In this miniconference, we will look at the increasing importance of user interface (UI) and user experience (UX) design, especially in web and mobile applications. Is having an aesthetically pleasing interface enough to keep your users coming back? How does one design an application that is simple to use yet engaging and fun? 

We will examine how entrepreneurs and developers can leverage on existing resources and trends to get design inspirations, and also how one can achieve effective simplicity in user experience design. We will also explore the ways to integrate design into the development flow, as well as using analytics to drive design decisions through techniques like A/B testing. 

Join Kevin Fox (Google, FriendFeed, Facebook, Mozilla Corporation), Luke Wroblewski (eBay, Yahoo!, Bagcheck), Jason Putorti (Mint.com, Votizen), Garry Tan (Posterous, Y Combinator), Jessica Mah (inDinero) and the rest of us as we learn more about the importance of UI/UX design. 

Bridging People and Technology with Design - 6.20.11

Everywhere an entrepreneur turns, there's a new incubator springing up.  We've all heard the success stories (Heroku, Dropbox, AirBnB) and seen the investor frenzy on Demo Day.  But with so many incubators and so many different approaches to startup acceleration, which one is right for you?  Physical or virtual?  Seasonal or year-round?

wes-brooks