Working for one of the largest agricultural businesses in the world might seem like an unlikely career for a fourth generation city girl, but if you’ve ever talked to Janice Person you know it makes perfect sense. At her core, Janice is a photographer and storyteller and she has built a career learning and telling farmers’ stories. In her current role as online engagement director at Monsanto, Janice uses storytelling to help people in online spaces better understand agriculture.

In this episode Janice discusses the power of stories to engage consumers, bloggers, foodies and parents alike.

Also discussed in this episode:
Working with people in a variety of tribes, from agriculture to foodies and more.
How she built her personal and professional brand by being the same person online and offline, and not limiting what she shared to the agriculture industry.
Encouraging students to start making content and putting it out into the world and create a portfolio for themselves.
Monsanto’s work to empower employees to share their story and the company’s story.
Handling tough questions and criticism by listening, asking questions and sharing experiences.
Making yourself open to different opinions in a world where social media feeds you more of what it knows you want and agree with.
Investing in good journalism.
Networking by finding and sharing things that are of value to others.


Connect with Janice:
https://www.facebook.com/janice.l.person/
https://twitter.com/JPlovesCOTTON
https://www.instagram.com/jplovescotton/


Want to meet more amazing people in agriculture? Be sure to subscribe to this podcast in iTunes. Come behind-the-scenes of our current projects and watch as we work on America’s farms and ranches. Just head on over to our Facebook page. You can find us by searching Herdmark Media. You can also follow our feeds on Instagram and Twitter - @herdmarkmedia or Snapchat - HerdmarkMedia.

To know more about us, visit our website - herdmarkmedia.com While you’re there, be sure to click "Join The Herd" and we’ll send you FREE ready-made social media posts and stock images to help promote agriculture - It’s called Free Post Friday - and it’s only available to subscribers. Let us help you tell the story of agriculture. Join the Herd today!

Episode 24 - The Power of Storytelling with Janice Person

In this episode B.J. and Drew give tips on how to make a great entry for our capture agriculture contest - or just to make great content for your business. They give insights on cameras and equipment and what kind of equipment you might need to build your contest entry. Of course, we also announce our special guest judge. Want to get the edge on the competition, jump into this episode!

Connect with B.J.:
https://www.facebook.com/bjeick
https://www.instagram.com/bjeick

Connect with Drew:
https://www.facebook.com/dboatner
https://www.instagram.com/drewboatner/

Want to meet more amazing people in agriculture? Be sure to subscribe to this podcast in iTunes. Come behind-the-scenes of our current projects and watch as we work on America’s farms and ranches. Just head on over to our Facebook page. You can find us by searching Herdmark Media. You can also follow our feeds on Instagram - @herdmarkmedia or Snapchat - HerdmarkMedia.

To know more about us, visit our website - herdmarkmedia.com. While you’re there, be sure to click "Join The Herd". Let us help you tell the story of agriculture. Join the Herd today!

Episode 25 - Get the Edge on our Photo & Video Contest with B.J. Eick and Drew Boatner

We introduce you to the people working behind-the-scenes to share the story of America's farmers and ranchers.

The Story of Agriculture Podcast

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