It’s normal to compare and contrast … be it as an individual or as an organization. Especially in the world of finance, where every organization is looking to see how the other made a bigger bang for the buck. They call it ‘benchmarking’ and let’s take a quick look at how CFOs use benchmarking to get ahead of each other! But before that let us appreciate how the CFO’s role has changed over the last few years, and the problems he / she faces with current benchmarking practices. 

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