Super-users are growth accelerants for subscription-based businesses. They may support other customers, provide essential feedback, and spread the word about your business. How can you identify, nurture, and support these special subscribers?

Panelists

Anne Janzer | Author | Subscription Marketing
Ranan Lachman | CEO | Pley
Kristen Vandendriessche | Product Manager | Stansberry
Andrew Pimentel | Head of Business Applications & Customer Care | Demandforce

Subscribed Sessions: Cultivating And Leveraging Your Superusers To Ignite Loyalty

Learn strategies for accelerating your marketing levers to drive business growth and hear best practices first-hand from businesses that have done it.

Panelists: Chris Luo from Fivestars, Madhavan Ramanujam from Simon-Kucher, Nick von der Wense from Neopost, Josh Gold from LinkedIn, and Joe Andrews from Zuora.

Zuora Inc.