Not an overnight success at all, DJ FLUFF made the rounds in the South Florida strip club circuit for years before becoming a conduit between local artists getting club spins and radio play. Fluff Breaks Records became a real thing and a way for up-and-coming artists to gain recognition in the industry. His big break in music production happened in 2021 when recording artist Chas3 Morgan showed up in the club and simply asked Fluff to break his record; that's when the flood gates opened. Since then they have collaborated on “Bandemic” a DJ FLUFF project feat Chas3 Morgan & NewFlo Zee aka Zombie released Nov 1st. Fluff has also secured clothing endorsements from Mobbed Up Clothing, South Florida’s go-to brand of the Hip Hop community. In 2020 when the world shut down due to the pandemic, Fluff became a Lyft driver as the entertainment industry as we knew it shut down. That's when he met James Whalen, owner and CEO of Mobbed Up Clothing during a late night Lyft ride. Since then they have collaborated on what is now “The Fluff Collection”, a series of hoodies with Mobbed Ups' iconic bear on it, donating five dollars of every sale to charities for children with life threatening illnesses. Gaining recognition and momentum in the industry, FLUFF has also secured a spot as a DJ on “The Manny Riich Show”, Monday nights on Dagr8Fm.com with host Manny Riich & Fetti Fein. While Cynics might have many opinions of FLUFF and his career, FLUFF is just too busy and full of joy to even care.
A Chicago native and second generation of immigrants from both Mexico and Puerto Rico, FLUFF spent the first part of his life on the cold hard streets. He m
oved to Florida in 2008 to pursue a career in direct art sales. Due to the market collapse in 2012 FLUFF changed his focus from art sales to producing art and becoming a visual abstract and pop artist. With a zest for life and infectious energy FLUFF quickly became a public figure in the arts community in Fort Lauderdale. Finding himself in the center of an up-and-coming art movement, FLUFF spearheaded MASS DISTRICT, Music & Art South of Sunrise. Becoming the founding executive director of an art district is one of FLUFFS proudest moments. Changing the landscape of the art community with his desire to make a difference, FLUFF found himself in meetings with the Mayor and commissioners of Fort Lauderdale and in the same day with graffiti artists creating murals. Events in the arts are the norm and having entertainment such bands and DJs go hand and hand. One day FLUFF gets behind the Turntables at an event and the rest is history, all the years of djing in Chicago finally pay off. DJ FLUFF was born!

Emboldened by his increasing popularity in the music industry, FLUFF now embarks on his music career following in the footsteps of great producers such as DJ Khaled and many more.

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