recovery and more. In this LIFTS podcast, we discuss:  PerformX and the themes that will shape the industry in 2025. Bridging the gap: the fitness industry's role in wellcare. Digitalization, premiumization, and the evolving fitness landscape. The biggest trends of 2024 and predictions of 2025.  To learn more about PerformX Live, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 4.37 &nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Theme One - Digitalization 8.28&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Theme Two - Premiumisation 13.22&nbsp;&nbsp;&nbsp; Theme Three – AI 18.53&nbsp;&nbsp;&nbsp; Theme Four – Future of Recovery on the Gym Floor 21.57 &nbsp;&nbsp;&nbsp; Theme Five – Longevity and Bio-Hacking 25.56 &nbsp;&nbsp;&nbsp; The Fitness Industry’s Role in WellCare 32.58 &nbsp;&nbsp;&nbsp; Biggest Trends of 2024 and the Predictions for 2025 36.21&nbsp;&nbsp;&nbsp; Brands to watch out for

LIFTS Episode 53 - Shaping the Industry: Key Themes for 2025 at PerformX Live | Giles Denning

Welcome to this extended episode of LIFTS, your bite-sized dose of the Latest Industry Fitness Trends and Stories.&nbsp; Today, hosts , Co-Founder of  and , Founder &amp; CEO of , are joined by Anthony Vennare, the founder of pioneering news aggregator Fitt Insider and Wellworthy to reflect on how predictions made about 2024 played out and to look ahead at the trends and innovations driving the future direction of the fitness and wellness industries. This LIFTS episode covers:  A review of 2024 predictions and how they played out. Trends and predictions for fitness brands, tech products and consumer preferences. The growth in popularity and functionality of wearable tech. A look at how emerging fittech giants like Oura, Levels and Apple has played out. The impact of GLP-1s on consumers and the fitness industry. The boom in strength training and Pilates. The integration of fitness and healthcare. Increasing consumer awareness around food and environmental impact. 2025 predictions: rising investment in health &amp; wellness, consolidation and a focus on personalized and prescriptive health solutions. Personal goals for 2025.  To learn more about Anthony Vennare, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 1:40&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Reflection on 2024's predictions for big companies and big tech (Oura, Apple, Levels) 9:40&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Reflections and Predictions: Small to Medium-Sized Fitness Businesses Predictions – Flexes And Fails 17:00&nbsp;&nbsp;&nbsp; Trends Predications (GLP-1s, strength training, mixing modalities, Pilates) 25:08&nbsp;&nbsp;&nbsp; Big Company and Tech 2025 Predications (connecting health clubs with healthcare, growth of peptide use, make America Healthy 36:03&nbsp;&nbsp;&nbsp; Small To Medium Company and Tech Predictions (AI, women’s health, environmental awareness, reimagining the gym floor, vending) 46:20&nbsp;&nbsp;&nbsp; General Trend Predictions (mental fitness to combat addictions and illness, evidencing health outcomes, consumers making incremental changes to improve health and longevity, attracting new investment 53:29&nbsp;&nbsp;&nbsp; Final Thoughts and Personal Goals

LIFTS Episode 54 - Fitness Industry Growth Drivers: GLP-1s, Strength Training and Personalized Healthcare

Welcome to this episode of LIFTS, your bite-sized dose of the Latest Industry Fitness Trends and Stories.&nbsp; Today, hosts , Co-Founder of  and , Founder &amp; CEO of , are joined by Lauren Shroyer, VP of Product Development and Innovation at ACE (American Council on Exercise), the leading non-profit organisation certifying health coaches and exercise professionals which seeks to get people moving worldwide.&nbsp; This episode focuses on the huge impact that AI is going to have on the fitness industry, and in particular, the frontline fitness professionals.&nbsp; This LIFTS episode covers:  The role of AI in personalization and data management. The shift towards online education post-pandemic. The integration of AI tools for creating, and tailoring fitness programs. Three key limitations of AI: Connection, Creativity and Common Sense. The importance of human connection and creativity in fitness. The challenges trainers face from gyms and the need to adapt to new technologies. Lumin, a studio in Texas that harnesses the power of AI to provide ‘the world’s smartest fitness studio’. How to integrate AI effectively, focusing on behavior change coaching and leveraging AI for efficiency.  To learn more about ACE, click here:  ====================================================== Support fitness industry news by sponsoring future LIFTS episodes. Contact us at marketing@escapefitness.com for advertising opportunities. Subscribe to our YouTube channel and turn on your notifications so you never miss a new video when it’s published:&nbsp; Shop gym equipment:&nbsp; View our full catalog: https://escapefitness.com/support/catalog (US) https://escapefitness.com/support/catalogue (UK) &nbsp;====================================================== Facebook:&nbsp; Instagram:&nbsp; Twitter:&nbsp; LinkedIn:&nbsp; &nbsp; 0:00&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Intro 2:43&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Impact of AI on Fitness Professionals 10:18&nbsp;&nbsp;&nbsp; Challenges and opportunities for Trainers post-pandemic 15:35&nbsp;&nbsp;&nbsp; Embracing AI and technology within fitness 17:10 &nbsp;&nbsp; The three core things that AI cannot do 24:45&nbsp;&nbsp;&nbsp; The role of AI in personalized fitness programs 29:29&nbsp;&nbsp;&nbsp; The future of AI in fitness and ACE’s role 29:58&nbsp;&nbsp;&nbsp; The potential of pure, AI-based fitness models 34:03&nbsp;&nbsp;&nbsp; Final thoughts and future directions

AI in Fitness: The Future is NOW | Lauren Shroyer of ACE Fitness

From NFL Hall of Famers to Hollywood superstars, Todd Durkin has improved and inspired them all to be the best that they can be physically, mentally and spiritually. This episode of the Escape Your Limits podcast is more than just workout motivation or business advice, it will change your life for the better. Todd started out from humble beginnings with no money, no clients and no business plan, simply wanting to share his passion. Through his insatiable thirst for learning and unshakeable faith, he’s gone from putting everything on the line to inspiring people around the world through innovative culture implementation and a positive mindset.&nbsp; His approach to training goes way beyond simple sets and reps, with an outlook of: “conditioning drives success.” If you’re training hard and eating right, you’ll be inspired. With everything he does, Todd nurtures the head, the heart and the hunger for accomplishment in countless walks of life through mastermind coaching, mentorship, motivation, keynote speeches and development programmes. Guided by his mentor, Wayne Cotton, Todd Durkin founded San Diego’s Fitness Quest 10 in January 2000. It’s grown from 2000 sq feet with carpet on the floor and refurbished equipment to 8000 sq ft of inspirational fitness space where work is more than just how much you can lift. Here, mindfulness and a whole-body approach is taken to improving your personal and professional world. In Todd’s own words: “We change lives and we’re the best part of your day, every day.” &nbsp; Episode Highlights:&nbsp;  You’re part of a team in any business; in this episode of the Escape Your Limits podcast you’ll hear how to use the NFL as a comparison for success. Why it’s important to delegate enough so that you’re able to grow the business, and why your entrepreneurial venture needs a director of first impressions. How hard-hitting advice from a business partner can really make you take a step back and fully understand what changes you need to make. Discover Todd’s ultimate morning routine that will leave you ready to conquer the day spiritually, physically and mentally.  &nbsp; Join Matthew Januszek in conversation with a fitness legend and motivational guru, Todd Durkin… &nbsp; Please like and subscribe.

Ep.17 - Todd Durkin of Fitness Quest 10

Few people know the importance of tailoring your offering to a customer base better than Colin Waggett, CEO of Third Space. He’s the master of grasping opportunities at the ideal time to bring growth and new offerings to members interested in London luxury. Watch the full episode on YouTube –&nbsp;https://youtu.be/fsHuhNOddj4 Colin’s professional background in hospitality, finance and casinos brought him to realise his passion for fitness is only matched by his ability to drive progress, implementing this wealth of experience. Since joining the industry, he’s headed up a £500m company to thrive in over 20 countries and, today, provides outstanding fitness spaces that members feel are their own. Following seven years at Fitness First as CEO, Colin went on to co-found a venture into the boutique market with Psycle. This enabled the entrepreneur of opulence to continue to learn about himself in a smaller, premium offering, including discovering the different challenges that every business goes through during growth trajectories. Of course, the work is never done, with behind the scenes propositions in his current venture, Third Space, ever expanding – evolution is always on the cards. While the focus is on London, listen to find out where the next direction is heading. Third Space bills its locations as London’s luxury health clubs, providing outstanding fitness spaces that members feel are their own, and the description doesn’t disappoint. Another_Space offers three class concepts: yoga, cycle, and HIIT. These are pay-as-you-go offerings in two London locations. Colin and his team have found the magic ingredients of theatre, community and innovation, fulfilling members’ love of the “new.” This implemented in fitness offerings, whether group sessions, climbing, cardio or any aspect of functional fitness, ensures that this is a best-in-class business compared to the competition, complemented by every other facility in the clubs to ensure the highest quality of experience. &nbsp; Episode Highlights:&nbsp;  How you can use the benefit of hindsight to implement lessons learnt for future opportunities. The importance of differentiation and how to stand out with a fitness offering and great service that brings balance to any member’s life. Design is vital. How can you inspire your members or customers through ambiance alone, to complement everything else your business offers. What is the future of the boutique? Will people leave traditional clubs and migrate? Will they stay in full service gyms? Will members continue choose between the two?  &nbsp;&nbsp; Join Matthew Januszek in conversation with Colin Waggett of Third Space…. &nbsp; Please like and subscribe.

Ep.29 - Colin Waggett, How gambling a £500m career to start afresh can pay off.

Paul Chek of the C.H.E.K Institute has done it all. He’s not only served in the military but got to the point of being invited to join Delta Force. Today, his thirst for knowledge and imparting what he’s learned will leave you with the understanding of how to work with definitive and abstract ideas, appreciate values, and weigh up opportunity with financial benefit on a much bigger scale. That’s just the start… Watch the full episode on YouTube –https://youtu.be/_w1boV_cLrk From a background of sheep farming and manufacturing produce from wool in the family business, Paul juxtaposed the physical with the mental, training in meditation with monks following his mother’s influence as a yogi from an early age. Using this as the foundation of his developmental life, his close-to-the-earth, holistic upbringing set in motion a life of constantly having more energy than anyone around him. He started boxing at 12 before fighting competitively; it all started from there. Following his introduction to the ring, his work ethic and need for competition led him to become a kickboxer, motorcross racer, stock car driver, drag racer, rodeo rider, and played every sport he could play in high school. Later on, logging, working on drilling rigs, working in the fishing industry, and also learning about engineering and mechanics through practical application gave him skillset after skillset that pushed him to another level of challenge. Paul joined the army as a paratrooper. Aside from repairing weapons systems on Cobra helicopters, it also enabled him to join their boxing team, eventually becoming the team’s trainer. From his nutrition knowledge and practicality, he taught even the elite soldiers how to have more energy and application of their incredible abilities in physical combat. Competitive edge is something that has stayed with him throughout his life. In his own words, Paul’s work in the C.H.E.K Institute is a synthesis of the best minds in any profession, integrated into his own findings and developed into new concepts through online education, over 400 exhaustive articles, over 100 videos, 11 books along with audio books, meditation tools and more. As an athlete, author, inventor, speaker, educator, Paul Chek’s skills are paramount in thought leadership and taking people on their own hero’s journey. Internationally renowned, it’s his insight and evidenced opinions that change the lives of countless people around the world. &nbsp; Episode Highlights -&nbsp;  Learning business from unlikely industries, in the case sheep farming and wool production, and how this can lead to a life of endless achievement through application of the fundamentals. Eat the way you would on a farm. Paul’s diet enabled him to cycle 250 miles a week, run 40 miles a week, swimming an average of a mile a day on top of six to eight hours a day of boxing training. Although it’s not as straightforward as you think… The importance of surrounding yourself with the best. Paul’s friendship group included a world kickboxing champion sparring partner, bodybuilding’s Mr Canada with the biggest gym in town, two nationally ranked motorcross racers, elite skiers, black belt holders in various different martial arts… A melting pot of badass athletes. Learn the difference between people that know what to think and people that know how to think. How billions of people all damaging themselves through poor nutrition, and not in the ways you think.&nbsp;  &nbsp; &nbsp; Join Matthew Januszek in conversation with Paul Chek of the C.H.E.K Institute… &nbsp; Please like and subscribe.

Ep.30 - Paul Chek, Learning how to think; not what to think

Frank Zane agreed to this special follow-up episode of the Escape Your Limits podcast to give us even more insight into the life of a Mr Olympia icon. He tells us behind the scenes secrets of the Pumping Iron era, Gold’s Gym and working out with Arnold Schwarzenegger, as well as how bodybuilders regularly helped each other improve, despite competitive nature. This is the life of a constant creator, improving muscle, music, body and mind.&nbsp; Watch the full episode on YouTube &nbsp; In this two-part episode, Frank Zane returns. His original Escape Your Limits podcast interview has been popular with millions of people on YouTube, social media and blogs across the internet. His insight into maintaining success well into your ’70s, proves that we can all stay strong throughout our lives. Frank is still idolised by people all over the world for an incredible approach to life in both mind and body. His honest, logical and spiritual manner has brought levels of focus and success that most can only dream of, through perseverance and physical perfection. There are some great lessons here that have not been covered before by Frank. To see how we can all keep the fitness blues away, we hope you enjoy this second interview with bodybuilding and Mr Olympia legend, Frank Zane. Frank Zane has won all of bodybuilding’s major titles including Mr. Olympia (3 Times), Mr. Universe (3 Times), Mr. World and Mr America. Frank is one of the leading experts on bodybuilding and active ageing. He is a world-renowned performance coach and the most highly educated bodybuilding champion. He has been named as one of the “Top 10 Legends of Bodybuilding” and also was awarded “The Best Physique of All Time” by Muscle and Fitness Magazine. &nbsp; Episode highlights -&nbsp;  How meditation will empty your mind to allow you ideas and concepts to enter and aid your progress. A deep dive into the complexities and details of mindset from a multiple-time Mr Olympia. The importance of not using “powerless speech” or language that removes your control over yourself and your actions. Why you need to take photos of yourself – good and bad – so that you can observe your body as the world does and work on improving your physique, your mindset or both. What the three poisons are that hold us back in everything we do. How the awareness of lifeforms that have come before us manifest in our own subconsciousness, and how they continue to exist, life after life. How the prospect of death can be scary, but realising ways in which you can understand your mind and how it affects how you feel about longevity.  &nbsp; Join Matthew Januszek in conversation with Frank Zane…

Ep.94 - Frank Zane Pt 2: Bodybuilding secrets and helping Arnold Schwarzenegger with maths

An internationally renowned icon of corrective and high-performance exercise kinesiology, just one conversation with Paul Chek, founder of the CHEK Institute, is never enough. A previous guest on the Escape Your Limits podcast, Paul returns to offer more insight into strength, spirit and our place in the universe.&nbsp; This episode will challenge your beliefs while helping you to embrace others that you didn’t even realise you had. Paul’s full mind, body and soul approach to fitness and wellbeing is enlightening and inspirational, and we’re lucky to get a second bite of the apple. &nbsp; Watch the full episode on YouTube Paul Chek is a world-renowned expert in the fields of corrective and high-performance exercise kinesiology, stress management and holistic wellness. For over 30 years, Paul’s unique, integrated approach to treatment and education has changed the lives of many of his clients, his students and their clients. By treating the body as a whole system and finding the root cause of a problem, Paul has been successful where traditional approaches have consistently failed. Paul is the founder of the CHECK Institute and the P~P~S Success Mastery Coaching Program. He is a prolific author of books, articles and blog posts. &nbsp; &nbsp; The CHEK (Corrective Holistic Exercise Kinesiology) Institute, based in California, offers fitness and healthcare professionals a uniquely integrated and holistic approach to health, fitness and wellbeing. These methods are truly holistic, viewing the body as a system of systems – a fully integrated unit where physical, hormonal, mental, emotional and spiritual components must be considered. For more information visit chekinstitute.com &nbsp; &nbsp; Episode highlights:&nbsp;&nbsp;  What exactly is potential, and how your finite amount of energy should be concentrated on your goals instead of frittered away on distractions. Why pathologies are not effective pathways to long term success, even if it seems to be a good source of motivation at the time. How eating a poor diet is eroding your physical ability over time, and how it will catch up with you at some point. Why you need to get to really know yourself before taking on a big achievement to discover whether you’re undertaking something for you or to prove something to someone else. The importance of baseline health and how, if you’re not ready, the stress of any competition will take over. What is the belief that’s leading to the behaviour that’s causing the limitation? Discovering the ingrained reasons for your problems can be hard to uncover but will revolutionise how you think about what has caused you stress and anxiety in the past. How you can figure out direction, even if you don’t know what your goal is, by understanding what your biggest nightmare is. A negative vote can lead to just as much positivity long term. You are 50% of every relationship, which means that any problem is 50% your fault. Even when you think you’re not at fault, you can find ways to work towards a solution. How you may climb the ladder of success, only to find that it’s leaning against the wrong wall. Don’t let your ego drive your success. Let your heart guide you. Why listening to this episode will help you reach an elusive, empathetic stage that helps you discover the majesty and beauty of the whole game of life. What joys you will bring to yourself and everyone around you by realising what an investment in honesty, love and support will bring.  &nbsp; Join Matthew Januszek in conversation with Paul Chek…

Ep.106 - Paul Chek: How to achieve success in life, body and business.

How to succeed in the next generation of hybrid athleticism. In this episode, we learn how coronavirus is impacting the fitness industry, how to create an online fitness business, and how to stay strong and resilient both mentally and physically. Kris Gethin is a successful fitness entrepreneur who's global ventures include a health club chain, a sports and nutrition business, and an online training company. He's the perfect fitness professional to lead a new wave of nutrition for the benefit of a better mindset, better bodies and longevity for the years to come. For more information on the Escape Your Limits podcast visit  Video version -  &nbsp; Was grew up in Wales, racing motorcross until a back injury put an end to his career. He was introduced to resistance training after he went through rehab, and discovered the benefits of taking the stress away from his spine and putting it onto his muscles. &nbsp; With a newfound passion for wellbeing, Kris studied international health and sports therapy to educate himself on the way to becoming a fitness professional. He&nbsp; worked on cruise liners as a massage therapist and personal trainer before setting up his own PT business in Australia. &nbsp; Since then, Kris has travelled the world, setting up partnerships with fitness institutions such as Bodybuilding.com and starting businesses such as his chain of gym academies and his nutrition company Kaged Muscle. &nbsp; &nbsp; [DETAIL OF GUEST’S BUSINESS AND WHAT MAKES THEM UNIQUE] &nbsp; Kaged Muscle is proud to be a supplement line of deep integrity. It sources the purest, most potent raw materials, performing rigorous laboratory and real-world testing. KM also adheres to third-party quality assurance practices, with an unwavering commitment to quality and safety. This is the foundation upon which Kaged Muscle was built. For more information visit https://www.kagedmuscle.com &nbsp; Kris Gethin Gyms is a fitness destination that provides customised and individual-centered fitness services to keep you equally motivated in and out of the gym. For more information visit https://www.gethingyms.com &nbsp; [EPISODE HIGHLIGHTS – FOUR OR FIVE BULLET POINTS (TIMINGS?)] &nbsp;  How bodybuilding has led Kris on a journey of understanding, education and a sense of urgency through militant discipline. What morning routine leads to a successful business or how you can embrace circadian rhythms and human natural history to achieve whatever you need throughout the day. Why meditations, mindfulness and biohacking can complement your fitness routine and what effects these will have on your movement goals. How knowledge without experience is not useful to anyone, and why Kris Gethin will try any approach himself before recommending it to others. What effects lights and other sensory effects have on your cortisol levels, and how the outside world will bring you a lot more spiritual and mental growth. How the coronavirus lockdowns have affected gym chains and fitness academy in India, and what the differences are in the safety measures in place. What the benefits are of Facebook groups and online communities are during lockdown and why you need to ensure these are in place for your business moving forward. Why clients, members and communities have to spend more time these days filtering through content and courses that are being sold by people will little experience or qualifications in fitness. Why fast food restaurants have been open during the pandemic lockdowns but not gyms, and how the argument behind this can be reversed through proper education in fitness. What the benefits are of having a home gym set up, and how fitness is going to balance itself out again in the coming weeks. Why people think it's normal to harm themselves with the food that they eat instead of healing themselves with it, and what we can do to change that. How we can use our platforms to extract and promote more testimonials from people that have overcome difficulties...

Ep 137 - Kris Gethin: How to feed both mind and muscles.

Attract clients. Perfect your pricing. Retain members. Profit and prosper. This episode is a lesson in how to bring more clients into your business and keep them longer, all while improving profitability. It's an art form that our guest has developed into a science. With tips time-served by a client base of over 2000 thriving businesses, this strategy session can bring some impressive results. CEO of GymLaunch, Alex Hormozi, is making gym owners evolve their business to be better for their bottom line and members. For more information visit  Video version –  &nbsp; Formerly a competing power lifter, Alex Hormozi didn't like the effect that the volume was having on his joints. He transitioned to more of a bodybuilding approach without feeling the need to get stage lean. Professionally, Alex has gone from sleeping on the floor of his gym to discovering financial freedom, teaching other gym owners his success secrets and transforming over 1500 gyms on four continents. As host of the Gym Secrets Podcast he's also helping gym owners get more profit per member, increase retention and engagement, all while retaining your own personal life. Alex is also host of the Gym Secrets Podcast. Subscribe at https://apple.co/3kHGF4g The Gym Launch model has now transformed thousands of gyms spanning four continents. Gym owners work endless hours and sacrifice themselves for their customers, and still, many go home empty-handed. Gym Launch is dedicated to solving this problem. For more information visit gymlaunch.com &nbsp; Episode highlights -&nbsp;  How to build a consultative mind map of all the information that exists for success, and build a mentorship and educational community to leverage lessons that others have already learned. Why the fitness industry continues to talk about the same challenges, and what it's going to take to start moving conversations forward. How the virtuous or viscous circle of price can work for or against your business model through understanding value, profit and performance. What your choice of equipment and classes will do to your business, and how the smallest accessory can ruin your profit line. Why the passion in the fitness industry is often what kills the chances of a business' success. What fitness trends are going to outlast everything else, and what to base a gym around for longevity. Plus the key points to what makes a good operator. The five things you should be doing in order to retain members, and what to do if you're a struggling gym owner right now. Why exercise digital programming will better serve members and clients through convenience than any live digital workout on Zoom will do. How the difference between a good and bad operator is all in genuinely caring about your customers. Why dual motivation is so powerful in getting to the gym, particularly when you think about hanging out with your friends and going for a workout.  &nbsp; Join Matthew Januszek in conversation with Alex Hormozi… &nbsp; For more information visit

Ep 154 - Gym Launch CEO Alex Hormozi: Financial freedom for life.

Each episode of Escape Your Limits reveals the mental, physical and emotional ingredients involved in standing out above everybody else. Discover why successful people keep going when most people stop, and what keeps them going, day after day. It’s not about shortcuts for dreamers; these people prove that constant hard work fuelled by the right mindset is what makes dreams a reality. Join Matthew Januszek and his guests as they delve into the mindset of leadership and success.

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